What should I know about top SEO backlinks to build my website?
Do you know why backlinks are so important in SEO? The problem is that too many people familiar with a topic of quality web links believe that they are just contributing to Google’s final decision on awarding search ranking positions - for every website, blog, etc. Of course, such suggestion does make sense. In fact, however, the recent studies reconfirmed that every website’s organic inbound link profile (otherwise, top SEO backlinks) are actually among the top 3 most important factors considered by Google’s sophisticated search ranking algorithm.
Of course, the preeminent importance of quality backlinks is well-known by everyone involved in the industry of the search optimization. But now their ultimate influence has become even stronger than ever before - that’s why you should know all about the concept of top SEO backlinks, SEO equity, backlink equity and link juice. To give you a full picture of the Search Engine Optimization and web links, I’m going to start with some basic terminology.
What makes a concept of top SEO backlinks?
First of all, a term “backlink” stands for an incoming link from a third-party website, blog, or probably any other online source found on the internet. Next, the word “top” describes a strong feature or quality performance of backlinks - from the viewpoint of SEO. After all, the word “SEO” means that such web links influence search engine rankings - either in good-bad, or positive-negative, and sometimes even in a neutral way. In fact, the actual performance of backlinks in SEO generally depends on the set of main factors and concepts discussed below.
SEO Equity & Link Juice
Let’s imagine the world on the Web as a global system made up of an immense number of interconnected sites and web pages. And everything is in motion there - web content keeps developing to be discovered by the increasing number of users - more and more people are making use of it, using, sharing, and linking to it. That way, every website, and blog appears involved in an ongoing process of creating and distributing more page authority, PageRank, and domain authority.
- SEO equity of your website tends to be referred to its overall ranking potential - made up with a total value of page and domain authority, backed with a combined power of top SEO backlinks. Putting it in plain English, SEO equity is your website’s ability to rank well on Google’s SERPs. That’s it.
- Link juice (a.k.a. link equity) is generally seen by the optimization experts as a “subset” of the overall SEO equity. As for me, I recognize the concept of link juice as the “amount” of SEO equity redistributed when two separate web pages get linked together. So, link juice is a flow of SEO equity - transferred from the host website and passed to the target destination.
After all, here is a bottom line for the concept of top SEO backlinks. In fact, all basic terms mentioned before (i.e., SEO equity, link equity and link juice) are theorized by SEO community - just to understand how Google actually works. In fact, they are the language of the modern optimization, not Google search engine. In simple words, both Google itself, and its Webmaster Academy have never given any exact reference to this truly delicate issue. So, I hope my brief intro about top SEO backlinks would be useful for you, at least to have it for a clear start for your next deep dive into the world of the Search Engine Optimization.
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