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Can you help me with local optimization for small business and SEO tips to improve online visibility?

by
Feb 27, 2018

Yes, I’ve got some useful stuff for you to get quickly optimized for online search with your local small business and some SEO tips to help with that. But before we start, here are some cold figures and the most recent stats to get everybody running local small business motivated to use my SEO tips below. So, here is what makes the Search Engine Optimization so important, particularly at the local level.

The Importance of Local Search Engine Optimization

  • 50% of mobile users searching locally are likely to visit a brick-and-mortar business they are looking for – within just one day.
  • 90% of potential buyers/clients are browsing for the customer reviews before deciding to purchase/order.
  • 19% of local searches will be successfully converted on the very same day.
  • User engagement factor is generated at least 10x more effectively with photos on your Google business listing, rather than anything else.
  • Exact location or NAP of the business – are arguably the first things local searchers are actually looking for.

Local Search and Small Business SEO: Tips for Better Online Performance

Tip One: Images

Make sure to clearly showcase your business using a lot of different images to be added to your GoogleMyBusiness page (otherwise, GMB). As it was already mentioned, a good visualization helps to multiply the factor of user engagement. And remember, from the viewpoint of mobile searchers, opening your business photos and swiping through hundreds of them – is just a matter of minutes.

Tip Two: Virtual Tours

Creating virtual tours is probably the only effort that can be even more engagement-generating than your business images submitted to GMB listing. Given that virtual reality is just starting gaining momentum – it will be a nice proactive approach to consider having your local business represented with virtual tours too.

Tip Three: Location & City Pages

Make sure to have unique and high-quality landings. While creating specific location and city pages, consider the following recommendations:

  • Never apply for templates – build only original pages that will be useful for the readers, not machine indexing.
  • Don’t overdo with having too many of them – simply because Google may see such actions as attempts to manipulate with its search ranking algorithm.
  • Feature your location & city pages in the main navigation.
  • Customer testimonials, positive reviews, and any other location-specific content can become a great idea to support your page body content.

Tip Four: Miscellaneous Stuff

  • Don’t forget to have customer reviews done correctly – use a proper schema markup. That way, you can benefit from getting rich snippets displayed right in the relevant Google’ SERPs.
  • Go deeper with your local content and make it as informative as you can. Consider creating unique descriptions, for example, of the services provided by your business – and the way they relate to your general location. Doing so, you can link out to the relevant local elements like blog posts or industry-related case studies associated with your location.
  • Provide more local signals to the search engines – use customer testimonials, multiple custom Google maps, geotagged videos/images, directions, parking details, etc.
Max Bell
Thank you all for reading my article on expert SEO techniques for online businesses at the local level. I'm excited to hear your thoughts and opinions!
David Smith
Great article, Max! I found it very informative and helpful, especially for someone like me who is trying to improve their website's SEO. Your tips on local-level optimization were spot on.
Robert Johnson
David, I completely agree. Max's article was a game-changer for me. I've already started implementing some of the techniques mentioned, and I can see improvements in my website's visibility. Thanks, Max!
Sarah Johnson
I agree, David! Max, your article was a comprehensive guide to SEO techniques for businesses at the local level. Your explanations were clear and easy to follow. Thanks for sharing!
Michael Thompson
Max, I must say your article was one of the best I've read on SEO. The information you provided about local SEO services and their pricing was very helpful. Keep up the good work!
Emma Wilson
This was an insightful read, Max. I'm glad you highlighted the importance of cunning SEO packages for online businesses. It's crucial to stay ahead in the competitive market. Looking forward to more articles!
Olivia Lewis
Emma, I completely agree with you. Max's insights on cunning SEO packages were eye-opening. It's crucial for businesses to stay smart and adaptive in the ever-changing online market. Great article, Max!
Daniel Brown
Max, I appreciate your article on expert SEO techniques. It was well-researched and included practical tips. As someone new to online business, this article gave me a great starting point to work on my website's SEO. Thank you!
Jennifer Davis
Max, your article was a goldmine of SEO information! I particularly liked the section on hot pricing. It's crucial for businesses to find affordable SEO services without compromising quality. Keep up the excellent work!
Richard Wilson
Max, I enjoyed reading your well-written article. Your insights on SEO techniques for online businesses were valuable. The local-level strategies you suggested are applicable not only to large businesses but also to small ones like mine. Thank you!
Emily Thompson
Richard, I agree with you. Max's article provided actionable strategies for businesses of all sizes. I especially appreciated the section on optimizing Google My Business. Thanks, Max!
Sophia Adams
Max, fantastic article! The SEO tips you shared are practical and easy to implement. I appreciate how you emphasized the importance of targeting the local audience for online businesses. Looking forward to more of your posts!
Max Bell
Thank you all for the positive feedback and kind words! I'm glad you found the article helpful. If anyone has any specific questions or would like me to elaborate on any topic covered, please let me know!
Steven Harris
Max, your article was a breath of fresh air. It's refreshing to read an SEO guide that focuses on local businesses. Your tips were practical and relevant. Looking forward to implementing them on my website!
Natalie Green
Great job, Max! Your article on expert SEO techniques was informative and well-structured. I particularly appreciated the section on local citations. Keep up the excellent work!
Liam Thompson
Natalie, I found the section on local citations very helpful too. Max's article taught me the importance of consistent business information across online directories. Thanks, Max!
Emily Davis
Natalie, I couldn't agree more. The section on local citations was enlightening. Max's article helped me understand their importance and how to implement them effectively. Great work, Max!
Chris Walker
Max, your article was a real eye-opener. It made me realize the importance of investing in SEO services at the local level. It's an area that I've neglected before, but your tips have motivated me to take action. Thank you!
Michelle Thompson
Max, your article was a gem! I was struggling with SEO for my online business, but your tips have given me a much-needed direction. The information on finding cunning SEO packages with reasonable pricing was invaluable. Thank you!
Vincent Moore
Max, your article was a great read. I appreciate how you explained complex SEO concepts in a simple and understandable way. This article is a valuable resource for online businesses at the local level. Thank you!
Susan Adams
Max, thank you for sharing your expertise on SEO techniques. Your article provided practical advice that can be implemented effectively. The local-level optimization strategies you mentioned are crucial for businesses to thrive online. Well done!
Aria Thompson
Susan, I completely agree. Max's article showcased the importance of local-level strategies in SEO. Excellent work, Max!
Max Bell
I appreciate all the kind words and positive feedback from everyone. It's great to see that the article resonated with you and provided valuable insights. Stay tuned for more SEO tips and tricks!
Laura Harris
Max, your article was a game-changer for me! As a small business owner, I was struggling with SEO techniques. Your local-level strategies have given me a clearer path. Much appreciated!
Emma Thompson
Laura, I'm in the same boat as you. Max's strategies have given me a clearer direction for optimizing my small business website's SEO. It's amazing how impactful local-level techniques can be. Thanks, Max!
Isaac Clark
Max, your article was a fantastic resource! The tips and techniques you shared for businesses at the local level were incredibly useful. Thank you for sharing your expertise!
Max Bell
Thank you all for your comments and feedback! I'm thrilled to see that the article resonated with you and provided practical insights. Feel free to ask any questions if you have more.
Grace Wilson
Max, your article was incredibly informative! The tips and techniques you shared were practical and actionable. I'm excited to implement them for my online business. Thank you!
Michael Lewis
Max, your article on expert SEO techniques was excellent. I found it particularly refreshing that you emphasized the importance of local-level optimization. It is often overlooked but can be a game-changer. Well done!
Ethan Thompson
Michael, I couldn't agree more. Max's emphasis on local-level optimization techniques is what sets this article apart. As a small business owner, I now feel equipped to take my SEO efforts to the next level. Thanks, Max!
Oliver Brown
Max, your article was a great resource for improving SEO at the local level. I appreciate the practical and transparent approach you took. Keep up the good work!
Thomas Davis
Max, the way you explained SEO techniques for online businesses at the local level was brilliant. Your article was easy to understand and implement. Thank you for sharing your insights!
Andrew Wilson
Max, your article was a great read! It was well-structured and provided valuable insights into SEO techniques for online businesses at the local level. Thank you!
Erica Rodriguez
Max, your article on expert SEO techniques was fantastic! I found the section on local keyword research especially beneficial. It's an area that I've struggled with before, and your tips made it much clearer. Kudos!
Olivia Taylor
Erica, I'm glad you found the section on local keyword research helpful. It provided great insights on finding and targeting the right keywords at the local level. Max did an excellent job in covering it!
Sophia Davis
Max, thank you for sharing your knowledge on expert SEO techniques. Your article was a great resource for businesses aiming to improve their online presence at the local level. Well done!
Max Bell
I'm grateful for all the positive responses and feedback on the article. It's fantastic to see that it has been helpful in improving your understanding of SEO techniques at the local level. Don't hesitate to ask any further questions!
Julia Martinez
Max, your article on expert SEO techniques was exceptional! The tips and insights you shared were incredibly valuable, particularly for businesses targeting the local market. Thank you for such a comprehensive guide!
Mark Thompson
Max, your article provided fantastic insights into SEO techniques for online businesses at the local level. I appreciate how you outlined the challenges and provided solutions. Well done!
Emily Martin
Max, your article on expert SEO techniques was amazing! I found it very informative and relevant. Thank you for sharing your knowledge!
Lucas Wilson
Max, your article was a game-changer for me. It highlighted the importance of SEO techniques at the local level and provided actionable strategies. I've already seen improvements on my website. Thank you!
Max Bell
Thank you all for your continuous support and engagement. I'm delighted to hear that the article has been helpful in improving your SEO strategies. Feel free to reach out if you have any further questions!
Sophie Thompson
Liam, the section on local citations gave me valuable insights too. It's incredible how they can contribute to improving online visibility. Thanks for mentioning that, Max!
Aiden King
Max, your article was an excellent resource on improving SEO for online businesses at the local level. Your tips were practical, and the explanations were clear. Thank you!
Sarah Clark
Max, I thoroughly enjoyed reading your article. The SEO techniques you shared were practical and applicable to businesses of various sizes. Thank you for sharing your expertise!
Jessica Thompson
Max, your article on expert SEO techniques was fantastic! It provided valuable insights and practical strategies for improving online visibility at the local level. Thank you!
Ethan Wilson
Max, your article exceeded my expectations! The SEO techniques you covered were insightful and relevant. As an online business owner, I found the local-level strategies particularly valuable. Well done!
Max Bell
Thank you all for your positive responses and engagement. I appreciate your kind words. Let me know if there's anything specific you'd like me to cover in future articles!
Adam White
Max, your article on expert SEO techniques was brilliant. The tips and tricks you shared were practical and easy to implement. Thank you for sharing your knowledge!
Grace Adams
Max, your article was a fantastic resource for businesses aiming to improve their SEO strategies at the local level. The tips you provided were clear and actionable. Thank you!
Maya Garcia
Max, your article on expert SEO techniques was fantastic. I particularly appreciated the section on local audience targeting. It's a crucial aspect that can make a significant difference. Well done!
Max Bell
Thank you all for your continuous support and engagement with the article. I'm so thrilled to hear the positive impact it has had on your understanding of SEO techniques at the local level. If there's anything specific you'd like me to cover, feel free to let me know!
Oliver Wilson
Max, I'd love to read an article on the best practices for optimizing site speed for local businesses. It's an area I'm trying to improve, and your insights would be highly valuable!
Liam Anderson
Max, your article on expert SEO techniques was fantastic! The tips you shared were practical and relevant for businesses at the local level. Thank you for your valuable insights!
Sophia Wilson
Max, your article was an excellent read! I appreciated the focus on local-level optimization and how you explained the intricacies of SEO techniques. Thank you for sharing your expertise!
Alex Martin
Max, your article on expert SEO techniques was insightful! The tips and strategies you shared will surely add immense value to businesses at the local level. Thank you!
Max Bell
Thank you all for your kind words and suggestions for future articles! I'm glad you found the information valuable. An article on optimizing site speed for local businesses sounds like a great topic. Stay tuned for more content!
Ava Wilson
Max, I second Oliver's suggestion on an article about optimizing site speed. It's an essential aspect of user experience and can greatly impact SEO. Looking forward to reading it!
Sophie White
Max, your article on expert SEO techniques was fantastic! The tips and strategies you shared will surely help businesses boost their online presence at the local level. Thank you for sharing your knowledge!
Lucas Davis
Max, your article was incredibly informative and well-written. I appreciate how you covered SEO techniques specifically for businesses at the local level. Thanks for sharing your expertise!
Emily Adams
Max, your article on expert SEO techniques was outstanding! The tips and strategies you shared were practical and actionable. Thank you for providing such valuable insights!
Max Bell
Thank you all for your continued engagement and suggestions for future articles. I'm glad you found the SEO techniques for businesses at the local level valuable. Stay tuned for more content!
Oliver Thompson
Ava, I agree with you. Site speed optimization is crucial for user experience and overall SEO performance. Looking forward to Max's insights on that topic!
Olivia Thompson
Oliver, I'm glad you seconded the suggestion! Site speed optimization can truly make a difference in user experience and conversions. Looking forward to Max's article on that topic!
Ruby Rodriguez
Max, your article on SEO techniques for online businesses at the local level was fantastic. The tips and strategies you shared were informative and practical. Thank you!
Ethan Martin
Max, I thoroughly enjoyed reading your article on expert SEO techniques. Your insights on optimizing websites at the local level were invaluable. Thank you for sharing your knowledge!
Victoria Williams
Max, your article on expert SEO techniques was enlightening! The tips you provided were practical and relevant. I appreciate your effort in creating such informative content.
Max Bell
Thank you all for your kind words and engagement with the article. Your support means a lot. Stay tuned for more insightful content on SEO techniques for businesses at the local level!
Charlie Walker
Max, your article on expert SEO techniques was exceptional! Your insights and strategies for businesses at the local level were spot on. Thank you for sharing your expertise!
Sophia Brown
Max, I thoroughly enjoyed your article on expert SEO techniques. The tips and strategies you shared were actionable and relevant. Thank you for providing such valuable insights!
Max Bell
Thank you all for your kind feedback and participation in the discussion. Your engagement motivates me to continue sharing valuable insights. If you have any further questions or suggestions, feel free to let me know!
Liam Green
Max, your article on expert SEO techniques was outstanding! The tips and strategies you provided were practical and easy to implement. Thank you for sharing your expertise!
Daniel Thompson
Max, your article was incredibly valuable! The SEO techniques you covered were enlightening and actionable. Thank you for sharing your expertise to help businesses thrive online!
Aaron White
Daniel, I couldn't agree more. Max's article provided actionable strategies for businesses to thrive online. It was incredibly valuable!
Amelia Clark
Max, your article on expert SEO techniques was excellent! It provided great insights and tactics for businesses at the local level. Thank you for sharing your expertise!
Max Bell
Thank you all for your continued participation and feedback. I'm glad you found the article valuable and applicable to your businesses. If there's any particular topic you'd like me to cover or elaborate on, let me know!
Emma Moore
Max, your article on expert SEO techniques was phenomenal! It provided practical and valuable insights for optimizing online businesses at the local level. Thank you for sharing your expertise!
David Wilson
Max, your article was a game-changer for me. The insights and techniques you shared were immensely practical and relevant. Thank you for providing such valuable information!
Olivia Smith
David, I share the sentiment. Max's article offered practical techniques that can make a significant difference in improving online businesses at the local level!
Max Bell
Thank you all for your kind words and contribution to the discussion. It's motivating to see the positive impact the article has had. If you have any more questions or suggestions, feel free to reach out!
Noah Clark
Max, your article on expert SEO techniques was exceptional! The tips and strategies you provided were enlightening and valuable. Thank you for sharing your expertise!
Sophia Moore
Max, your article was fantastic! The SEO techniques you covered were actionable and practical for businesses aiming to improve at the local level. Thank you!
Lucas Taylor
Sophia, I completely agree. Max's article highlighted practical SEO techniques for businesses targeting the local market. It was a valuable resource!
Max Bell
Thank you all for your continuous feedback and engagement with the article. Your support is appreciated. If there are any specific topics or questions you'd like me to address, feel free to let me know!
Harper Wilson
Max, your article on expert SEO techniques was incredibly informative! The tips and strategies you shared were actionable and relevant. Thank you for sharing your expertise!
Emily Walker
Max, your article was insightful and provided actionable techniques for improving the online presence of businesses at the local level. Thank you for sharing your expertise!
Daniel Wilson
Max, your article on expert SEO techniques was fantastic! The strategies you shared were practical and relevant. Thank you for providing valuable insights!
Oliver Thomas
Daniel, your sentiment echoes mine. Max's article shared practical SEO techniques that can make a real difference at the local level. Excellent work, Max!
Max Bell
Thank you all for your kind words and for participating in the discussion. I'm thrilled to see the positive response to the article. If you have any more questions or topics you'd like me to address, please let me know!
Emily White
Max, your article on expert SEO techniques was outstanding! The tips and strategies you outlined were practical and valuable. Thank you for sharing your expertise!
Sophie Davis
Max, your article was incredibly informative and well-written. The SEO techniques you covered were practical and relevant for businesses targeting the local market. Thank you!
Ava Adams
Max, your article on expert SEO techniques was excellent! The tips you shared were practical and valuable for businesses aiming to improve online visibility at the local level. Thank you!
Lucas Adams
Ava, you captured my thoughts perfectly. Max's article provided valuable insights for businesses to improve their online visibility at the local level. Well done, Max!
Max Bell
Thank you all for your continuous support and feedback on the article. I'm glad you found the SEO techniques valuable. If you have any further questions or suggestions for future articles, feel free to reach out!
Ella Garcia
Max, your article on expert SEO techniques was fantastic! I found the tips you shared practical and actionable. Thank you for providing such valuable insights!
James Walker
Max, your article was incredibly informative! The SEO techniques and strategies you covered were valuable for businesses aiming to improve at the local level. Thank you for sharing your expertise!
Elijah Thompson
Max, your article on expert SEO techniques was exceptional! The tips and strategies you shared were practical and insightful. Thank you for providing such valuable insights!
Lily Wilson
Elijah, I couldn't agree more. Max's article offered practical techniques and strategies that can significantly impact businesses at the local level. Great work!
Max Bell
Thank you all for your kind feedback and active participation in the discussion. I genuinely appreciate your engagement. If there are any specific topics or questions you'd like me to address, feel free to let me know!
Mia Davis
Max, your article on expert SEO techniques was exceptional! The tips and strategies you shared were actionable and relevant. Thank you for sharing your expertise!
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