It comes as no surprise that the easier the URL is to read for the humans, the better it is for the search engines. Accessibility has always been an important part of SEO, but never more so than today, when the search engines can leverage advanced user and usage data signals to determine what people are engaging with.
A URL parameter enables you to capture and utilize both parameters and pages that are set dynamically in the URLs. The URL parameters are the parameters whose values are dynamically set in a page's URL, and you can access its data sources and templates easily. These parameters make web pages incredibly dynamic and enable them to power the endless number of views. The URL parameters are often used to filter the data sources and help fetch web content. They exist in the Admin section, and use a page editor (Blueprint > Page > New or Blueprint > Page > {Page Title}). You can enter any number of the URL parameter in the "URL Parameters" field to obtain desired results. With the context of a web page, these parameters remain available and can be used as an ordinary web scraper. The URL parameter is sanitized when it is pulled into a system.
With StartURL Parameter and SAP URL Parameter, it is possible for you to make your website's URL look more professional and attractive, engaging more and more visitors to your site and improving its search engine rankings. Both parameters have their own distinctive features and are suitable for professional SEOs.
1. The first impressive option - StartURL Parameter:
With StartURL parameter, you can easily add functionality to the authentication provider and send multiple requests for accurate results. You can also use this parameter to direct your users to log in to a specific site, get customized permission from third party websites, and go to the particular locations after authenticating. No doubt, it is one of the best and most trusted URL parameters on the net and provides the excellent user experience. As of now, StartURL parameter is available in four different versions: Performance, Enterprise, Developer and Unlimited Edition.
To direct the users to a particular location after authenticating, you would have to specify the URL with this parameter. StartURL parameter improves the user experience: without it, your users might be redirected to the homepage (for the portal or standard application) or a default site's page once the authentication completes.
2. Second interactive service - SAP URL Parameter:
In addition to the Web Dynpro ABAP applications and URL parameters, SAP provides different URL parameters for better user experience. The latest version of SAP URL Parameter has come with front-end technology and can be used to target different URLs at a time. One of the most distinctive features of this parameter is that it helps send your users to a specific location as soon as the authentication is completed. It means your users are not directed to another webpage, and the SAP URL parameter provides the outstanding experience to all of your site's visitors.
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