How to use Amazon USA Seller Central properly?

There are some fundamental aspects you need to keep in mind before start selling your stuff on Amazon. In this article, we will discuss some of these aspects to help you develop a winning Amazon optimization campaign and boost your sales. 

Before we proceed to further information, I would like to mention that it is reasonable to start off your Amazon business with a few products and test the waters before exporting all of your eligible products to Amazon system. And finally, you should first understand what available options are out there for your products and how you can benefit from them. 

Primary paths for Amazon sellers or how to choose between Amazon USA Seller Central and Amazon USA Vendor Central

In this section, we are going to discuss essential moments each seller faces on Amazon. So, let us go over the few of the basics to prepare yours for the future choose between selling on Amazon as a third-party seller and vendor. 

Amazon USA Seller Central

Amazon sellers can either manage their inventory on their own or use Amazon fulfillment services. In most cases. Being third-party seller is the easiest and least costly way to start selling on Amazon. However, most sellers change their mind in a few months as it is almost impossible to manage all business aspects on your own, especially if your store is full of people. That is why sellers decide to utilize the Seller Central program, with some different features available than the Vendor Portals. 

So, let us discuss what fulfillment options you have as a seller:

• Amazon Fulfillment Services (FBA)

Using this program, you can send your inventory to an Amazon Fulfillment Center and do not get into troubles with shipping and managing processes. You can have a full control under the amount of inventory you send to Amazon Fulfillment Centers if you need it, and pay storage fees for the product in addition to a fulfillment fee for every unit sold to customers. 

• Merchant Fulfillment Services (FBM)

Merchant fulfillment is when you as a seller manage all shipping, delivery, and customer processes. FBM is suited for those sellers who retail made-for-order products or for items that require a long lead time for processing. 

The strong points of Amazon USA Seller Central

Using this selling program, you will get your payments within days rather than weeks. It is a great plus because you can invest your profit in further business development. It will help you streamline buying and other processes. 

Moreover, using this Amazon program you can control what you charge for your products, so you can maximize your profit by raising your price gradually based on your market niche average price. 

What is more, you have access to customer data, and you can carry out customer support services.