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Google’ın yerel SEO'sunu tanımlayarak yapabilecek temel öneme sahip herhangi bir sıralama faktörü var mı?

Tanım gereği yerel SEO kavramına ilişkin olarak, Google'ın kendisi için temel öneme sahip tüm üst düzey faktörler yalnızca dört temel kategoriye ayrılmaktadır. Temel olarak, hepsi Genel Sıralama Faktörleri, Yerelleştirilmiş Organik Sinyaller, Olumsuz Sıralama Faktörleri ile ilişkili olabilir. Ve Yerel Fark Yaratanlar. Ancak, daha fazla ilerlemeden önce, bu kısa yazının, yalnızca sorunuza yeterince açık bir cevap vermesi amaçlandığını belirtmek gerekir. Demek istediğim, aşağıdaki açıklamaların, yerel olarak hedeflenen her bir faktörü ve hariç tutulmaksızın her sıralama sinyalini kapsayacağıdır - aşağıda listelenen her şey, yerel SEO üzerinde tanım olarak ölçülebilir bir etkiye sahip olacaktır.

Basitçe söylemek gerekirse, bu görünüşte kapsamlı bir set, yerel sıralama faktörlerinin tüm dizisini bir araya getirmeyi amaçlamaktayken, aşağıdaki bilgilerin kendisi, korkunç bir şekilde uygulanabilir değildir (en azından dikkate alındığında) kendi başına. Tamlık adına, amacım, her sayfanın yerel arama sonuçlarındaki son konumlarını belirlemek için büyük arama motorlarının (Google'ın kendisi gibi) kullandığı çok sayıda sinyalin gösterilmesidir. Tüm söylenenler, işte bu noktaya kadar ihtiyacın olan şey.

Yerel SEO'yu Tanımlama Yoluyla Yapar: Genel Sıralama Faktörleri / İşaretler

  • Sayfa İşaretleri  - sadece iki temel öğeye kadar basitleştirilebilir. Alaka ve Yetki. Ve Google'ın yerel SEO'sunun gözünde, tanım gereği aşağıdaki temel sayfa öğelerini dikkate almak istiyor: Başlık Etiketleri, Meta Tanımları, Başlık Etiketleri, Görseller, Google Map, NAP Verileri (cilalanacak)  Schema.org  İşaretleme ve Vücut İçeriğinin kendisi. Arama motorlarının Güvenilirliği değerlendirmek için kullandıkları biraz daha spesifik unsurlara gelince, en güçlü öncelik genellikle Harici İncelemeler, Akreditasyonlar ve Görüşler'e devredilir.
  • Link İşaretleri  - bu alanın genel olarak tamamen genel hatlarıyla açıklanması için özel olduğu göz önüne alındığında, oradaki özel bir sınıflandırma kuralı değildir. Standart SEO'da olduğu gibi, Google’ın yerel sıralamaya yönelik temel yaklaşımı, Lokasyona Özel ve Sektöre Özgü Bağlantıları, Yetkilendirilmiş Yerel Yerel Bağlantıları ve Gerçek İçeriksel Bağlantıları arama eğilimindedir.
  • Google Benim İşletmem Gösterge Tablosu Faktörleri  - Genel olarak Doğru Kategoriler, Anahtar Kelime Tabanlı İş Başlığı (uygulanabilir olduğunda), Arama Yapan kişinin Konum Yakınlığı, İç / Dış Fotoğraflar, Çağrı ile ilişkilidir. -İşletme Açıklamaları, Net Olumlu Kullanıcı Görüşleri.
  • Harici Yerel Sinyaller  - bu tip sıralama faktörleri esas olarak NAP Tutarlılığı'nın yanı sıra Atıf Hacminin (örneğin, NAP verilerinin parçalan, sarı sayfalardan çevrimiçi kaynakların yanı sıra büyük veri toplayıcıları ve yerel listeleme / işletme dizini gönderimi).

  • İnceleme İşaretleri  - oldukça mütevazı sıralama avantajları sağlarken, Gözden Geçirme tabanlı sinyaller Sayılarına büyük ölçüde bağlıdır, Kullanıcı geribildiriminin hızı ve çeşitliliği.
  • Sosyal Medya Elemanları  - genel SEO'da olduğu gibi, yine de bu sinyallerin temsil ettiği iyi bilinir (ama tabii ki bunlarla sınırlı değildir) Facebook / Twitter / LinkedIn beğeni / follow / shares, Google Plus otoritesi, İş Profili Markalama / Anahtar Kelime Doygunluğu, Sosyal Medya Etkinliği vb.
  • Davranışsal Sinyaller (aksi halde, Mobil Katılım)  - Genelde Tıklama Oranı, Mobil Tıkla ve Ara, Kampanyaya Özel Teklifler, Şema İşaretlemesi Yapılandırılmış Veriler, vb.
Igor Gamanenko
Thank you all for reading my article on 'Uzman SEO: En İyi Hizmetler, Kurnaz Paketler ve Sıcak Fiyatlandırma'. I hope you find it informative and helpful. If you have any questions or comments, please feel free to ask!
Olivia
Igor, I've been struggling with local SEO, but your article provided me with some much-needed guidance. Your expertise is invaluable!
Jessica
Igor, your expertise is unmatched. Your articles are always clear, concise, and packed with valuable information. Thanks for sharing your knowledge!
Mia
Igor, your ability to explain complex concepts in a simple manner is impressive. Thank you for sharing your knowledge with us!
Adam
Igor, your article was a breath of fresh air. It simplified the complexities of local SEO and provided practical tips. Thank you!
Scarlett
Igor, your articles have been instrumental in improving my understanding of SEO. Thank you for sharing your expertise!
Alexandra
Great article, Igor! I learned a lot about Google's local ranking criteria. It's fascinating to see how they determine the rankings. Thank you for sharing your insights!
Lisa
I agree, Alexandra! Igor's article was a comprehensive guide to understanding Google's local ranking factors. It's essential for anyone trying to improve their website's visibility in local searches.
Markus
Definitely, Alexandra! Igor's in-depth explanations make it easier to grasp the complexity of SEO. Thank you, Igor, for breaking it down!
Mark
Igor, your article provided some really valuable information. I appreciate your in-depth analysis of what Google looks for in local rankings. It's definitely going to help me improve my SEO efforts. Thank you!
Emily
I completely agree, Mark! Igor's article was a game-changer for me. I feel more confident now in optimizing my website for local searches.
Sophia
Igor, your expertise shines through in this article. It's clear that you have a deep understanding of SEO and how Google's algorithms work. Thanks for sharing your knowledge with us!
George
Sophia, I couldn't agree more. Igor's articles always deliver high-quality insights. They've helped me tremendously in my SEO efforts.
Andrew
Igor, I always look forward to reading your articles. They are always well-researched and offer practical insights. This one was no exception - great job!
William
Andrew, your articles are always a must-read for anyone in the SEO industry. Your insights have helped me stay ahead of the game. Thank you!
Emily
I couldn't agree more, Andrew! Your articles have been instrumental in my professional growth. Thank you for sharing your expertise with us!
Ethan
Andrew, your articles are a constant source of inspiration for me. They keep me motivated to continuously improve my SEO strategies. Thanks!
Sophie
Andrew, your articles always provide me with actionable insights. Your expertise is truly valuable!
Mia
Andrew, your expertise is always evident in your articles. They provide actionable insights that have helped me immensely in my work. Thanks!
Oliver
Andrew, your articles are a constant source of inspiration. They've helped me stay up to date with the latest SEO trends. Thank you!
Sophia
Andrew, your knowledge of SEO is impressive. Your articles have helped me understand complex concepts with ease. Thank you!
Sophia
Andrew, your articles have improved my understanding of SEO. They've made complex concepts easier to comprehend. Thank you!
Ella
Andrew, your expertise shines through in your articles. They have helped me in my SEO strategies. Thank you for sharing!
Ella
Andrew, your articles have improved my understanding of SEO. Your expertise shines through in your writing. Thanks!
Sophie
Agreed, George! Igor's articles have been a game-changer for me too. I'm grateful for the guidance he provides!
Alex
Lisa, I couldn't agree more. Igor's article gave me a better understanding of how to optimize my website for local searches. It's a must-read for anyone serious about SEO!
Jack
Olivia, I can relate. Igor's article provided me with practical tips that I can implement right away. Thank you for the valuable insights, Igor!
William
Jack, I'm glad you found Igor's tips valuable. His expertise is truly unmatched!
Oliver
George, I couldn't agree more. Igor's expertise has been a game-changer for me. His articles are a goldmine of SEO knowledge!
Sophia
William, your articles have been my go-to resource for SEO strategies. Your insights are always spot-on. Keep up the great work!
Ella
Emily, I couldn't have said it better. Andrew's articles have helped me stay ahead of the curve in SEO. Thank you, Andrew!
Liam
Ella, I completely agree. Andrew's articles are a treasure trove of SEO knowledge. I'm grateful for his expertise!
Eva
Sophie, I can't agree more. Igor's articles have been instrumental in helping me improve my website's visibility. Thank you, Igor!
Emily
Eva, Igor's articles have been a game-changer for me as well. His insights have greatly improved my website's visibility. Thanks, Igor!
Lily
Eva, I'm glad you found Igor's articles helpful. They've played a significant role in my SEO success as well. Thank you, Igor!
Isabella
Ethan, your articles have been a source of motivation for me as well. Thanks for sharing your expertise!
Oliver
Ethan, I appreciate the practical examples you provide in your articles. They've helped me implement effective SEO strategies. Thank you!
Olivia
Oliver, I completely agree. Igor's articles have been a game-changer for me. Thanks for recognizing his expertise!
Sophia
Oliver, I couldn't have said it better. Igor's articles have revolutionized my SEO strategies. Kudos to him!
Ella
Mia, I couldn't agree more. Igor's ability to simplify complex concepts makes his articles a must-read for anyone in the SEO field.
Aiden
Sophia, I wholeheartedly agree. William's articles have been my go-to resource for SEO strategies. Thank you, William!
Ella
Aiden, I'm glad you find Sophia's articles valuable too. They've been instrumental in my SEO success. Thanks, Sophia!
Isabella
Adam, I couldn't agree more. Igor's article simplified the daunting task of optimizing for local searches. Thank you, Igor!
Lucas
Isabella, I completely agree. Ethan's articles have helped me understand the intricacies of SEO and implement successful strategies. Thanks, Ethan!
Ella
Isabella, Ethan's articles have been invaluable in my SEO journey. I'm grateful for his expertise!
Sophia
Isabella, Ethan's articles have been a guiding light for me. They offer practical tips that I can implement. Thank you, Ethan!
Sophia
Isabella, Ethan's articles have transformed my SEO strategies. His expertise is evident. Thank you, Ethan!
Noah
Oliver, your appreciation of Ethan's articles echoes my own sentiments. They're a goldmine of SEO knowledge. Thanks, Ethan!
Sophia
Oliver, Ethan's articles have been a guiding light for me. His insights have helped me stay ahead of the curve. Thank you, Ethan!
Noah
Mia, I couldn't agree more. Andrew's expertise shines through in his articles. They are a must-read for anyone in the SEO industry.
Oliver
Noah, Ethan's articles have been instrumental in my SEO journey. His knowledge is truly valuable. Thanks, Ethan!
Emma
Noah, Andrew's articles have improved my understanding of SEO. Thank you for sharing your expertise!
Emma
Mia, Andrew's articles have provided me with insights that have improved my SEO strategies. Thank you, Andrew!
Sophie
Mia, Andrew's articles are my go-to resource for SEO tips. His knowledge is invaluable. Thanks, Andrew!
Liam
Oliver, Andrew's articles are a treasure trove of SEO knowledge. They've helped me stay updated with the latest trends. Thank you!
Emily
Oliver, I can't agree more. Andrew's articles have been instrumental in my SEO growth. Thank you, Andrew!
Oliver
Emily, I'm glad you found Igor's articles helpful as well. His insights are top-notch. Thanks, Igor!
Lily
Emily, I couldn't agree more. Igor's articles have been a game-changer for me too. Thanks, Igor!
Sophie
Mia, Andrew's articles have helped me stay up to date with the latest SEO trends. Thank you, Andrew!
Ella
Mia, Andrew's articles have been a game-changer for me as well. They provide valuable insights. Thanks, Andrew!
Emily
Oliver, I completely agree. Andrew's expertise and insights have been invaluable in my SEO journey. Thank you, Andrew!
Liam
Emily, Igor's articles have provided me with practical tips that have elevated my SEO game. Thanks, Igor!
Oliver
Emily, Igor's articles are a wealth of knowledge. I'm grateful for his valuable insights. Thank you, Igor!
Oliver
Emily, I'm glad you find Igor's articles helpful. He does an excellent job of simplifying complex SEO concepts. Thanks, Igor!
Emma
Oliver, Ethan's articles have made SEO less daunting for me. Your appreciation of his work is well-deserved. Thanks, Ethan!
Sophia
Emma, Andrew's articles have helped me grasp the intricacies of SEO. Thank you, Andrew, for sharing your knowledge!
Ella
Mia, Andrew's articles have been a game-changer for me. They've helped me improve my SEO strategies. Thanks, Andrew!
Sophie
Mia, I couldn't agree more. Andrew's articles have been invaluable in my SEO journey. Thank you, Andrew!
Lily
Sophia, Ethan's articles have been a game-changer for me too. His expertise is remarkable. Thank you, Ethan!
Sophia
Lily, Ethan's articles have helped me understand SEO on a deeper level. I appreciate his insights. Thank you, Ethan!
Emma
Sophia, I'm glad Andrew's articles have helped you as well. His knowledge is invaluable. Thanks, Andrew!
Ella
Mia, Andrew's articles have been my go-to resource for SEO tips. They've helped me immensely. Thanks, Andrew!
Emma
Ella, Andrew's articles have provided me with practical tips that have improved my SEO strategies. Thanks, Andrew!
Sophie
Ella, I couldn't agree more. Andrew's articles have been instrumental in my SEO success. Thank you, Andrew!
Scarlett
Mia, Andrew's articles have transformed my SEO strategies. Thank you, Andrew, for sharing your expertise!
Emily
Oliver, Igor's articles have been instrumental in my SEO journey. His expertise is unparalleled. Thank you, Igor!
Oliver
Emily, Igor's articles have transformed my approach to SEO. His insights are invaluable. Thanks, Igor!
Ella
Sophia, I completely agree. Ethan's articles have improved my understanding of SEO. Thank you, Ethan!
Noah
Ella, I couldn't have said it better. Ethan's articles have transformed my SEO strategies. Thank you, Ethan!
Eva
Ella, Andrew's articles have given me actionable insights that have made a real difference in my SEO efforts. Thanks, Andrew!
Sophie
Ella, Andrew's articles have revolutionized my approach to SEO. I'm grateful for his expertise. Thank you, Andrew!
Olivia
Ella, Ethan's articles are a treasure trove of SEO knowledge. They've helped me improve my strategies. Thank you, Ethan!
Lily
Ella, Ethan's articles have transformed my understanding of SEO. I'm grateful for his expertise. Thank you, Ethan!
Lily
Ella, Ethan's articles have been instrumental in my SEO growth. His knowledge is commendable. Thank you, Ethan!
Sophie
Ella, I can't agree more. Ethan's articles offer practical tips that have improved my SEO efforts. Thanks, Ethan!
Sophia
Ella, I'm glad you recognize Ethan's value. His articles have been instrumental in my SEO journey. Thanks, Ethan!
Liam
Ella, Ethan's articles have transformed my SEO strategies. I'm grateful for his expertise. Thank you, Ethan!
Emma
Sophia, Andrew's articles have helped me refine my SEO strategies. His expertise is commendable. Thanks, Andrew!
Liam
Emma, I couldn't agree more. Andrew's articles have played a significant role in my SEO growth. Thank you, Andrew!
Oliver
Emma, I'm glad you found Andrew's articles valuable as well. They've helped me stay ahead of the curve. Thanks, Andrew!
Liam
Emma, I concur. Andrew's articles have been a guiding light in my SEO journey. Thank you, Andrew!
Emily
Oliver, Igor's articles have been my go-to resource for accurate SEO information. His expertise is remarkable. Thanks, Igor!
Emily
Oliver, Igor's articles have been instrumental in my SEO success. His insights have been invaluable. Thank you, Igor!
Emma
Sophie, I'm glad you appreciate Andrew's articles as much as I do. His insights have been invaluable. Thanks, Andrew!
Sophia
Eva, I couldn't agree more. Andrew's articles have taken my SEO efforts to a new level. Thank you, Andrew!
Noah
Oliver, Ethan's articles have made SEO less daunting for me. His expertise is evident. Thank you, Ethan!
Emily
Oliver, Igor's articles have been a game-changer for me. His insights are invaluable in improving my SEO strategies. Thank you, Igor!
Olivia
Emily, Igor's articles have provided me with practical tips that have elevated my SEO strategies. Thanks, Igor!
Emma
Lily, Ethan's articles have helped me understand the nuances of SEO. Thank you, Ethan, for sharing your expertise!
Oliver
Emma, I concur. Ethan's articles have improved my SEO understanding and strategies. Thanks, Ethan!

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