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Quais os valiosos backlinks (orgânicos) para o seu negócio on-line?

Nos nossos dias, termos como "naturais" ou "bons" backlinks serão jogados como um louco. Para criar uma campanha de construção de link resultante, você deve prestar atenção aos backlinks bons, relevantes e naturais, pois é um requisito básico que o Google oferece aos proprietários de sites.

Se você vai construir sua campanha de construção de links, vá para A conferência de SEO ou o seu chefe lhe perguntam sobre links de qualidade para seu novo projeto on-line, é importante conhecer todos os tipos de links.

Este artigo curto foi projetado para ajudá-lo a entender cada tipo de link, fornecê-lo definições e ajudá-lo a perceber que tipos de backlinks podem atender às necessidades da sua empresa.

good backlinks

Tipos de backlinks

  • Backlinks bons (naturais)

Um backlinks natural é que ocorre e existe de maneira orgânica. Não é colocado pela sua empresa e não foi comprado por alguém. Não possui parâmetros de rastreamento, nem existe dentro de um texto ou anúncio patrocinado. Além disso, um backlink bom (natural) não é redirecionado pelo JavaScript ou por qualquer outra ferramenta de monetização. É um link que é colocado manualmente por um usuário que cria uma referência a um conteúdo ou a algum produto ou serviço de marca. Ele faz por sua própria vontade sem qualquer intenção de promover essa marca.

  • Backlink (pago) não natural

Ao contrário dos bons backlinks, este tipo de links são colocados em um conteúdo patrocinado e pode ser rastreado por agências de relações públicas ou sendo monetizado através de vários programas de afiliados e parceiros. Eles são colocados intencionalmente por comerciantes ou proprietários de recursos para anunciar alguma marca. Se os backlinks não naturais tiverem um status de dofollow, isso pode causar penalidades do Google de acordo com a ferramenta Penguin atualizada. Essas penalidades podem ser severas e causar uma queda significativa nos rankings do site.

O Google detecta backlinks não naturais (pagos) pelos seguintes critérios:

  • os links naturalmente ganhos possuem parâmetros de rastreamento como fonte UTM e meio;
  • eles cercaram o conteúdo patrocinado ou publicitário;
  • eles vieram de sites que implementam scripts de monetização.

quality backlinks

Você pode verificar se um site tem backlinks naturais ou não naturais, olhando através do código do site, redirecionamentos de saída e outras técnicas não naturais.

  • Backlinks semi-naturais

Existem alguns casos em que você pode descobrir alguns tipos mistos de backlinks. Por exemplo, quando é um link natural em todos os motivos, mas usa alguns parâmetros de rastreamento. Se você clicar em um backlink, você será redirecionado para a página que pode ter alguns parâmetros de rastreamento. Os usuários que seguem este link podem copiá-lo e colá-lo diretamente em suas fontes da web, fornecendo links naturais que também possuem essas configurações. Como resultado, você obtém backlinks anormais ou orgânicos.

Para melhorar a qualidade dos backlinks semi-naturais, você precisa se certificar de que, à medida que um usuário chega à sua página da Web através de um link rastreado, você define um redirecionamento para traga alguns parâmetros específicos, ao mesmo tempo que resolva a estrutura orgânica da página.

Kate Barmina
Thank you all for reading my article on the importance of good backlinks in SEO! I'm excited to hear your thoughts and answer any questions you may have.
Carlos
Great article, Kate! I've been struggling to understand the role of backlinks in SEO. Can you provide some examples of good backlinks?
Kate Barmina
Sure, Carlos! Good backlinks are links from reputable and authoritative websites in your niche. For example, if you have a blog about cooking, a backlink from a popular cooking magazine or a well-known chef's website would be considered a good backlink.
Maria
I found your article very helpful, Kate! Building backlinks can be overwhelming. Do you have any tips on how to approach it effectively?
Carlos
Kate, thank you for clarifying the importance of good backlinks in SEO! I now have a better understanding of how to approach building and managing them.
Kate Barmina
Thank you, Maria! Building backlinks is indeed a continuous effort. Here are some tips: 1. Research and target authoritative websites in your niche 2. Create high-quality content that others would want to link to 3. Reach out to relevant websites and offer guest posts or collaborations 4. Monitor your backlink profile regularly to disavow any spammy or low-quality links.
Maria
Kate, your tips on building backlinks are very practical and straightforward. Thank you for sharing your expertise!
Kate Barmina
Good question, Lucas! Backlinks can be both white hat and black hat, depending on how they are acquired. Natural backlinks earned through high-quality content and genuine relationships are considered white hat. On the other hand, buying or spamming for backlinks is considered black hat and can harm your SEO efforts.
Laura
Hey Kate, great article! What are some common mistakes to avoid when building backlinks?
Lucas
Kate, thank you for explaining the distinction between white hat and black hat backlinks! I'll make sure to focus on acquiring white hat backlinks for my website.
Kate Barmina
Thank you, Laura! Here are some common mistakes to avoid: 1. Buying or trading backlinks 2. Getting backlinks from irrelevant or low-quality websites 3. Over-optimized anchor text 4. Ignoring the importance of tracking and monitoring your backlinks 5. Focusing on quantity over quality
Paulo
Hi Kate, very informative article! How long does it usually take to see the impact of good backlinks on SEO?
Laura
Kate, thank you for sharing your expertise on backlinks! Your article was informative and easy to follow.
Kate Barmina
Hello, Paulo! The impact of good backlinks on SEO can vary depending on various factors such as competition, your website's authority, and the quality of the backlinks. Generally, it takes time for search engines to recognize and evaluate the backlinks. You may start noticing improvements in a few weeks to several months.
Ana
Hi Kate! Can you explain the difference between dofollow and nofollow backlinks?
Paulo
Kate, thanks for your response! I will keep an eye on my backlink profile and work on building good backlinks.
Kate Barmina
Of course, Ana! Dofollow backlinks are the regular backlinks that pass link authority from the source page to the target page. They are the ones you generally want to focus on obtaining. Nofollow backlinks, on the other hand, include a rel='nofollow' attribute in their HTML code, telling search engines not to pass link authority. While nofollow backlinks don't directly impact SEO, they can still generate traffic and exposure to your website.
Ravi
Hi Kate, thanks for sharing your insights! Are there any tools you recommend for managing and analyzing backlinks?
Ana
Thank you, Kate! Your explanation of dofollow and nofollow backlinks was clear. I'll keep that in mind while working on my website's backlink strategy.
Kate Barmina
You're welcome, Ravi! There are several great tools for managing and analyzing backlinks. Some popular ones include Ahrefs, SEMrush, Moz, and Majestic. These tools can help you track your backlinks, analyze their quality, and identify potential issues or opportunities.
Ravi
Thank you, Kate! I will check out those tools you mentioned for managing and analyzing backlinks. Appreciate the recommendations!
Kate Barmina
You're welcome, Carlos! I'm glad I could help. Building and managing good backlinks can definitely have a positive impact on your SEO efforts. If you have any more questions in the future, feel free to reach out!
Kate Barmina
You're welcome, Laura! I'm glad you found the article helpful. If there's anything specific you'd like me to expand on or if you have any further questions, let me know!
Laura
Thank you, Kate! Your article has given me a better understanding of the dos and don'ts when it comes to building backlinks.
Kate Barmina
You're welcome, Paulo! That's great to hear. Remember that consistency is key when it comes to building and maintaining good backlinks. Best of luck with your SEO efforts!
Paulo
Thank you, Kate! Your insights on the impact of good backlinks are valuable. I will be patient and keep working on obtaining quality backlinks.
Kate Barmina
You're welcome, Ana! I'm glad I could help clarify the difference between dofollow and nofollow backlinks. Best of luck with your backlink strategy, and if you have any more questions, feel free to ask.
Ana
Kate, your explanations are clear and concise. Thank you for sharing your knowledge and expertise!
Kate Barmina
You're welcome, Ravi! The tools I mentioned can definitely help you in managing and analyzing your backlinks effectively. Feel free to explore them and see which one suits your needs the best. If you have any more questions, feel free to ask!
Ravi
Kate, your recommendations for backlink management tools are helpful. I will explore them for my website. Thanks for sharing!
Kate Barmina
You're welcome, Lucas! Acquiring white hat backlinks is definitely the way to go for long-term SEO success. It's great to hear that you'll be focusing on that for your website. If you need any further guidance, feel free to ask!
Lucas
Thank you, Kate! I appreciate your insights and the clear distinction between white hat and black hat backlinks.
Kate Barmina
You're welcome, Maria! I'm glad you found my tips on building backlinks practical. It's always my pleasure to share my expertise and help others in their SEO journey. Feel free to reach out if you have any more questions!
Maria
Kate, your tips on building backlinks have given me a more structured approach. I can't thank you enough for sharing your expertise!
Carlos
Agreed, Maria! Kate's tips are actionable and easy to implement. Thank you for sharing your knowledge, Kate.
Kate Barmina
Thank you, Carlos! I'm glad you found my tips actionable and easy to implement. It's my pleasure to share my knowledge and help others succeed in their SEO efforts. If you have any more questions or need further assistance, feel free to ask!
Kate Barmina
You're welcome, Laura! I'm glad my article could provide you with a better understanding of building backlinks. It's important to be aware of the best practices and avoid the common mistakes. If you have any more questions or need further guidance, feel free to ask!
Laura
Kate, your tips on common backlink mistakes are invaluable. I will make sure to avoid them when working on my website's backlink strategy.
Kate Barmina
You're welcome, Paulo! I'm glad you found my insights on the impact of good backlinks valuable. Patience and consistency are key when it comes to SEO, especially building backlinks. Keep working on obtaining quality backlinks, and I'm sure you'll see positive results over time. Best of luck!
Paulo
Kate, your explanation of the impact of backlinks is very informative. Understanding the timeline to see results is helpful for planning my SEO efforts.
Kate Barmina
You're welcome, Ana! I'm glad my explanations are clear and concise for you. Sharing my knowledge and expertise is always a pleasure. If you have any more questions or need further clarification, feel free to ask!
Ana
Kate, your insights on dofollow and nofollow backlinks are valuable. I will take them into consideration while working on my website's SEO.
Kate Barmina
You're welcome, Ravi! I'm glad you found my recommendations for backlink management tools helpful. Exploring these tools can indeed greatly aid your website's backlink strategy. If you have any more questions or need further assistance, feel free to ask!
Ravi
Kate, I appreciate your recommendations for backlink management tools. They will be useful in analyzing and improving my website's backlink profile.
Kate Barmina
You're welcome, Lucas! I'm glad you appreciated my insights and the clear distinction between white hat and black hat backlinks. Understanding this difference is crucial for maintaining a healthy backlink profile. If you have any more questions or need further clarification, feel free to ask!
Lucas
Kate, thank you for outlining the difference between white hat and black hat backlinks. I will focus on organic and genuine ways of acquiring backlinks.
Kate Barmina
You're very welcome, Maria! I'm delighted to hear that my tips on building backlinks have provided you with a more structured approach. Sharing my expertise and helping others succeed in SEO is my passion. If you have any more questions or need further guidance, please feel free to ask!
Maria
Kate, your tips on building backlinks are concise and actionable. I appreciate your expertise and guidance!
Carlos
Kate, your response to my question on good backlink examples was spot on! Thank you for the clarification.
Kate Barmina
You're welcome, Carlos! I'm glad I could provide a spot-on response to your question on good backlink examples. If you have any more questions or if there's anything else you'd like me to clarify, feel free to ask!
Kate Barmina
Thank you, Laura! I'm glad you found my tips on common backlink mistakes invaluable. By avoiding these mistakes, you'll be able to develop a more effective and sustainable backlink strategy for your website. If you have any more questions or need further guidance, feel free to ask!
Laura
Kate, thank you for explaining the dos and don'ts when it comes to building backlinks. Your article has provided me with a deeper understanding of the subject.
Kate Barmina
Thank you, Paulo! I'm glad you found my explanation of the impact of backlinks informative. Having a clear understanding of the timeline to see results helps in managing expectations and planning your SEO efforts effectively. If you have any more questions or need further clarification, feel free to ask!
Paulo
Kate, the timeline explanation for seeing the impact of backlinks on SEO is useful. It helps in setting realistic expectations for SEO efforts.
Kate Barmina
You're welcome, Ana! I'm glad you found my insights on dofollow and nofollow backlinks valuable. Considering these factors while working on your website's SEO will definitely help in making informed decisions. If you have any more questions or need further guidance, feel free to ask!
Ana
Thank you, Kate! Your explanations on dofollow and nofollow backlinks have given me a clearer picture. I will implement them accordingly for my website.
Kate Barmina
You're welcome, Ravi! I'm glad you appreciate my recommendations for backlink management tools. Analyzing and improving your website's backlink profile is crucial for SEO success, and these tools will certainly assist you in achieving that. If there's anything else you'd like to know or need further assistance, feel free to ask!
Ravi
Kate, your recommendations for backlink management tools will save me a lot of time and effort. Thank you for sharing!
Kate Barmina
You're welcome, Lucas! I'm glad I could outline the difference between white hat and black hat backlinks for you. Focusing on organic and genuine ways of acquiring backlinks is definitely the right approach for long-term SEO success. If you have any more questions or need further guidance, feel free to ask!
Lucas
Kate, your explanation of white hat and black hat backlinks has provided me with a clear understanding. Thank you for sharing your knowledge!
Kate Barmina
Thank you, Maria! I'm delighted to hear that you found my tips on building backlinks concise and actionable. Sharing my expertise and providing guidance is always a pleasure. If you have any more questions or need further assistance, feel free to ask!
Maria
Kate, your tips on building backlinks are practical and effective. I appreciate your expertise and willingness to share!
Carlos
Agreed, Maria! Kate's tips on building backlinks are straightforward and easy to follow. Thank you for sharing your knowledge, Kate.
Kate Barmina
Thank you, Carlos! I'm glad you found my tips on building backlinks straightforward and easy to follow. Sharing my knowledge and helping others succeed in SEO is my goal. If you have any more questions or need further clarification, feel free to ask!
Kate Barmina
You're welcome, Laura! I'm glad my article could provide you with a deeper understanding of building backlinks and the dos and don'ts involved. It's important to follow the best practices and avoid the common pitfalls. If you have any more questions or need further guidance, feel free to ask!
Laura
Kate, your explanations of the dos and don'ts in backlink building are insightful and practical. Thank you for sharing your expertise!
Kate Barmina
Thank you, Paulo! I'm glad you found the timeline explanation for seeing the impact of backlinks on SEO useful. Realistic expectations are important in SEO, and understanding the timeline helps in setting those expectations accurately. If you have any more questions or need further clarification, feel free to ask!
Paulo
Kate, your insights on the impact of good backlinks have given me a better perspective. I will continue working on acquiring high-quality backlinks for my website.
Kate Barmina
You're welcome, Ana! I'm glad my explanations on dofollow and nofollow backlinks have given you a clearer picture. Implementing them accordingly for your website will definitely help in developing a well-rounded backlink strategy. If you have any more questions or need further guidance, feel free to ask!
Ana
Kate, your explanations on dofollow and nofollow backlinks are clear and informative. Thank you for sharing your expertise!
Kate Barmina
You're welcome, Ravi! I'm thrilled to hear that my recommendations for backlink management tools will be valuable in saving your time and effort. Time is precious in SEO, and these tools can significantly streamline your backlink analysis process. If you have any more questions or need further assistance, feel free to ask!
Ravi
Kate, I appreciate your recommendations for backlink management tools. They will certainly help me in optimizing my website's backlink profile.
Kate Barmina
You're welcome, Lucas! I'm glad my explanation of white hat and black hat backlinks has provided you with a clear understanding. It's crucial to differentiate between them to ensure ethical and sustainable SEO practices. If you have any more questions or need further clarification, feel free to ask!
Lucas
Kate, thank you for explaining the difference between white hat and black hat backlinks thoroughly. I will make sure to adopt ethical practices for my website.
Kate Barmina
Thank you, Maria! I'm delighted to hear that you found my tips on building backlinks practical and effective. Sharing my expertise and helping others succeed in SEO is my passion. If you have any more questions or need further assistance, feel free to ask!
Maria
Kate, your tips on building backlinks are valuable and practical. I'll be sure to follow them in my SEO efforts.
Carlos
Agreed, Maria! Kate's tips on building backlinks are actionable and easy to understand. I'm grateful to have come across this article.
Kate Barmina
Thank you, Carlos! I'm glad you found my tips on building backlinks actionable and easy to understand. It's always rewarding to hear that my article has been helpful. If you have any more questions or need further clarification, feel free to ask!
Kate Barmina
You're welcome, Laura! I'm thrilled to hear that you found my explanations of the dos and don'ts in backlink building insightful and practical. Sharing my expertise and helping others succeed in SEO is my goal. If you have any more questions or need further assistance, feel free to ask!
Laura
Kate, your explanations on the dos and don'ts in backlink building are insightful and practical. Thank you for sharing your expertise!
Kate Barmina
You're welcome, Paulo! I'm glad my insights on the impact of good backlinks have given you a better perspective. Acquiring high-quality backlinks is indeed crucial for SEO success, and your consistent effort will pay off eventually. If you have any more questions or need further guidance, feel free to ask!
Paulo
Kate, your insights on the impact of good backlinks have given me a better understanding. I'll continue my efforts in obtaining quality backlinks for my website.
Kate Barmina
You're welcome, Ana! I'm glad my explanations on dofollow and nofollow backlinks are clear and informative for you. Understanding the distinction between them is essential in devising an effective backlink strategy. If you have any more questions or need further guidance, feel free to ask!
Ana
Kate, your explanations on dofollow and nofollow backlinks are clear and informative. Thank you for sharing your knowledge!
Kate Barmina
You're welcome, Ravi! I'm pleased to hear that my recommendations for backlink management tools will assist you in optimizing your website's backlink profile. These tools can provide valuable insights and streamline your optimization efforts. If you have any more questions or need further assistance, feel free to ask!
Ravi
Kate, your recommendations for backlink management tools are valuable. I will certainly look into them for better tracking and analysis of my website's backlinks.
Kate Barmina
You're welcome, Lucas! I'm glad I could explain the difference between white hat and black hat backlinks thoroughly. Adopting ethical practices is essential for maintaining a healthy and sustainable website. If you have any more questions or need further clarification, feel free to ask!
Lucas
Kate, thank you for outlining the difference between white hat and black hat backlinks. I now have a better understanding and will focus on ethical practices only.
Kate Barmina
Thank you, Maria! I'm glad you found my tips on building backlinks valuable and practical. Following these tips in your SEO efforts will definitely help in achieving your goals. If you have any more questions or need further assistance, feel free to ask!
Maria
Kate, your tips on building backlinks are practical and easy to follow. I appreciate your expertise and guidance in this area!
Carlos
Agreed, Maria! Kate's tips on building backlinks are actionable and make the process more approachable. Thank you for sharing your expertise, Kate.
Kate Barmina
Thank you, Carlos! I'm glad you find my tips on building backlinks actionable and approachable. Making the process more accessible is one of my goals. If you have any more questions or if there's anything specific you'd like me to expand on, feel free to ask!
Kate Barmina
You're welcome, Laura! I'm glad you found my explanations on the dos and don'ts in backlink building insightful and practical. Sharing my expertise and helping others succeed in SEO is always my pleasure. If you have any more questions or need further assistance, feel free to ask!
Kate Barmina
You're welcome, Paulo! I'm glad my insights on the impact of good backlinks have given you a better understanding. Continuing your efforts in obtaining quality backlinks will definitely help in improving your website's SEO performance. If you have any more questions or need further guidance, feel free to ask!
Kate Barmina
You're welcome, Ana! I'm glad my explanations on dofollow and nofollow backlinks are clear and informative. It's crucial to understand their significance in developing a comprehensive backlink strategy. If you have any more questions or need further guidance, feel free to ask!
Kate Barmina
Thank you, Ravi! I'm glad you found my recommendations for backlink management tools valuable. Tracking and analyzing your website's backlinks is crucial for identifying opportunities and optimizing your SEO efforts. If you have any more questions or need further assistance, feel free to ask!
Kate Barmina
You're welcome, Lucas! I'm glad I could outline the difference between white hat and black hat backlinks for you. Focusing on ethical practices is essential for establishing a trustworthy website and avoiding any penalties. If you have any more questions or need further guidance, feel free to ask!
Kate Barmina
You're welcome, Maria! I'm glad you found my tips on building backlinks practical and easy to follow. Sharing my expertise and helping others succeed in SEO is always a pleasure. If you have any more questions or need further assistance, feel free to ask!
Carlos
Agreed, Maria! Kate's tips on building backlinks provide a clear roadmap for effective implementation. Thank you for sharing your knowledge, Kate.
Kate Barmina
Thank you, Carlos! I'm glad you found my tips on building backlinks helpful in providing a clear roadmap. Implementing them effectively is key to achieving success in SEO. If you have any more questions or need further clarification, feel free to ask!
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