How to find the highest rated products on Amazon?

If you are an affiliate Amazon marketer who is looking for the new ideas to list the traffic-generating products that can boost your sales, this article will be helpful for you. If you make a correct product choice at the beginning of your Amazon marketing campaign, you will benefit from it later. All you need to do is to learn which products your customers are ready to pay for. In this short post, I am going to explain how to find the highest rated products on Amazon and what do you need to keep in mind while researching the product pages. 

But firstly, let us start with a definition of Amazon product research process.

Everything you should know about Amazon product research

Amazon is one of the largest e-commerce platforms in the world. There are over 244 million active users visit this platform on a regular basis, bringing millions to sellers and Amazon system. Sales have been growing at a consistent pace through the years. However, the competition is subsequently increasing. That is why not all merchants can experience the success on this marketplace as they simply get lost among niche competitors who retail the same or related products. That is why it is essential to find not high-competitive, but still helpful and quality stuff to sell. Some products on Amazon are bought like hot cakes, while others never leave the shelf. So, your task is to conduct comprehensive product research using several automated tools to get the more precise and reliable results. There are many effective ways how you can conduct product research on Amazon, and I will be talking about them in a while to make things more clear to you. 

Ways to conduct Amazon product research

Generally speaking, there are two essential ways how you can perform a professional Amazon product research. You can do it either manually, or use some automated online software. If you decide to use automated tools, you need to select only those tools that are developed specifically for Amazon product research. Amazon itself can also be used as a source for product research. 

First of all, you can investigate Amazon Bestseller Rank list. In this list, you will find all best selling products in categories and sub-categories. Here you will need to check the listings to determine which products are sold most. Researching Amazon Best Sellers list, you will be able to predict which products are most likely to appeal to your target market. Moreover, checking the related products, you can get an idea of the additional areas you can also expand into. 

There is no point to select the products which price too high, or vice versa too low. The best decision will be to stop on products that have a middle level of competition. It will give you more opportunities to boost your sales and raise rank position on SERP. 

To find the highest rated products on Amazon, you should be clear as to what you are looking for when you are carrying out the product research. 

If you do not have a clear purpose of your Amazon products research, keep in mind the following tips that will help you to concentrate on the main things:

• all products which are presented on Amazon Best Seller page will do for sure;
• make an accent on such product sections as “frequently bought together,” “sponsored products related to the item,” and “customer who bought this item, also bought.”

To get the most accurate research results you can do both manual and automated keyword research. Implement professional tools that have many features as search volume data, database, and competition tracking.