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Existe algum segredo para promover páginas de destino imobiliário?

Se você é um corretor de imóveis, um vendedor de casa ou um profissional imobiliário, você precisa começar a criar páginas de destino para seus potenciais clientes para aproximá-los do ponto de compra. Escrever uma página de destino imobiliário que captura ligações não é tão difícil como se poderia pensar. Hoje, eu direi como criar páginas de destino de alta conversão de imóveis.

real estate landing pages

Dicas para construir e promover páginas de destino reais

 Artesanato título magnético 

Foco na otimização do título. Certifique-se de que sua página de destino tenha manchetes claras e concisas que sejam fáceis e interessantes de ler. Mantenha-os simples usando uma linguagem precisa. Certifique-se de que sua manchete fornece aos leitores informações que estão procurando, confirmando que estão no lugar certo e fáceis de clicar. Como mostram as estatísticas, os principais títulos da página de destino abordam o profundo benefício emocional de fazer negócios com você. Os especialistas da Semalt sugerem amarrar seu anúncio, e-mail ou blog inicial com o título da página de destino. Longa história curta: dê aos seus clientes o que eles querem, e eles retornarão o favor.

 A abordagem pessoal é importante 

Como regra geral, os melhores imóveis conhecem seu público dentro e fora. Invista seu tempo em descobrir quais estratégias ou mídia eles escolhem. Isso lhe dará uma melhor compreensão das mensagens a serem dadas e a maneira de tratar os visitantes uma vez que eles se tornem clientes de pleno direito. A oferta de informações de clientes que eles querem ajuda você a ficar à frente de sua concorrência.

 Testemunhos que compram confiança 

Os depoimentos são uma ferramenta poderosa que pode ajudá-lo a promover suas páginas de destino imobiliário . Ao escolher depoimentos, siga estas diretrizes:

  • Selecione os que são mais valiosos para seu público-alvo;
  • Use imagens sempre que possível - gráficos e vídeos são uma excelente maneira de criar confiança e segure a atenção do seu público;
  • Escolha depoimentos que incluem números específicos ou detalhes que ajudam a pintar a imagem para o cliente.

 Chamada de ações 

É altamente recomendável que você inclua CTAs em suas páginas de destino imobiliário..O CTA é o último ponto de interação e a última oportunidade de converter seus visitantes. Ao criar chamadas para ação para sua página de destino, aplique as seguintes estratégias:

real estate website seo

  • Considere criar um grande botão em uma cor atraente. Certifique-se de que ele passa o teste do estrabismo para que seu usuário não possa perder.
  • Seja criativo. Ninguém chama-se para "nos chamar". Faça o seu CTA persuasivo e emocionante. Lembre o leitor o que está nele para eles.
  • Concentre-se no próximo passo que você deseja que seu cliente tome. Nunca distraia o visitante com muitas opções ou ofertas diferentes. Diga-lhes exatamente o que fazer depois: entre em contato conosco. Inscrever-se. Obtê-lo agora.

Lembre-se, as páginas de destino válidas são tudo sobre colocar o cliente em primeiro lugar. Em 2017, existem inúmeras oportunidades para os corretores de imóveis dispostos a adotar uma abordagem única para a página de destino imobiliário. Assim, sinta-se livre para ir além dos padrões e se divertir com ele. Enquanto você estiver colocando seus clientes em primeiro lugar, você certamente ganhará.

George Forrest
Thanks for reading the article! If you have any questions or comments, feel free to ask.
Anna
I found the article really helpful. SEO is so important for real estate websites. Can you provide some tips on optimizing landing pages for real estate?
George Forrest
Hi Anna! I'm glad you found the article helpful. Absolutely, I can share some tips on optimizing landing pages for real estate. One important aspect is to include relevant keywords in the page title, meta description, and headings. Additionally, using high-quality images, clear call-to-action buttons, and providing detailed property information can greatly improve the effectiveness of a landing page.
Michael
Great article! I have a real estate website, and I struggle with getting more traffic. Any suggestions on how to improve the SEO of my website?
George Forrest
Hi Michael! Thank you for your kind words. Improving the SEO of your real estate website can certainly help increase traffic. Some suggestions would be to focus on creating unique and valuable content, optimizing your website's loading speed, using descriptive URLs, and building quality backlinks from relevant websites. It's also crucial to have a mobile-friendly website. Let me know if you need more information on any of these points.
Sophia
I enjoyed reading the article. Are there any specific tools you recommend for optimizing SEO on real estate websites?
George Forrest
Hello Sophia! Thanks for your feedback. Yes, there are several useful tools for optimizing SEO on real estate websites. Some popular ones include SEMrush, Moz, Google Search Console, and Yoast SEO plugin for WordPress. These tools can help you analyze keywords, monitor website performance, track backlinks, and much more. Give them a try and see how they can benefit your website.
Oliver
I'm new to real estate SEO. Can you explain what backlinks are and how they impact a website's ranking?
George Forrest
Hi Oliver! Sure thing. Backlinks are links from other websites that point to your website. They are an essential factor in search engine ranking algorithms as they signify the trustworthiness and authority of your website. When other reputable sites link to yours, search engines see it as a vote of confidence in your content and can result in higher rankings. However, it's important to focus on quality backlinks rather than quantity, as spammy or irrelevant links can have a negative impact on your SEO.
Emily
I found the article informative. Do you have any tips on how to improve the user experience on real estate websites?
George Forrest
Hi Emily! I'm glad you found the article informative. Enhancing the user experience on real estate websites is crucial. Some tips include making the website easy to navigate, providing advanced search options, incorporating virtual tours or high-quality photos/videos of properties, ensuring fast loading times, and having clear contact information displayed. It's also important to make the website mobile-friendly and optimize it for different devices. Let me know if you need more specific recommendations.
David
Thanks for the article. How can I make my real estate landing page stand out from competitors?
George Forrest
Hi David! You're welcome, and I'm glad you enjoyed the article. To make your real estate landing page stand out, consider showcasing unique selling points of your properties, such as outstanding amenities, location advantages, or exclusive offers. Use compelling copywriting and persuasive language to highlight the benefits for potential buyers. Additionally, providing social proof, such as testimonials or ratings from satisfied clients, can boost credibility. Don't forget to test different versions of your landing page and track the performance to make data-driven improvements. Good luck!
Emma
This article came at the perfect timing. I just started working on a real estate website for a client. Can you recommend any resources or guides for beginners in real estate SEO?
George Forrest
Hello Emma! I'm glad the timing worked out well for you. When it comes to beginners in real estate SEO, there are numerous resources available that can help you get started. Some recommended guides and websites include Moz's Beginner's Guide to SEO, Search Engine Journal, and the Semalt Academy. These resources cover various aspects of SEO and can provide you with a solid foundation to optimize your real estate website. Feel free to explore them and let me know if you have any specific questions along the way.
Sophia
Thank you for recommending the tools. I'll definitely check them out!
George Forrest
You're welcome, Sophia! I'm glad you found the tool recommendations helpful. Let me know if you have any further questions or need assistance while using them. Happy optimizing!
Oliver
Thank you for explaining backlinks. I'll focus on building quality ones!
George Forrest
You're welcome, Oliver! That's a great approach. Quality backlinks can make a significant difference in improving your website's SEO. If you have any more questions along the way, feel free to ask. Best of luck!
David
Thanks for the tips! I'll implement them and see how my landing page performs.
George Forrest
You're welcome, David! Implementing those tips on your landing page and tracking its performance is a great approach. Feel free to reach out if you have any further questions or need additional guidance. Wishing you success with your landing page!
Emily
Thank you for the recommendations! I'll work on improving the user experience of my real estate website.
George Forrest
You're welcome, Emily! Improving the user experience of your real estate website will surely have a positive impact. If you need any further suggestions or have specific questions during the process, feel free to ask. Best of luck!
Emma
Thank you for the resources! I'll dive into them and learn more about real estate SEO.
George Forrest
You're welcome, Emma! Diving into those resources will provide you with valuable insights into real estate SEO. If you have any questions or need clarification on any topics, don't hesitate to ask. Happy learning!
Anna
Thank you for the tips! I'll start implementing them on my landing pages to improve their effectiveness.
George Forrest
You're welcome, Anna! Implementing those tips on your landing pages is a great step towards improving their effectiveness. If you have any questions along the way or need further guidance, feel free to reach out. Wishing you success!
Michael
Thank you for the suggestions! I'll work on implementing them and hopefully see an increase in traffic.
George Forrest
You're welcome, Michael! Working on implementing those suggestions can certainly help increase traffic to your real estate website. If you encounter any challenges or have additional questions during the process, feel free to ask. Best of luck!
Sophia
I just started implementing the SEO tips, and my website's ranking is already improving. Thanks again!
George Forrest
That's fantastic to hear, Sophia! It's great to see positive results so quickly. If you need any further assistance or have any more questions, feel free to ask. Keep up the excellent work!
Oliver
After focusing on building quality backlinks, I've noticed an improvement in my website's rankings. Thank you!
George Forrest
That's wonderful, Oliver! Quality backlinks can have a significant impact on your website's rankings. Keep up the good work, and if there's anything else I can assist you with, let me know. Congrats!
David
The recommendations you gave me for making my landing page stand out have really paid off. Thank you!
George Forrest
You're welcome, David! I'm thrilled to hear that the recommendations for making your landing page stand out are paying off. If there's anything else I can do to help or if you have any more questions, feel free to ask. Keep up the fantastic work!
Emily
I've implemented some of the user experience tips, and I've received positive feedback from visitors. Thank you for the guidance!
George Forrest
That's fantastic, Emily! Implementing the user experience tips and receiving positive feedback from visitors is a great achievement. If you need any further suggestions or have any more questions, feel free to reach out. Keep up the excellent work!
Emma
The resources you recommended were really helpful. I've learned a lot about real estate SEO. Thanks again!
George Forrest
You're welcome, Emma! I'm glad the recommended resources were helpful in your real estate SEO journey. If you have any additional questions or need further guidance, feel free to ask. Happy implementing!
Anna
After implementing the tips on optimizing landing pages, I've noticed an increase in conversions. Thank you for the valuable advice!
George Forrest
That's fantastic, Anna! I'm delighted to hear that implementing the tips on optimizing landing pages has resulted in an increase in conversions. If you need any more assistance or have further questions, don't hesitate to ask. Keep up the great work!
Michael
I have started implementing the SEO suggestions for my real estate website, and I'm already seeing improvements. Thank you for the guidance!
George Forrest
That's wonderful news, Michael! I'm thrilled to hear that you're already seeing improvements after implementing the SEO suggestions. If you have any more questions or need additional guidance, feel free to reach out. Wishing you continued success!
Sophia
I'm glad I followed your tips on optimizing landing pages. My website's conversion rate has improved significantly. Thank you!
George Forrest
That's terrific, Sophia! It's always rewarding to see a significant improvement in conversion rates after optimizing landing pages. If you have any further questions or need more advice, feel free to ask. Keep up the fantastic work!
Oliver
Thanks for explaining the impact of backlinks. I have focused on building high-quality ones, and my website's rankings have improved. Thank you for your guidance!
George Forrest
You're welcome, Oliver! I'm glad the explanation about the impact of backlinks was helpful. Focusing on building high-quality backlinks can indeed lead to improved website rankings. If you have any more questions or need further assistance, don't hesitate to ask. Congrats on your improved rankings!
David
Implementing the tips you provided has made my real estate landing page more engaging, and I'm receiving positive feedback from visitors. Thank you!
George Forrest
That's fantastic news, David! Making your real estate landing page more engaging and receiving positive feedback from visitors is a great achievement. If you need any more suggestions or have further questions, feel free to ask. Keep up the excellent work!
Emily
The user experience improvements I made on my real estate website have resulted in longer session durations. Thank you for the helpful tips!
George Forrest
That's wonderful, Emily! It's fantastic to hear that the user experience improvements on your real estate website have resulted in longer session durations. If you have any more inquiries or need further guidance, feel free to reach out. Keep up the great work!
Emma
The resources you recommended have been incredibly useful in my real estate SEO journey. Thank you for pointing me in the right direction!
George Forrest
You're most welcome, Emma! I'm delighted to hear that the recommended resources have been incredibly useful in your real estate SEO journey. If you have any additional questions or need further assistance, feel free to ask. Happy optimizing!
Anna
After implementing the tips you provided, my landing pages are generating more leads and conversions. Thank you so much!
George Forrest
That's fantastic news, Anna! I'm thrilled to hear that implementing the tips has led to more leads and conversions from your landing pages. If you have any more questions or need further guidance, don't hesitate to ask. Keep up the incredible work!
Michael
Thanks for the guidance on improving my real estate website's SEO. I've noticed an increase in organic traffic. Much appreciated!
George Forrest
You're very welcome, Michael! I'm thrilled to hear that the guidance on improving your real estate website's SEO has resulted in an increase in organic traffic. If you have any more questions or need further assistance, feel free to reach out. Wishing you continued success with your website!
Sophia
Implementing the SEO tips you provided has improved my real estate website's rankings. Thank you for the valuable advice!
George Forrest
That's fantastic, Sophia! I'm delighted to hear that implementing the SEO tips has improved your real estate website's rankings. If you need any more advice or have further questions, feel free to ask. Keep up the great work!
Oliver
Thank you for explaining the importance of backlinks in SEO. I have focused on building quality ones, and my website is ranking higher. Thanks for your guidance!
George Forrest
You're most welcome, Oliver! I'm glad the explanation about the importance of backlinks was helpful. Focusing on building quality backlinks can definitely result in higher rankings for your website. If you have any more questions or need further assistance, don't hesitate to ask. Congrats on your improved ranking!
David
Thanks for the tips on making my landing page stand out. I have already received positive feedback from potential clients. Much appreciated!
George Forrest
You're welcome, David! It's fantastic to hear that the tips on making your landing page stand out have already generated positive feedback from potential clients. If there's anything else I can do to help or if you have any more questions, feel free to ask. Keep up the excellent work!
Emily
Thank you for the user experience tips! I have noticed an increase in user engagement and satisfaction on my real estate website.
George Forrest
That's wonderful, Emily! I'm glad to hear that implementing the user experience tips has resulted in an increase in user engagement and satisfaction on your real estate website. If you need any more suggestions or have further questions, feel free to reach out. Keep up the fantastic work!
Emma
Thank you for the recommended resources. They have been invaluable in my real estate SEO learning journey!
George Forrest
You're most welcome, Emma! I'm thrilled to hear that the recommended resources have been invaluable in your real estate SEO learning journey. If you need any additional guidance or have any specific questions, feel free to ask. Happy learning!
Anna
After implementing the tips on optimizing landing pages, I've seen a significant improvement in the conversion rate. Thank you for the valuable advice!
George Forrest
That's fantastic news, Anna! I'm delighted to hear that implementing the tips on optimizing landing pages has resulted in a significant improvement in the conversion rate. If you have any further questions or need additional advice, feel free to ask. Keep up the great work!
Michael
Thank you for the detailed suggestions on improving my real estate website's SEO. I've noticed positive results already!
George Forrest
You're welcome, Michael! I'm thrilled to hear that the detailed suggestions on improving your real estate website's SEO have already produced positive results. If you have any more questions or need further guidance, feel free to reach out. Wishing you continued success with your website!
Sophia
The SEO tools you recommended are outstanding! They have helped me analyze and optimize my real estate website effectively.
George Forrest
That's excellent, Sophia! I'm delighted to hear that the recommended SEO tools have been outstanding in analyzing and optimizing your real estate website. If you have any more questions or need further assistance, don't hesitate to ask. Keep up the fantastic work!
Oliver
Thanks for explaining backlinks and their impact on website ranking. I'm now focused on building quality ones. Much appreciated!
George Forrest
You're most welcome, Oliver! I'm glad the explanation about backlinks and their impact on website ranking was helpful. Focusing on building quality backlinks is definitely a wise choice. If you have any more questions or need further assistance, feel free to ask. Best of luck with your backlink-building journey!
David
The recommendations you provided for making my landing page stand out have really paid off. I've received great feedback from potential clients!
George Forrest
That's fantastic, David! I'm thrilled to hear that the recommendations for making your landing page stand out have paid off and resulted in great feedback from potential clients. If there's anything else I can assist you with or if you have any more questions, feel free to ask. Keep up the superb work!
Emily
Many thanks for the user experience tips! Users are finding my real estate website more intuitive and engaging.
George Forrest
You're most welcome, Emily! I'm glad to hear that users are finding your real estate website more intuitive and engaging after implementing the user experience tips. If you need any further suggestions or have more questions, feel free to reach out. Keep up the excellent work!
Emma
The resources you recommended have been a treasure trove of knowledge. I've gained a deeper understanding of real estate SEO.
George Forrest
That's wonderful, Emma! I'm thrilled to hear that the recommended resources have been a treasure trove of knowledge and have helped you gain a deeper understanding of real estate SEO. If you have any more questions or need further guidance, feel free to ask. Happy exploring!
Anna
The tips you provided for optimizing landing pages have boosted the performance of my real estate website. Thank you!
George Forrest
That's fantastic, Anna! I'm thrilled to hear that the tips for optimizing landing pages have boosted the performance of your real estate website. If you need any more assistance or have further questions, feel free to reach out. Keep up the amazing work!
Michael
Thanks for the guidance on improving my real estate website's SEO. I've seen a steady increase in organic traffic.
George Forrest
You're welcome, Michael! I'm glad to hear that the guidance on improving your real estate website's SEO has resulted in a steady increase in organic traffic. If you have any more questions or need further assistance, feel free to reach out. Wishing you continued success with your website!
Sophia
The SEO tools you recommended have been invaluable in optimizing my real estate website. Thank you for the suggestions!
George Forrest
You're most welcome, Sophia! I'm delighted to hear that the recommended SEO tools have been invaluable in optimizing your real estate website. If you have any more questions or need further assistance, don't hesitate to ask. Keep up the wonderful work!
Oliver
Thank you for explaining backlinks. I have focused on building quality ones, and my website's ranking has improved gradually. Much appreciated!
George Forrest
You're welcome, Oliver! I'm glad the explanation about backlinks was helpful. Focusing on building quality backlinks is a wise strategy, and it's great to hear that your website's ranking has improved gradually. If you have any more questions or need further guidance, feel free to ask. Best of luck with your ongoing efforts!
David
Thanks to the tips you provided, my landing page now stands out, and I'm receiving more inquiries. Thank you for your invaluable advice!
George Forrest
That's fantastic news, David! I'm thrilled to hear that your landing page now stands out and that you're receiving more inquiries. If there's anything else I can assist you with or if you have any more questions, feel free to ask. Keep up the incredible work!
Emily
The user experience improvements I made on my real estate website have resulted in higher engagement and longer average session durations. Thank you for the valuable guidance!
George Forrest
That's wonderful, Emily! It's fantastic to hear that the user experience improvements on your real estate website have resulted in higher engagement and longer average session durations. If you need any more suggestions or have further questions, feel free to reach out. Keep up the extraordinary work!
Emma
The resources you recommended have provided me with valuable insights into real estate SEO. Thank you for helping me navigate the learning process!
George Forrest
You're most welcome, Emma! I'm delighted to hear that the recommended resources have provided you with valuable insights into real estate SEO. If you have any more questions or need further guidance, feel free to ask. Happy navigating and learning!
Anna
After implementing the tips on optimizing landing pages, I've noticed a significant improvement in my real estate website's conversion rate. Thank you for the valuable advice!
George Forrest
That's fantastic, Anna! I'm thrilled to hear that implementing the tips on optimizing landing pages has resulted in a significant improvement in your real estate website's conversion rate. If you have any further questions or need additional advice, feel free to ask. Keep up the remarkable work!
Michael
Thank you for the suggestions on improving my real estate website's SEO. I've noticed an increase in organic traffic and rankings. Much appreciated!
George Forrest
You're welcome, Michael! I'm glad to hear that the suggestions on improving your real estate website's SEO have resulted in an increase in organic traffic and rankings. If you have any more questions or need further guidance, feel free to ask. Wishing you continued success with your website!
Sophia
The SEO tools you recommended have been a game-changer for my real estate website. Thank you for pointing me in the right direction!
George Forrest
That's excellent news, Sophia! I'm delighted to hear that the recommended SEO tools have been a game-changer for your real estate website. If you have any more questions or need further guidance, don't hesitate to ask. Keep up the outstanding work!
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