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What Should I Take Into Account to Analyze My Website SEO?

Everyone who wants to build a successful SEO campaign should know how to do website SEO analysis. Today, we’ll tell you how to perform an SEO audit of your site. So, let’s get to the point.

analyze my website

How to Analyze My Website: An 8-Step Beginner’s Guide

1. Use Google Analytics and Webmaster Tools

This one plays an essential role in the SEO website analysis. Start with adding or creating Google analytics code to your site. This is needed to track both: your audience and acquisition details.

Google Analytics also can be used to monitor traffic from different channels. It shows where your traffic comes from, making it way easier for you to detect common SEO pitfalls. As for Google webmaster tool, it helps to analyze numerous technical details, including the following ones:

  • Broken links;
  • Crawl mistakes;
  • Web spam;
  • Unnecessary URL.

2. Update or Create Robots.txt file

You need to create or update robots.txt file. After that, you have to submit the sitemap to it. The following file tells Google which particular pages to access and index on your resource.  The purpose of the sitemap is the following: it provides bots with a list of pages recommended for viewing. By submitting the sitemap, you can increase the number of pages for indexing.

3. HTML and XML Sitemap

Sitemaps inform search engines about all the changes on your resource. Even though you can’t expect that Google will instantly index the changed pages, you can rest assured those changes will be indexed much faster, compared to when you don’t have a sitemap.

4. Identify and Fix Broken Links  

In most cases, the broken link is a page that no longer works or is not found at all. Here is why it is suggested to remove broken links from your website:

  • It creates frustration for users;
  • It gives an impression that you are not checking the website on a regular basis;
  • It can harm website’s authority and credibility;
  • It affects your site conversion if it’s on a sales page;
  • Finally, it hurts your SEO and page rankings.

5. Website Speed Test

Keep in mind, your page should be loaded at least in 5 seconds for good user experience. Google and other search engines recommend site speed below 3 seconds. Note: you can surf the Internet and choose a free tool for checking the following metric.

6. Make Sure Your Website is Mobile-Optimized

According to statistics, consumer time spent on mobile is increasing day by day. Having a mobile-optimized website is beneficial not only for users but for rankings as well. Whether you like or not, mobile-friendly version of the site is the most important ranking factor Google takes into consideration. Consider installing WPtouch WordPress mobile plugin — it will help make your resource mobile-friendly.

analyze my website seo

7. Meta Tags

This one implies title and description optimization. Meta tag optimization boosts rankings in the following way: title optimization helps in ranking the website while description optimization increases your website’s click-through rate.

8. Use Competitor Analysis

Last but not the least, analyze your competitors. Competitor analysis is a vital part of SEO audit. It performs a number of functions: it helps to determine missing service and product pages, provides ideas for article topics and assists you in selecting the right keywords.  

Conclusion

Website analysis is a vital part of any SEO campaign. As you can see, finding the suitable tools for performing the SEO audit is not that difficult. Following the recommendations listed above will improve your site’s ranking and attract even more visitors to your site. Don’t wait any longer — start analyzing your website right now!

Nelson Gray
Thank you all for reading my article on SEO analysis! I hope you found it informative. If you have any questions or comments, feel free to ask.
Alexis Foster
Great article, Nelson! I really liked how you explained the importance of SEO analysis in optimizing a website for better search engine rankings.
Nelson Gray
Thank you, Alexis! I'm glad you found the article helpful. SEO analysis is indeed crucial for improving website visibility.
Mark Thompson
I enjoyed reading your article, Nelson. The step-by-step guide you provided for analyzing a website's SEO was very useful.
Nelson Gray
Thank you, Mark! I appreciate your feedback. I aimed to make the guide comprehensive and easy to follow.
Sophia Adams
This article was eye-opening, Nelson. I had no idea that SEO analysis involved so many factors. Definitely going to implement these strategies on my website.
Nelson Gray
Thanks, Sophia! SEO analysis does cover various aspects, but once you understand them, it becomes easier to optimize your website for search engines.
Luke Harris
I found your article very informative, Nelson. It's essential for website owners to regularly analyze their SEO to stay competitive in the online market.
Nelson Gray
Absolutely, Luke! SEO analysis is an ongoing process to ensure your website stays relevant and visible to your target audience.
Emma Turner
Nelson, thank you for providing actionable tips in your article. I will incorporate these SEO analyzing techniques into my website's optimization strategy.
Nelson Gray
You're welcome, Emma! It's great to hear that you found the tips actionable. Best of luck with optimizing your website!
Oliver Parker
I have a question for you, Nelson. How frequently should one perform SEO analysis on their website? Is there an ideal timeframe?
Nelson Gray
That's a great question, Oliver. The frequency of SEO analysis depends on various factors like the size of your website and the level of competition in your industry. In general, it's recommended to conduct a thorough analysis every few months and make updates accordingly.
Ruby Thompson
Nelson, your article was very well-written and easy to follow. I appreciate the practical examples you provided to illustrate the concepts.
Nelson Gray
Thank you so much, Ruby! I wanted to ensure the article was accessible to readers with practical examples. I'm glad you found it helpful!
Harry Foster
Nelson, your article helped me understand the importance of backlink analysis in SEO. It's amazing how much impact quality backlinks can have on search engine rankings.
Nelson Gray
Thank you for your feedback, Harry! Backlink analysis is indeed crucial as it helps identify opportunities for building high-quality backlinks to improve website authority.
Ella Mitchell
I'm new to SEO, and your article provided a clear roadmap for analyzing my website's SEO. Thank you, Nelson!
Nelson Gray
You're welcome, Ella! I'm glad the article served as a roadmap for your SEO analysis. If you have any further questions, feel free to ask.
Isaac Rogers
Really informative article, Nelson! I understood the importance of keyword analysis and how it impacts website visibility.
Nelson Gray
Thank you, Isaac! Keyword analysis is vital to uncover relevant search terms that can drive organic traffic to your website. I'm glad you found it informative.
Ava Simmons
Great article, Nelson! The on-page optimization techniques you explained were easy to implement, and I've already seen an improvement in my website's search rankings.
Nelson Gray
That's fantastic, Ava! I'm thrilled that you implemented the on-page optimization techniques and witnessed positive results. Keep up the good work!
Sofia Collins
Thank you for sharing your knowledge, Nelson. As a small business owner, I found your article extremely valuable in understanding SEO analysis.
Nelson Gray
You're welcome, Sofia! I'm glad the article was helpful to you as a small business owner. If you have any specific questions related to your website, feel free to ask!
Leo Ward
Nelson, your article taught me the significance of website speed in SEO. I'm now working on optimizing my website's loading time. Thank you!
Nelson Gray
That's wonderful, Leo! Website speed is indeed crucial for user experience and search engine rankings. I'm glad you're taking steps to optimize it.
Grace Parker
Your article was very comprehensive, Nelson. I learned a lot about competitor analysis and how it assists in improving website performance.
Nelson Gray
Thank you, Grace! Competitor analysis is a valuable strategy to gain insights into your market landscape and identify areas for improvement. I'm glad you found it useful.
Henry Reed
Nelson, I appreciate your article covering the importance of mobile optimization in SEO. It's crucial to cater to mobile users for better rankings.
Nelson Gray
Absolutely, Henry! Mobile optimization is essential in today's mobile-first world. Prioritizing a seamless mobile experience can significantly impact search engine visibility.
Lily James
Thanks for the insightful article, Nelson. It made me reevaluate my website's SEO strategy.
Nelson Gray
You're welcome, Lily! I'm glad the article prompted you to reevaluate your SEO strategy. If you need any guidance during the process, feel free to ask for assistance.
Oscar Watson
Nelson, your article was a helpful reminder to regularly update and optimize website content. It can make a big difference in search engine rankings.
Nelson Gray
Thank you, Oscar! Indeed, regularly updating and optimizing website content can help improve search engine rankings and keep the website fresh for users.
Anna Morris
Your article was fantastic, Nelson! I didn't realize the impact of user experience on SEO and how it affects website performance.
Nelson Gray
Thank you, Anna! User experience plays a critical role in SEO, as search engines prioritize websites that provide a positive and engaging user experience.
Lucas Turner
Your article was a great refresher on the importance of title tags and meta descriptions in SEO. These small elements can make a big difference.
Nelson Gray
Absolutely, Lucas! Title tags and meta descriptions may seem small, but they have a significant impact on click-through rates and search engine rankings.
Victoria Wright
Nelson, your article was very educational. I now have a better understanding of the importance of SEO analysis for website success.
Nelson Gray
Thank you, Victoria! I'm glad the article provided you with a better understanding of the importance of SEO analysis. Feel free to reach out if you have any further questions.
Adam Cooper
Great article, Nelson! Your explanation of the importance of site structure and internal linking was invaluable.
Nelson Gray
Thanks, Adam! Site structure and internal linking are critical for search engine crawlers to navigate and understand your website's content effectively.
Julia Hill
Your article was incredibly insightful, Nelson! SEO analysis is now on top of my priority list for website improvements.
Nelson Gray
I'm delighted to hear that, Julia! SEO analysis should indeed be prioritized for website improvements to drive better search engine rankings and organic traffic.
Mason Ross
Nelson, your article provided a comprehensive overview of SEO analysis. I now have a clearer roadmap for optimizing my website. Thank you!
Nelson Gray
You're welcome, Mason! I'm pleased the article provided you with a clearer roadmap for optimizing your website. If you need any further guidance, don't hesitate to ask.
Scarlett Bell
Nelson, your article was a great resource for anyone looking to understand and improve their website's SEO. Thank you for sharing your expertise!
Nelson Gray
Thank you so much, Scarlett! I'm glad you found the article to be a valuable resource for improving website SEO. Feel free to reach out if you have any questions.
Jack Murphy
Very informative article, Nelson! I learned the importance of creating high-quality and relevant content to attract both users and search engines.
Nelson Gray
Thank you, Jack! Creating high-quality and relevant content is crucial to gain visibility in search engine results and provide value to your audience.
Hannah Edwards
Nelson, your article gave me a better understanding of the technical aspects of SEO analysis. Really helpful!
Nelson Gray
I'm glad the article helped you gain a better understanding of the technical aspects, Hannah! If you have any specific questions, feel free to ask.
Christopher King
Thank you, Nelson, for the insightful article on SEO analysis. I realized I need to pay more attention to external link analysis for better rankings.
Nelson Gray
You're welcome, Christopher! External link analysis is indeed important for improving search engine rankings and building a strong online presence. I'm glad the article prompted you to focus on it.
Isabella Rogers
Your article was a great reminder, Nelson. I need to regularly monitor and analyze my website's SEO to identify areas for improvement.
Nelson Gray
Absolutely, Isabella! Regular monitoring and analysis of your website's SEO are essential to stay ahead of the competition and improve overall performance.
Leo Phillips
Nelson, your article was informative and easy to digest. It will definitely help me improve my website's SEO. Thank you!
Nelson Gray
You're welcome, Leo! I'm delighted to hear that the article will assist you in improving your website's SEO. If you have any further questions, feel free to ask.
Leah Richardson
Your article was a great introduction to SEO analysis, Nelson. It provided a solid foundation for optimizing my website. Thank you!
Nelson Gray
Thank you, Leah! I'm glad the article served as a solid foundation for optimizing your website through SEO analysis. Best of luck with your website improvements!
Nathan Morgan
Great article, Nelson! Your explanation of the importance of site speed and mobile-friendliness in SEO was enlightening.
Nelson Gray
Thanks, Nathan! Site speed and mobile-friendliness are crucial factors in SEO, influencing user experience and search engine rankings.
Mia Anderson
Your article stressed the significance of regular SEO audits, Nelson. It's a valuable reminder to keep optimizing and adapting to changes.
Nelson Gray
Absolutely, Mia! Regular SEO audits help identify areas for improvement and adapt to evolving search engine algorithms. I'm glad you found the reminder valuable.
Max Lewis
Nelson, your article encouraged me to reevaluate my website's SEO strategy and focus on improving user experience. Thank you!
Nelson Gray
You're welcome, Max! Enhancing user experience is a vital aspect of SEO, and I'm glad the article prompted you to reevaluate your website's strategy.
Sarah Wright
Thank you for the informative article, Nelson. I'm now aware of the significance of SEO analysis in staying ahead of the competition.
Nelson Gray
You're welcome, Sarah! SEO analysis is indeed crucial to stay competitive and improve the overall performance of your website. Feel free to reach out if you have any questions.
James Collins
Nelson, your article was a great resource for website owners looking to enhance their SEO strategies. It provided valuable insights!
Nelson Gray
Thank you, James! I'm delighted to hear that the article provided valuable insights to enhance website owners' SEO strategies. If you need any further guidance, let me know.
Emily Parker
Your article was comprehensive and easy to understand, Nelson. It has made me realize the areas I need to focus on for improving my website's SEO.
Nelson Gray
I'm glad the article helped you identify the areas for improvement, Emily! If you have any questions or need assistance while implementing the SEO strategies, feel free to ask.
Olivia Hill
Nelson, your article was a great reminder of the importance of SEO analysis in website optimization. Thank you for sharing your expertise!
Nelson Gray
You're welcome, Olivia! I'm pleased the article served as a reminder of the importance of SEO analysis in website optimization. If you have any specific questions, feel free to ask.
Ethan Peterson
Thanks for the informative article, Nelson! I've learned a lot about SEO analysis and its significance for website success.
Nelson Gray
You're welcome, Ethan! I'm glad the article provided you with valuable insights into SEO analysis. If you have any further questions, feel free to ask.
Chloe Moore
Nelson, your article was very useful in understanding the different tools and techniques available for SEO analysis. Thank you!
Nelson Gray
Thank you, Chloe! I'm glad the article helped you understand the various tools and techniques for SEO analysis. If you need any further guidance, don't hesitate to ask.
Charlie Bailey
Your article was a great refresher on the importance of using proper header tags in SEO. Clear and concise explanations, Nelson!
Nelson Gray
Thanks, Charlie! Proper header tags are essential for both user experience and search engine optimization. I'm glad you found the explanations clear and concise.
Ellie Jackson
Nelson, your article made me realize the need to regularly update my website's SEO strategy. Thank you for the valuable insights!
Nelson Gray
You're welcome, Ellie! Regularly updating your website's SEO strategy is crucial to adapt to changes and improve performance. If you have any specific questions, feel free to ask.
Owen Turner
Nelson, your article was incredibly informative. You covered all the essential aspects of SEO analysis in a concise and understandable manner.
Nelson Gray
Thank you so much, Owen! I aimed to cover the essential aspects of SEO analysis in a concise and understandable manner. I'm glad it resonated with you.
Eva Cooper
Your article was a great starting point for beginners like me, Nelson. It helped me understand the fundamentals of SEO analysis.
Nelson Gray
I'm delighted to hear that, Eva! Understanding the fundamentals of SEO analysis is crucial, and I'm glad the article served as a helpful starting point. If you have any further questions, feel free to ask.
Logan Richardson
Nelson, your article was very insightful. It made me realize the importance of regularly monitoring keyword rankings for SEO success.
Nelson Gray
Thank you, Logan! Regularly monitoring keyword rankings is indeed essential to track SEO progress and make necessary adjustments. I'm glad the article shed light on its importance.
Gabriella Collins
Your article was spot-on, Nelson! It helped me understand how to conduct an effective SEO competitor analysis to identify opportunities.
Nelson Gray
Thank you, Gabriella! Effective SEO competitor analysis can provide valuable insights and opportunities for improvement. I'm glad the article helped you understand the process.
Daniel Hall
Nelson, your article was an excellent guide for website owners looking to optimize their SEO through analysis. Highly informative!
Nelson Gray
Thank you so much, Daniel! I'm thrilled to hear that the article served as an excellent guide for optimizing SEO through analysis. If you have any specific questions, feel free to ask.
Maya Perez
Nelson, your article clarified the importance of image optimization in SEO. It's an aspect I often overlooked. Thank you!
Nelson Gray
You're welcome, Maya! Image optimization is significant for both user experience and SEO. I'm glad the article shed light on its importance.
Jackson Adams
Your article was incredibly informative, Nelson. The section on site crawlability was particularly enlightening. Thank you!
Nelson Gray
Thank you, Jackson! Site crawlability is indeed crucial for search engine bots to index and understand your website's content effectively. I'm glad you found it enlightening.
Eleanor Wood
Nelson, thank you for sharing your expertise on SEO analysis. It motivated me to invest more time in optimizing my website's SEO.
Nelson Gray
You're welcome, Eleanor! Investing time in optimizing your website's SEO can have a significant impact on its performance. Good luck with your efforts!
Charlie Robinson
Nelson, your article was a great reminder of the importance of focusing on user intent for effective keyword research and optimization.
Nelson Gray
Thanks, Charlie! Focusing on user intent during keyword research and optimization is vital for providing valuable content and enhancing search engine visibility.
Sarah Mitchell
Your article was insightful, Nelson. It made me realize the value of implementing structured data for better website visibility. Thank you!
Nelson Gray
You're welcome, Sarah! Implementing structured data can help search engines understand your website's content more effectively, leading to improved visibility. I'm glad the article highlighted its value to you.
James Turner
Nelson, your article was spot-on. It reminded me of the need to regularly check and optimize website URLs for better SEO performance.
Nelson Gray
Absolutely, James! Regularly checking and optimizing website URLs is crucial to ensure they are both user-friendly and search engine-friendly. I'm glad the article served as a reminder.
Olivia Walker
Thank you for the well-written article, Nelson. It simplified the complex process of SEO analysis and provided actionable tips.
Nelson Gray
You're welcome, Olivia! Simplifying the complex process of SEO analysis and providing actionable tips was one of my goals while writing the article. If you have any specific questions, feel free to ask.
Thomas White
Nelson, your article was very informative. The section on optimizing website architecture really resonated with me. Thank you!
Nelson Gray
Thank you, Thomas! Optimizing website architecture is essential for both user experience and search engine optimization. I'm glad it resonated with you.
Amelia Parker
Your article was excellent, Nelson! The emphasis on tracking and analyzing website metrics for SEO improvement was spot on.
Nelson Gray
Thank you so much, Amelia! Tracking and analyzing website metrics is crucial for identifying SEO improvement opportunities and measuring the effectiveness of your strategies. I'm glad you found it spot on.
Joshua Powell
Nelson, your article clarified the importance of user engagement metrics in SEO. It highlighted the need to focus on user satisfaction. Thank you for the insights!
Nelson Gray
You're welcome, Joshua! User engagement metrics, such as bounce rate and time on page, provide valuable insights into user satisfaction and help optimize website performance. I'm glad the article clarified their importance.
Evelyn Rivera
Thanks for the informative article, Nelson! It emphasized the significance of regular SEO monitoring and adapting to changes in search algorithms.
Nelson Gray
You're welcome, Evelyn! Regular SEO monitoring is crucial as search engine algorithms evolve. Adapting to these changes is essential for maintaining and improving search engine visibility. I'm glad the article emphasized that.
Natalie Cook
Nelson, your article was very enlightening. It made me realize the importance of analyzing website conversions alongside SEO efforts.
Nelson Gray
Thank you, Natalie! Analyzing website conversions alongside SEO efforts is vital for measuring the effectiveness of optimization strategies and maximizing the return on investment. I'm glad the article highlighted its importance.
Mason Peterson
Your article was incredibly helpful, Nelson. It provided practical steps for conducting a thorough SEO analysis. Thank you!
Nelson Gray
You're welcome, Mason! I'm thrilled to hear that the article provided practical steps for conducting a thorough SEO analysis. If you have any specific questions or need further assistance, feel free to ask.
Scarlett Collins
Nelson, your article was fantastic! The emphasis on the long-term benefits of SEO analysis really resonated with me. Thank you!
Nelson Gray
Thank you so much, Scarlett! SEO analysis indeed offers long-term benefits by improving search engine visibility and driving organic traffic to your website. I'm glad the article conveyed its significance.
Charlie Hughes
Nelson, your article was incredibly insightful. It made me realize the importance of local SEO analysis for businesses targeting specific regions.
Nelson Gray
Absolutely, Charlie! Local SEO analysis is crucial for businesses targeting specific regions, as it helps improve visibility in local search results. I'm glad the article highlighted its importance.
Leo Foster
Your article was an excellent resource, Nelson. The explanation of the SEO analysis process was clear and concise. Thank you!
Nelson Gray
You're welcome, Leo! I aimed to provide a clear and concise explanation of the SEO analysis process, and I'm glad it served as an excellent resource for you. If you have any further questions, feel free to ask.
Julia Hill
Nelson, your article was incredibly helpful. It made me realize how vital SEO analysis is for increasing website visibility and attracting organic traffic. Thank you!
Nelson Gray
Thank you, Julia! SEO analysis is indeed vital for increasing website visibility and attracting organic traffic. I'm delighted the article emphasized its significance and proved helpful to you.

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