What search engine optimization tips should I know before I start?
One could only agree that SEO is the perfect option for those entrepreneurs who would like to increase the probability of their small business getting found by potential clients on the Internet. A number of customers is directly related to your keyword rankings for your niche. Over 70% of keyword traffic is distributed between TOP five SEO results.
There are five things you should adopt to ensure that your website can be easily found on Google, Yahoo, and other search engines.
Site Audit
A site audit gives an insight on how well your website is ranking and lets you understand which problems should be fixed. Keywords, inbound links, and site structure are the things you should consider during your site audit.
External and Internal Linking
If your web source receives backlinks from other authoritative sources, search engines see it as a good sign. They understand that your content is of high quality and reputable, and start indexing it better.
The most efficient approach to SEO is to gain links from platforms with good domain authority.
Social Media and Video
Website owners are continuously looking for content which can be easily shared by users and used as a promotional mean for a company. For instance, they use video content, images, and social media. In most cases, when you search for credible brands, their YouTube, Facebook, and LinkedIn accounts often pop up first. Do not lose an opportunity to create and popularize social media posts that can capture your potential client's attention.
Mobile Optimization
Experts predict that by the end of 2017, approximately 50% of online users will be using smartphones to make an order. The majority of the consumers also use these devices to look for local enterprises.
If you don’t optimize your site for a mobile device, then you can be losing potential buyers and ultimately, which is bound to have an adverse impact on your SEO.
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