Every big-time seller running ecommerce business needs to keep tracking Amazon prices – it's now a really dire necessity, rather than any kind of luxury. I mean if you are selling on Amazon for long enough – and you're already bound by a true price war ruling over that crowded and highly competitive online marketplace. Winning the Buy Box – this is where your closest niche/category competitors undercut their offer prices. Or, vice versa, you consider adapting your standing price tags to a new market reality. The thing is that the lowest offer price most commonly wins that coveted Buy Box. So, the initiated price battle is commencing! All parties keep tracking Amazon prices – and they're doing their best to keep lowering their prices in order to make the lion's share of the closest rivals duck out. But what is the cost of winning that price war, in line with maintaining the maximum margin at the same time? Well, let's see.
But how to survive in such a severe market competition? Seriously, no joking here – as sometimes even big-time sellers on Amazon are saying this challenge often gets to a real cutthroat level. How to keep your offer prices on track to be always ready for responding to your opponent's next move? Remember, there is already too much for you to do, too much to monitor, and too much to adjust in order to survive over there as a successful online retailer. And here is when those useful tools and handy online platforms for tracking Amazon prices come into play!
Before showing you my two featured price tracking tools for Amazon, let's start with a piece of learning. Here is what makes the ideal software for tracking Amazon prices. So, such online service is meant to:
- track pricing on Amazon dot com.
- monitor prices not only on local Amazon stores, but pull pricing data from the other popular ecommerce platforms, such as eBay, Walmart, Alibaba store, etc.
- provide real-time price tracking for Amazon, with timely alerts available so that you will be always informed on any recent changes in general pricing trends, and notified on every price adjustment or any other move taken by your closest market opponents.
- allow you to track any product pricing on Amazon, within any existing category/listing seen only there (not only a selection or just a single product category).
- leave the door open for handy browser extensions or performing mobile apps for you to turn price monitoring and tracking on Amazon into a fully controllable process (optionally).
Among the others, I recommend using Price Tracker application as the very basic solution for price tracking on Amazon. With its far-reaching price change history, and in-built illustrative graphs can give you a nice starting point even if you're still new to Amazon. For more advanced retailers selling over there, I recommend trying either Keepa price tracking tool, or RepricerExpress online platform which can become a one-stop-toolkit to be used even by big-time traders already selling on Amazon for years.
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