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Hoe maak je een winnende content-strategie zoals Brian Dean, Backlinko SEO tool creator?

Volgens de regels voor zoekmachineoptimalisatie moeten alle webbronnen, met name inhoudsgeoriënteerd, regelmatig content produceren. Wat is echter de standaardfrequentie voor het publiceren van inhoud? In werkelijkheid is er geen dergelijke notie als standaard of ideale frequentie, omdat alles afhangt van de niche van uw site, uw zakelijke doelstellingen en uw doelgroep. Natuurlijk kan het goed voor je zijn om inhoud te publiceren wanneer je iets hebt om te delen met het publiek. U moet er echter wel klaar voor zijn dat uw inhoud in dit geval niet erg op prijs wordt gesteld en snel vervaagt.

In dit artikel zal ik mijn gedachten over dit onderwerp met u delen en bewijzen waarom "less is more" contentstrategie goed is voor uw zakelijke promotie.

Je kunt veel likes en shares krijgen, meer inkomende links ontvangen en meer gericht verkeer aantrekken door de "less is more" -benadering te implementeren. Brian Dean, de eigenaar van de SEO-tool Backlinko, heeft zijn contentstrategie met groot succes uitgevoerd. Hij heeft het beperkte aantal SEO-berichten de afgelopen jaren gepubliceerd. Al deze berichten hebben veel gericht verkeer naar zijn site geleid en het tot een van de meest gezaghebbende webbronnen op internet gemaakt. Sommige van zijn functies verdienden drieduizend aandelen en meer dan tweehonderd organische links van relevante en gezaghebbende bronnen. Zoals u kunt zien, heeft de eigenaar van de backlinko SEO-tool met succes de 'less is more'-benadering geïmplementeerd.

"Less is more" contentstrategie

"Less is more" contentstrategie vereist alleen hoogwaardige, op onderzoek gebaseerde contentpublicatie. U moet gebruikers bij dit soort inhoud betrekken en hun aandacht houden tot uw volgende publicatie. Hiermee kunt u een publiek opbouwen door uw expertise en reputatie te demonstreren.

Deze eenvoudige maar creatieve inhoudstrategie vereist:

  • Hoogwaardige, unieke inhoud van onderzoek tot case-studies;
  • inhoud die als referentie dient;
  • uitgebreide inhoud inclusief curatie;
  • Lange formuleteksten;
  • op onderzoek gebaseerde teksten;
  • Sterke nadruk op versterking en promotie.


"Less is more" strategie is perfect geschikt voor die webmasters die een accent leggen op de kwaliteit van de inhoud die ze publiceren in plaats van kwantiteit. Onderzoek en het maken van inhoud van hoge kwaliteit eens per maand kan meer tijd en moeite vergen dan het publiceren van meerdere berichten per week.

Deze benadering is niet geschikt voor alle webbronnen. Het is bijvoorbeeld niet zinvol om te gebruiken voor entertainment- of educatieve blogs of sociale media, omdat voor deze platforms frequentere publicaties nodig zijn.

Zoals ik al eerder zei, het beste voorbeeld van "less is more" contentstrategie is Brian Dean-publicaties op de Backlinko SEO-website. Hij produceert zijn op onderzoek gebaseerde en verwijzingsartikelen om de 4 weken of zo. Ondanks deze zeldzame publicatie van inhoud kijken gebruikers echter uit naar zijn nieuwe artikelen.

Statistieken tonen aan dat Brian Dean content publishing-aanpak het resultaat is, aangezien het gemiddelde en de mediaan van alle 53 berichten ongelooflijk hoog zijn. Het gemiddelde aantal aandelen is 2.490 en de mediaan is 1.280. Het gemiddelde aantal unieke koppelingsdomeinen is ook verrassend: 275 per post en 175 per mediaan. Al zijn berichten in het complex hebben bijna 4 miljoen bezoekers en 11 miljoen pageviewers getrokken. Het laat zien hoe een slimme aanpak van contentmarketingcampagnes de statistieken van de website drastisch kan veranderen en de autoriteit van de website kan verhogen in een digitale markt.

John
Great article! I found the Backlinko SEO Tools very useful for improving my website's ranking.
Emma
I've been struggling with SEO strategies for a while now. Can anyone share their experience using Backlinko SEO Tools?
David
I've tried Backlinko SEO Tools and they've definitely helped me develop a more result-oriented SEO strategy. Highly recommended!
Kate Barmina
Thank you all for your positive feedback on the article and Backlinko SEO Tools!
Sophie
I've heard about Backlinko SEO Tools before, but I'm not sure if they are worth the investment. Can anyone provide more details?
Andrew
Backlinko SEO Tools are worth every penny! They provide valuable insights and help you optimize your website for better search engine rankings.
Linda
I agree with Andrew. Backlinko SEO Tools have various features like keyword research, backlink analysis, and competitor analysis that help you outrank your competitors.
Daniel
I'm new to SEO and trying to learn as much as possible. How user-friendly are Backlinko SEO Tools for beginners?
Kevin
Backlinko SEO Tools have a user-friendly interface and their documentation and tutorials make it easy to get started, even for beginners like me.
Alex
I have been in the SEO field for years and I can confidently recommend Backlinko SEO Tools to both beginners and experienced professionals.
Kate Barmina
Daniel, Kevin, and Alex are right. Backlinko SEO Tools are designed with user-friendliness in mind, making it suitable for beginners who want to learn and improve their SEO strategies.
Olivia
Are there any limitations or drawbacks to using Backlinko SEO Tools?
Maria
While Backlinko SEO Tools are excellent, keep in mind that they may not cover every single aspect of SEO. It's always good to complement them with other tools and strategies.
Samantha
I'm interested in giving Backlinko SEO Tools a try. Can anyone share their favorite feature of the tools?
Michael
My favorite feature of Backlinko SEO Tools is the site auditing tool. It helps identify and fix technical SEO issues, ultimately improving website performance and rankings.
Sophia
I love the keyword research feature of Backlinko SEO Tools. It provides valuable insights into search volume, competition, and helps me find profitable keywords.
Kate Barmina
Samantha, I'm glad to see your interest! The site auditing tool and keyword research feature are indeed popular choices among users, as mentioned by Michael and Sophia. They are great for optimizing your website and content for better rankings.
Mark
Can Backlinko SEO Tools help with backlink analysis and link building?
Sarah
Yes, Mark! Backlinko SEO Tools provide powerful backlink analysis features that help you analyze your own backlinks and those of your competitors. It's a valuable asset for effective link building strategies.
Jon
Backlinko SEO Tools have helped me identify and remove toxic backlinks that were negatively affecting my website's rankings. They are essential for a successful link building strategy.
Kate Barmina
Mark, Sarah, and Jon, thank you for highlighting the backlink analysis and link building features of Backlinko SEO Tools. Building high-quality backlinks is crucial for improving search visibility.
Rebecca
I'm impressed with the positive reviews of Backlinko SEO Tools. I'll definitely consider giving them a try!
Nathan
Backlinko SEO Tools have been a game-changer for my SEO strategies. I highly recommend them to anyone looking to improve their website's rankings and organic traffic.
Kate Barmina
Rebecca and Nathan, I'm thrilled to hear your interest and positive experiences with Backlinko SEO Tools. Wishing you success in your SEO endeavors!
Julia
I'm a content creator and I'm wondering how Backlinko SEO Tools can help me optimize my content for better search engine rankings?
Eric
Julia, the content optimization features of Backlinko SEO Tools are excellent. They help you analyze keyword usage, readability, and provide suggestions to make your content more search engine friendly.
Kate Barmina
Julia and Eric, the content optimization features of Backlinko SEO Tools, can certainly assist you in creating search engine optimized content. By following their suggestions, you can enhance your content's visibility and engagement.
Laura
Are there any alternatives to Backlinko SEO Tools?
Ethan
While I love Backlinko SEO Tools, there are other great alternatives like Moz, Ahrefs, and SEMrush that offer similar features. It's worth exploring different options to find the one that suits your needs best.
Kate Barmina
Laura and Ethan, that's correct. Moz, Ahrefs, and SEMrush are popular alternatives to Backlinko SEO Tools. Each of them has its strengths, so it's a matter of personal preference and requirements.
Sophie
I appreciate the insights shared here. It's been helpful in understanding the benefits and considerations of using Backlinko SEO Tools. Thank you, everyone!
David
I'm glad to have participated in this discussion. It's great to see the positive experiences and recommendations for Backlinko SEO Tools. Thanks, everyone!
Kate Barmina
Sophie and David, I'm delighted that this discussion has been useful for you. Feel free to reach out if you have any further questions. Thank you for engaging!
Catherine
As a small business owner, I've been looking for cost-effective SEO tools. How do the pricing plans for Backlinko SEO Tools compare to its alternatives?
Michael
Backlinko SEO Tools offer different pricing plans to suit various needs and budgets. While they might not be the cheapest option, their value and features make them worth the investment.
Kate Barmina
Catherine and Michael, Backlinko SEO Tools offer competitive pricing considering the value they provide. It's important to evaluate the features and benefits you need and choose the SEO tool that aligns with your budget and goals.
Sarah
I've been using Backlinko SEO Tools for my website and it has made a significant difference in my organic traffic and rankings. Highly recommend it!
Ben
Backlinko SEO Tools have been my go-to for improving my website's SEO performance. The insights and recommendations they provide are invaluable.
Kate Barmina
Sarah and Ben, thank you for sharing your positive experiences with Backlinko SEO Tools. It's fantastic to hear how this tool has positively impacted your SEO efforts.
Rachel
I'm new to SEO and finding it overwhelming. Can Backlinko SEO Tools help simplify the process for beginners like me?
Emily
Rachel, Backlinko SEO Tools are designed to simplify the SEO process by providing actionable insights and recommendations. They are beginner-friendly and can help you navigate the world of SEO more easily.
Kate Barmina
Rachel and Emily, Backlinko SEO Tools are indeed beginner-friendly and can be a valuable resource for simplifying the SEO process. They provide step-by-step guidance and suggestions to help you optimize your website effectively.
Chris
I've been using Backlinko SEO Tools for a while now and I'm impressed with their customer support. They are always responsive and helpful in resolving any issues or queries.
Josh
Customer support is important to me, and I must say that Backlinko SEO Tools has one of the best support teams. They are prompt in addressing concerns and providing assistance.
Kate Barmina
Chris and Josh, I'm glad to hear your positive experiences with the customer support provided by Backlinko SEO Tools. Quality support is crucial, and they strive to assist users promptly and effectively.
Michelle
I've been using Backlinko SEO Tools for a while now and I'm happy with the results. My website's rankings have improved, and I'm getting more organic traffic. Thank you, Backlinko!
Daniel
Backlinko SEO Tools have been essential for my website's SEO growth. The insights provided have helped me make data-driven decisions and achieve better results.
Kate Barmina
Michelle and Daniel, thank you for sharing your positive results achieved with Backlinko SEO Tools. It's fantastic to see how this tool has contributed to your SEO success.
Sophie
I'm curious about the frequency of updates and new features in Backlinko SEO Tools. Can anyone shed light on this?
David
Sophie, Backlinko SEO Tools regularly roll out updates and introduce new features to stay ahead in the SEO industry. They strive to deliver the latest tools and techniques to their users.
Kate Barmina
Sophie and David, Backlinko SEO Tools indeed prioritize updates and new features to meet the evolving needs of SEO professionals. They are committed to providing cutting-edge tools to help users succeed.
Emma
As someone who's not very tech-savvy, are there tutorials or guides available with Backlinko SEO Tools to help me understand and utilize them effectively?
John
Emma, Backlinko SEO Tools offer comprehensive documentation, tutorials, and guides to help users understand and make the most of the tools. You'll have no trouble navigating them!
Kate Barmina
Emma and John, Backlinko SEO Tools provide extensive resources and support materials to assist users, including documentation, tutorials, and guides. They make it easy for even non-tech-savvy users to learn and utilize the tools effectively.
Peter
Backlinko SEO Tools have been instrumental in helping me optimize my website. They provide valuable insights and suggestions to improve overall SEO performance.
Sophia
I've seen tangible improvements in my website's rankings and traffic after implementing strategies recommended by Backlinko SEO Tools. They are a must-have for any serious marketer!
Kate Barmina
Peter and Sophia, I appreciate your positive feedback and experiences with Backlinko SEO Tools. It's evident that they are an invaluable asset for optimizing website performance and achieving SEO goals.
Michael
Can Backlinko SEO Tools help with competitor analysis and finding new opportunities?
Sarah
Absolutely, Michael! Backlinko SEO Tools have robust competitor analysis features that help you understand your competition's strategies and identify areas where you can outperform them.
Kate Barmina
Michael and Sarah, Backlinko SEO Tools offer comprehensive competitor analysis features to help you gain a competitive edge. Analyzing your competitors and finding new opportunities is crucial for effective SEO strategies.
Daniel
I've been looking for an all-in-one SEO solution. Can Backlinko SEO Tools meet that requirement?
Emily
Daniel, Backlinko SEO Tools come close to being an all-in-one SEO solution. They provide a wide range of features that cover various aspects of SEO, making it a comprehensive tool for many users.
Kate Barmina
Daniel and Emily, while Backlinko SEO Tools offer a comprehensive set of features, it's always good to assess your specific requirements and evaluate if they align with the tool's capabilities. They cover a wide range of SEO aspects, but individual needs may vary.
Olivia
Backlinko SEO Tools sound impressive! Is there a trial period or a money-back guarantee?
John
Olivia, Backlinko SEO Tools do not offer a free trial, but they have a 30-day money-back guarantee. So you can try them out risk-free and see if they meet your expectations.
Kate Barmina
Olivia and John, that's correct. While there is no free trial, Backlinko SEO Tools provide a money-back guarantee within 30 days of purchase. It's an opportunity to test the tools and make an informed decision.
Sophie
Backlinko SEO Tools seem to be a popular choice among SEO professionals. Are they suitable for small businesses as well?
David
Sophie, Backlinko SEO Tools are suitable for businesses of all sizes, including small businesses. They provide scalable solutions and features that can be tailored to meet individual requirements.
Kate Barmina
Sophie and David, Backlinko SEO Tools cater to businesses of varying sizes, including small businesses. They offer features and plans that are adaptable to different needs, making them suitable for all.
Liam
I'm impressed by the positive reviews of Backlinko SEO Tools. Is there a community or support forum where users can connect and learn from each other?
Emma
Liam, Backlinko SEO Tools have an active community forum where users can connect, share insights, and learn from one another. It's a great platform for networking and gaining additional knowledge.
Kate Barmina
Liam and Emma, indeed, Backlinko SEO Tools have a vibrant community forum where users can connect, collaborate, and learn from each other's experiences. It's a valuable resource for expanding your SEO knowledge.
Catherine
I'm impressed by the range of features Backlinko SEO Tools offer. Can they integrate with other popular SEO platforms?
Michael
Catherine, Backlinko SEO Tools offer integrations with various popular SEO platforms, allowing you to work seamlessly across multiple tools and maximize your SEO efforts.
Kate Barmina
Catherine and Michael, Backlinko SEO Tools understand the importance of integration and offer compatibility with popular SEO platforms. This allows users to leverage the strengths of multiple tools and create a comprehensive SEO workflow.
Daniel
Can Backlinko SEO Tools help in local SEO optimization?
Sophie
Absolutely, Daniel! Backlinko SEO Tools have features specifically designed for local SEO optimization, helping businesses improve their visibility in local search results.
Kate Barmina
Daniel and Sophie, Backlinko SEO Tools include features specifically focused on local SEO optimization. These features help businesses improve their local search visibility and connect with their target audience effectively.
Chris
Backlinko SEO Tools have been a game-changer for my website's SEO performance. Can anyone share their favorite tools or features?
David
Chris, my favorite tool in Backlinko SEO Tools is the rank tracking feature. It allows me to monitor keyword rankings and track the progress of my SEO efforts.
Kate Barmina
Chris and David, thank you for engaging! The rank tracking is indeed a popular and valuable tool among users. It helps keep track of keyword performance and assess the effectiveness of your SEO strategies.
Rebecca
I'm curious, can Backlinko SEO Tools assist in improving website loading speed and performance?
Ethan
Rebecca, Backlinko SEO Tools offer performance optimization features that can help identify and fix issues affecting website loading speed. They provide recommendations and optimize your website's overall performance.
Kate Barmina
Rebecca and Ethan, Backlinko SEO Tools offer performance optimization features to improve website loading speed and overall performance. These features are valuable for enhancing user experience and search engine rankings.
Alex
I'm impressed by the positive feedback on Backlinko SEO Tools. With so many SEO tools available, it's essential to choose the right one. Backlinko seems like a solid choice!
Emily
Absolutely, Alex! Backlinko SEO Tools are trusted by many professionals and have established a strong reputation in the industry. They offer reliable features and insights to improve your SEO strategies.
Kate Barmina
Alex and Emily, Backlinko SEO Tools have indeed earned their reputation and are a solid choice for optimizing your SEO strategies. Their features and insights make them a valuable asset for professionals in the field.
Sophia
I appreciate the insights shared here. Backlinko SEO Tools seem like a comprehensive solution for SEO needs. Thank you, everyone!
Daniel
I'm glad to have participated in this discussion. Backlinko SEO Tools have sparked my interest, and I'm eager to explore them further. Thank you all for sharing your experiences and opinions!
Kate Barmina
Sophia and Daniel, I'm thrilled to see your interest and engagement in this discussion. Backlinko SEO Tools have proven to be a valuable resource for many, and I'm confident they will benefit you as well. Feel free to explore and reach out if you have any questions!
John
Backlinko SEO Tools have exceeded my expectations. I've seen a significant improvement in my website's organic traffic and rankings since I started using them.
Emma
I can't thank Backlinko SEO Tools enough for the positive impact they've had on my website's search engine visibility. They are a game-changer!
Kate Barmina
John and Emma, it's wonderful to hear how Backlinko SEO Tools have contributed to your website's growth and improved your SEO efforts. Thank you for sharing your success stories!
David
Backlinko SEO Tools are worth every penny. The insights and data they provide have transformed my SEO strategies and helped me achieve excellent results.
Sophie
I highly recommend Backlinko SEO Tools for anyone serious about improving their website's visibility and achieving better search engine rankings. They are an invaluable resource!

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