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Was ist neu an Links, Content-Marketing und Suchmaschinenoptimierung?

Content-Marketing und Suchmaschinenoptimierung können niemals vollständig voneinander getrennt werden. Sie unterscheiden sich jedoch immer noch in mehreren grundlegenden Aspekten und damit in Anforderungen an einen vollkommen erfolgreichen Lauf. In erster Linie ist das Konzept des Content-Marketings umfassender und umfassender, während die allgemeinen SEO-Mittel hauptsächlich technischer sind und allgemein als genauere und engere Studien anerkannt werden.

and search engine optimization

 Sehen wir uns an, wie Content-Marketing und Suchmaschinenoptimierung im realen Leben konvergieren können: 

  • Die wichtigsten SEO-Techniken lassen sich breiter anwenden. Auf diese Weise können einige mehr technische und spezifische Bemühungen der SEO um ganzheitliches Content-Marketing kanalisiert werden.
  • Gleichzeitig kann der Gesamterfolg der Content-Marketing-Strategie nur mit den allgemeinen technischen Mitteln von SEO ausreichend gesichert werden.

Versuchen wir, die enge Beziehung zwischen Content-Marketing und Suchmaschinenoptimierung auf eine etwas andere Art zu setzen, und es wäre einfacher, nehme ich an. Betrachten wir beispielsweise SEO-Anforderungen, die vom Content-Marketing erfüllt werden müssen. Auf der anderen Seite aktualisiert Content Marketing jedoch die technischen Anforderungen von SEO und Suchmaschinenoptimierung gibt meist die meisten von ihnen an.

Heutzutage gibt es eine etwas umstrittene Frage von großer Bedeutung sowohl für Content-Marketing und Suchmaschine Optimierung. Tatsächlich hat der kürzlich aktualisierte Suchalgorithmus von Google nun verschiedene Strafen eingeführt, um diese aggressiven Pop-ups und Interstitials loszuwerden. Auf diese Weise tut Google am besten, um eine gesunde, für Mobilgeräte optimierte Benutzererfahrung zu schützen. Darüber hinaus hatte der Suchriese der Welt diese "Reinigungs" -Kampagne bis zu fünf Monate im Voraus angekündigt. Keine Zweifel, es würde jedes Jahr weitere Algorithmus-Updates geben. Deshalb wäre es sinnvoll, Ihr allgemeines Content-Marketing und Ihre Suchmaschinenoptimierung an die aktuelle Realität von 2017 anzupassen.

Also, was ist am wichtigsten, um sich zu erinnern, zumindest, um Strafen zu vermeiden? Der Kern der Diskussion wird nun häufig in Bezug auf neue Verbindungsaufbau-Anforderungen gesehen, bis das neueste Google-Algorithmus-Update vorliegt. Mal sehen, was es Neues an Links gibt, die wir heute haben. Am häufigsten werden die Hauptaspekte, denen Google am meisten Aufmerksamkeit schenkt, als qualitativ hochwertige Inhalte und Links angesehen. In Bezug auf Links gab es eine neue Möglichkeit, SEO ohne Links auszuführen. Diese absurde Meinung ist in letzter Zeit weit verbreitet, was noch überraschender ist - sogar in der professionellen SEO-Community. Ich meine, einige Leute waren dumm genug, um zu behaupten, dass Links ihre Macht verlieren, um nicht mehr wichtig zu sein. Nehmen Sie es einfach als selbstverständlich an - dieser Rat ist nicht nur falsch, sondern sogar zu gefährlich.

website seo

Beachten Sie, dass Linkaufbau immer das Kernelement der Optimierungsstrategie war, die von jede kompetente SEO-Agentur, hier sind einige richtige Stichpunkte über Links und Suchmaschinen-Optimierung. Schauen Sie sich einfach die wichtigsten Vorschläge für Qualitätslinks im Jahr 2017 an und fühlen Sie sich sicher:

  • Die Gesamtzahl der externen Links spielt eine Rolle - je mehr Sie haben, desto besser.
  • Links, die SEO-bezogenen Anchortext enthalten, sollten nun die Relevanz ihrer Zielwebseite beibehalten.

Qualität wird jetzt noch stärker hervorgehoben - Nie mehr Links von unbekannten Blogs als von akademischen Zeitschriften, Nachrichten Websites oder andere Quellen mit nur seriöser und robuster Autorität.

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