How to optimize a website using Google SEO algorithms?
According to Google SEO algorithm, well-optimized websites that have a high users attendance rate ranking better than ordinary sites. Google rewards only authoritative sites that completely satisfy user's queries. However, Google continuously updates its SEO algorithms removing first rank sites from TOP. That is why webmasters should always keep up with the latest Google SEO algorithm changes to change their optimization strategy in time.
Google algorithms for SEO
Recently, Google has managed to create a chain of SEO algorithm replacement which is designated to get and move website objective points to get high discernibility.
Hummingbird, Penguin, and Panda are some of well-known Google SEO algorithms that have been made public within SEO industry but remain unknown to some website owners. To plan your SEO strategy, we have provided a perfect description of three updates and their effect on ranking features.
- Hummingbird
This SEO algorithm is very different from Panda and Penguin. Initially, it wasn’t an algorithm. It was a full revise of Google’s indexing methods and overarching procedures. It still uses Panda and Penguin, but during its enactment, it has revolutionized the strategy employed by Google in ranking websites.
When it was introduced, it was meant to assist Google in apprehending user requests, and with the help of the other bigger search strategies cater to the desires of the clients searching for particular information. This amendment needed to comprehend the expectations of users when they input appropriate keywords and in turn give back the output that Google consider as the most relevant information, which is perceived to answer the user request instead of text that tries to rank for a primary word.
- Penguin
This algorithm was launched in the year 2012. Its primary objective is to scrutinize links that are used and sent to a site. This fishes out those links that may have been automatically generated, unrelated to the content and they seem unnatural, and unethical to Google.
To rank your website among the top on Google, links that are of high authority are a good platform. Google will always regard these sites as rich in significant content that is reliable to other sites that are trustworthy. Purchasing links, or having a questionably large number of links towards your website from sources that are of low quality can restrain your site’s ranking.
- Panda
Panda was established in 2011. It was presented to identify the high-quality websites from many low-quality ones, and together with Google, offer significant outputs to the users. This algorithm studies information present on the website and distinguishes its quality before ranking it according to the quality.
Some of the features that make a website regarded as poor quality include duplicate information or one that is less relevant to the users. It was the first procedure employed by Google in returning relevant results.
Post a comment
