Is it possible to track all your backlinks with Google?
As practice shows, websites that decided to hire some unprofessional SEO consultants or third-party unknown optimization agencies, usually end up with their rankings drop and Google penalties. Inexperienced webmasters typically promise their clients a fast ranking growth and build links using spammy techniques.
This post is devoted to off-site optimization which is provided both professionally and unprofessionally and the role of backlinks in these processes. Moreover, we will discuss how bad backlinks can affect your website rank and reputation.
How to find bad backlinks?
Have you ever wonder how bad backlinks differ from good ones? A correct answer to this question lays in the quality of a website they place on. Low-quality backlinks are easily detected. However, sometimes you need to conduct a website research to understand why backlinks negatively affect your site SEO.
There are some techniques how you can distinguish between high-quality and poor quality backlinks:
- Links from web source that just started to generate backlinks
When the posts that are placed on a website sound unconvincing and are lack of research data, such web source can serve only to link other websites. If a website is placed on WordPress content management system and utilize default TwentyEleven theme, it can be a sign of low, authoritative quality site which has been created with a purpose of pumping your money out.
- Links from the comments of other websites
You have probably observed this form of link building on blogs. Programs that automatically generate backlinks use bots to populate other website comments. These comments usually look natural because automated systems become intelligent in our days. These spam comments can be personalized and even include author name. Comment spam links can’t bring value to your link profile.
- Linkins which surrounded by low quality, duplicate texts
Usually, the web sources that are created with a purpose of link generation have content that does not have any sense or simply copy pasted from other websites. Some fraudulent link building agencies specially develop sites per subject to build links on them and pass off the obtained links as the relevant ones. Most likely Google will detect it within a short period and hit these web sources with penalties. As a result, you will obtain another low-quality backlink for your site.
How to track your low-quality backlinks?
In the previous section, we have discussed how to distinguish low-quality backlinks. Now, it is time to consider how to disable these bad links to avoid rankings drop and Google penalties.
The easiest way is to contact an owner of the website where lousy link is placed and ask him to remove it. Most likely you will face webmasters who ask you to pay for link removal. In this case, the best option will be to disavow the unwanted links with Google Link Disavow Tool if they can’t be removed manually.
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