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Amazon SEO

Mit welchen Tools kann Amazon Keyword-Recherchen durchführen?

by
Nov 23, 2017

Die Keyword-Recherche ist ein wichtiger Schritt in Ihrer Suchmaschinenoptimierungskampagne bei Amazon. Der richtige Zugriff auf Ihre zielgerichteten Amazon-Suchschlüsselwörter kann Ihren Umsatz steigern und Ihre Produktrangposition verbessern.

Sie haben wahrscheinlich überproduzierte Produkttitel gesehen, die viele irrelevante Keyword-Informationen auf Amazon enthalten. Wir müssen jedoch zugeben, dass diese Produkte einen hohen Rang auf der Amazon-Suchergebnisseite haben. Sie fragen sich vielleicht, warum Benutzer so lange Titel anklicken und diese Produkte kaufen. In Wirklichkeit mögen Benutzer solche Titel natürlich nicht, aber Amazon-Algorithmus findet sie relevant und beschreibend. Darum können Sie solche Titel auf der TOP der Amazon Suchergebnisseite sehen. Online-Händler, die diese langen Titel verwenden, wissen, wie der Amazon A9-Algorithmus funktioniert. Um gut optimierte Titel zu erstellen, führen Online-Händler eine Keyword-Recherche durch, um die genauen Suchbegriffe zu identifizieren, die sie ansprechen möchten. Mit dem einzigartigen Keyword-Recherche-Tool von Amazon bestimmen sie ein Suchvolumen der potenziellen Keywords und integrieren geeignete Variationen in Produkttitel, Beschreibung, Bullet Points, häufig gestellte Fragen, Feedbacks und sogar Bilder.

In diesem Artikel werden wir besprechen, welche Tools Sie verwenden können, um die relevantesten Suchbegriffe für Ihr Produkt zu finden und wie Sie Ihre Rankings und Verkäufe verbessern können. Lassen Sie uns also die professionellen Tools und praktischen Strategien näher betrachten, um perfekte Keywords für Ihr Online-Geschäft zu finden.

Amazon Stichwortsuche Tools

  • Google Keyword Planner

Google Keyword Planner ist ein professionelles Keyword-Recherche-Tools, die sind für das breite Publikum verfügbar. Es ist kostenlos und benutzerfreundlich. Darüber hinaus liefert es die genauesten Daten. Dieses Tool kann Ihnen helfen, ein Suchvolumen für beliebige Keywords und Schlüsselphrasen zu schätzen. Darüber hinaus gibt es Ihnen die Möglichkeit, andere verwandte Phrasen zu finden. Jede Minute sammelt Google Terabyte an Daten. Deshalb können Sie im Google Keyword-Planer eine genaue Statistik darüber erhalten, wie viele Suchanfragen ein bestimmtes Keyword oder eine bestimmte Wortgruppe enthält. Sie können Ihre Suche nach geografischen Merkmalen und nach Zielgruppenmerkmalen (Alter, Geschlecht usw.) einschränken. Es ist besonders hilfreich, wenn Sie Ihre Produkte auf Amazon oder anderen Handelsplattformen bewerben möchten.


Um Google Keyword Planner verwenden zu können, müssen Sie ein kostenloses AdWords-Konto erstellen. Sobald Sie Ihr Konto haben, finden Sie den Keyword-Planer auf der Registerkarte "Tools". Hier können Sie Ihre Suche mit einigen Schlüsselbegriffen beginnen und schrittweise zu spezifischeren Long-Tail-Suchbegriffen übergehen, nach denen die Benutzer suchen. Um diese Aufgabe zu erfüllen, müssen Sie den Abschnitt "Neue Keywords suchen und Suchvolumendaten abrufen" öffnen und das gewünschte Keyword in die Registerkarte "Ihr Produkt oder Ihre Dienstleistung" einfügen. Klicken Sie abschließend auf "Ideen holen". Als Ergebnis erhalten Sie eine Liste verwandter Keywords. Sie müssen jedoch sicherstellen, dass Sie nach Keyword-Ideen und nicht nach Adgroup-Ideen suchen.

Google Keyword-Planer bietet Ihnen die durchschnittliche monatliche Suche nach verwandten Keywords. Ein aktuelles Suchvolumen bei Amazon kann von den Daten abweichen, die Sie in GKP erhalten. Diese Daten sind jedoch relativ gleich, sodass Sie bestimmen können, mit welchen Keywords Sie bei Amazon am meisten Traffic erzielen.

Eine ausführliche Beschreibung der anderen Suchwerkzeuge von Amazon Keywords finden Sie auf  Semalt Fragen und Antworten  Seite.

Ross Barber
Thank you for reading my article on Amazon Keyword Search. I hope you found it informative and helpful. If you have any questions or comments, please feel free to share!
Emily
Great article, Ross! I appreciated how you explained the process of keyword research for Amazon product pages. It's definitely an important aspect to consider for sellers on the platform.
Ross Barber
Thank you, Emily! I'm glad you found the article helpful. Keyword research is indeed crucial for optimizing product pages on Amazon.
Sarah
I've been struggling with keyword research for my Amazon listings, but your article provided some valuable insights. Thank you, Ross!
Ross Barber
You're welcome, Sarah! I'm glad my article could assist you. If you have any specific questions or need further guidance, feel free to ask.
Michael
Hey Ross, thanks for sharing this article. Keyword research has always been a challenge for me, but your step-by-step approach makes it seem more manageable!
Ross Barber
I'm glad to hear that, Michael! Breaking down the process into steps can definitely make keyword research less intimidating. Let me know if you have any questions.
Maria
This article was precisely what I needed to improve my Amazon product pages. The tips and tools you shared are incredibly valuable. Thank you, Ross!
Ross Barber
You're welcome, Maria! I'm thrilled to hear that the article helped you enhance your Amazon product pages. If you need further assistance, don't hesitate to ask.
David
Thanks for the informative article, Ross! I've been looking for ways to boost my product rankings on Amazon, and I think your suggestions will make a significant difference.
Ross Barber
I'm glad you found the article informative, David! Optimizing keywords on your product pages can certainly have a positive impact on your rankings. Best of luck!
Sophia
This article came at the perfect time for me. I'm just starting my Amazon FBA journey, and your insights on keyword research will be invaluable. Thank you, Ross!
Ross Barber
You're welcome, Sophia! I'm thrilled that my article aligns with your journey. If you have any questions as you dive into Amazon FBA, feel free to reach out.
Eric
I've already implemented some of the keyword research techniques you mentioned, Ross, and I'm starting to see improvements in my Amazon product visibility. Thank you!
Ross Barber
That's great to hear, Eric! Implementing the techniques from the article can indeed lead to improved visibility. If you have any further questions, let me know.
Jessica
Your article was clear and well-structured, Ross. I've learned some new strategies for optimizing my Amazon product pages. Much appreciated!
Ross Barber
Thank you, Jessica! I'm glad you found the structure and strategies helpful. If you need any specific clarification or additional advice, feel free to ask.
Robert
I'm constantly struggling to find the right keywords for my Amazon listings, but your article has given me a fresh perspective. Thank you, Ross!
Ross Barber
You're welcome, Robert! Finding the right keywords can be challenging, but I'm pleased that the article provided you with a new perspective. Let me know if you have any questions.
Olivia
This article is a goldmine for Amazon sellers. Your explanation of long-tail keywords and competitor analysis was particularly enlightening. Thank you, Ross!
Ross Barber
Thank you, Olivia! I'm delighted that you found the explanation of long-tail keywords and competitor analysis enlightening. If you need further guidance in those areas, feel free to ask.
Tom
I appreciate how you emphasized the importance of monitoring keyword performance, Ross. It's something I've neglected in the past, but I'll definitely start doing it now.
Ross Barber
I'm glad you found the emphasis on monitoring keyword performance valuable, Tom. It's a crucial step that many sellers tend to overlook. Best of luck with your future tracking!
Lucy
Ross, your article gave me a fresh perspective on keyword research. The idea of leveraging customer reviews for finding relevant keywords is brilliant. Thank you!
Ross Barber
You're welcome, Lucy! I'm thrilled that the idea of leveraging customer reviews resonated with you. It can indeed provide valuable insight into relevant keywords. Let me know if you have any further questions.
James
Your article provided step-by-step guidance that I'm already implementing in my Amazon listings. Can't wait to see the positive results. Thank you, Ross!
Ross Barber
That's great to hear, James! I'm excited for you to experience the positive results of implementing the steps from the article. If you need any further assistance, feel free to reach out.
Sophie
This article was exactly what I needed. I'm new to Amazon selling, and your insights on keyword research will be incredibly helpful for me. Thank you, Ross!
Ross Barber
You're welcome, Sophie! I'm thrilled that my insights on keyword research will be valuable to you as you embark on your Amazon selling journey. If you have any specific questions, don't hesitate to ask.
Benjamin
Ross, your article was a game-changer for me. The tips you shared on utilizing Amazon's search suggestions were particularly eye-opening. Thank you!
Ross Barber
I'm delighted to hear that the tips on utilizing Amazon's search suggestions were a game-changer for you, Benjamin. It's a powerful resource for keyword research. If you have any further questions, feel free to ask.
Natalie
Ross, your article was a breath of fresh air. I've struggled to find effective keyword research methods, but your suggestions give me hope. Thank you!
Ross Barber
You're welcome, Natalie! Finding effective keyword research methods can be challenging, but I'm glad my suggestions resonate with you. If you need any specific guidance, feel free to reach out.
Connor
Ross, your article was incredibly informative. I've already applied some of the techniques you shared, and I'm noticing improvements in my Amazon listings. Thank you!
Ross Barber
That's excellent to hear, Connor! Applying the techniques from the article can indeed lead to improvements in your Amazon listings. If you have any further questions or need additional advice, let me know.
Lily
Your article was a tremendous help, Ross! I'm already revising my product pages based on your insights. Thank you for sharing your expertise!
Ross Barber
You're very welcome, Lily! I'm delighted that my article has been a tremendous help to you. If you have any specific questions or need further assistance during your revision process, feel free to ask.
Noah
Hey Ross, loved your article! Your explanations were clear, and the examples provided a great understanding of Amazon keyword research. Keep up the excellent work!
Ross Barber
Thank you, Noah! I'm thrilled that you found the explanations clear and the examples helpful. I appreciate your kind words. If you have any questions or need further information, don't hesitate to reach out.
Ella
Ross, your article was a treasure trove of information for me. I've been struggling with keyword research, but your strategies have opened up new possibilities. Thank you!
Ross Barber
You're most welcome, Ella! I'm thrilled that the strategies in the article have opened up new possibilities for your keyword research. If you have any specific questions or need guidance along the way, feel free to ask.
Isaac
Your article gave me a fresh perspective on Amazon keyword research, Ross. I'm excited to implement the strategies and see the impact on my product pages. Thanks!
Ross Barber
I'm glad to hear that the article provided you with a fresh perspective on Amazon keyword research, Isaac. Implementing the strategies can definitely have a positive impact on your product pages. If you have any questions during the implementation, feel free to ask.
Grace
Ross, your article was a game-changer for me. The keyword research techniques you shared were incredibly valuable. Thank you for sharing your expertise!
Ross Barber
You're welcome, Grace! I'm thrilled that the keyword research techniques I shared in the article were valuable to you. If you have any specific questions or need further guidance, let me know.
Adam
Ross, your article explained the process of keyword research in a way that was easy to understand. The step-by-step approach is fantastic. Thank you!
Ross Barber
Thank you, Adam! I aimed to make the process of keyword research easy to understand through a step-by-step approach. I'm glad it resonated with you. If you have any questions or need further clarification, feel free to ask.
Hannah
Ross, your article was incredibly valuable! I'm excited to apply the keyword research techniques to my Amazon listings. Thank you for sharing your expertise!
Ross Barber
You're most welcome, Hannah! I'm thrilled that you found the keyword research techniques in the article valuable. If you need any assistance during the application process or have any questions, don't hesitate to ask.
Luke
Ross, your article gave me the confidence to tackle keyword research for my Amazon product pages. The actionable tips are fantastic. Thank you!
Ross Barber
I'm thrilled to hear that my article gave you confidence in tackling keyword research for your Amazon product pages, Luke. The actionable tips can indeed be a game-changer. Let me know if you have any specific questions or need guidance along the way.
Victoria
Ross, your article provided excellent guidance on Amazon keyword research. I especially appreciated the insights on utilizing synonyms. Thank you!
Ross Barber
You're welcome, Victoria! I'm delighted that you found the guidance on Amazon keyword research excellent. Utilizing synonyms can indeed broaden the scope of relevant keywords. If you have any further questions or need specific examples, feel free to reach out.
Daniel
Your article was incredibly thorough, Ross. The section on competitor analysis was eye-opening. Thank you for sharing your expertise!
Ross Barber
Thank you, Daniel! I aimed to provide thorough information in the article. Competitor analysis is an important aspect of keyword research, and I'm glad it was eye-opening for you. If you have any further questions or need additional guidance, don't hesitate to ask.
Grace
This article was a game-changer for me, Ross! I struggled with keyword research, but your step-by-step guide makes it seem much more manageable. Thank you!
Ross Barber
I'm thrilled to hear that the article was a game-changer for you, Grace! Breaking down keyword research into steps can indeed make it more manageable. If you need any specific guidance or have further questions, feel free to reach out.
Ethan
Ross, your article provided valuable insights into Amazon keyword research. The tips and tools you shared will greatly benefit sellers like me. Thank you!
Ross Barber
You're welcome, Ethan! I'm glad you found the insights, tips, and tools in the article valuable. They can indeed greatly benefit Amazon sellers. If you have any specific questions or need further assistance, don't hesitate to ask.
Samantha
Ross, your article was a lifesaver for me. I struggled with keyword research, but your explanations and examples clarified everything. Thank you!
Ross Barber
You're most welcome, Samantha! I'm thrilled that my explanations and examples clarified keyword research for you. If you have any specific questions or need further guidance, feel free to ask.
William
Your article presented a comprehensive approach to Amazon keyword research, Ross. I'm excited to implement the strategies you shared. Thank you for sharing your expertise!
Ross Barber
I'm glad to hear that my article presented a comprehensive approach to Amazon keyword research, William. Implementing the strategies can indeed lead to positive results. If you need any specific guidance or have any questions, let me know.
Liam
Ross, your article was a treasure trove of information. I've struggled with keyword research, but your tips and examples were incredibly helpful. Thank you!
Ross Barber
You're welcome, Liam! I'm glad that my tips and examples in the article were incredibly helpful for your keyword research. If you have any specific questions or need further guidance, don't hesitate to ask.
Oliver
This article was a game-changer for me, Ross! I finally understand the importance of keyword research and how to optimize my Amazon listings. Thank you!
Ross Barber
I'm thrilled to hear that the article was a game-changer for you, Oliver! Understanding the importance of keyword research and optimizing your Amazon listings can indeed lead to better results. If you have any further questions or need specific guidance, feel free to ask.
Mason
Ross, your article came at the perfect time for me. I've struggled with keyword research, but your step-by-step process is a game-changer. Thank you!
Ross Barber
You're welcome, Mason! I'm pleased that the step-by-step process in the article is a game-changer for your keyword research. If you need any specific assistance or have further questions, feel free to reach out.
Leo
Ross, your article was incredibly informative. The keyword research techniques you shared are practical and effective. Thank you for sharing your expertise!
Ross Barber
Thank you, Leo! I'm glad you found the keyword research techniques in the article practical and effective. If you have any specific questions or need further guidance, don't hesitate to ask.
Harper
This article is a must-read for Amazon sellers, Ross. The insights and tips you provided will undoubtedly help us improve our product pages. Thank you!
Ross Barber
You're most welcome, Harper! I'm delighted to hear that the insights and tips in the article will undoubtedly help improve your product pages. If you need any specific examples or have further questions, feel free to reach out.
Mia
Ross, your article was a game-changer for me. The keyword research techniques you shared make the process much more approachable. Thank you!
Ross Barber
I'm thrilled to hear that the keyword research techniques in the article were a game-changer for you, Mia. Making the process more approachable is one of the article's goals. If you need any specific assistance or have further questions, feel free to ask.
Jack
Ross, your article was incredibly enlightening. The section on long-tail keywords really stood out to me. Thank you for sharing your expertise!
Ross Barber
You're welcome, Jack! I'm glad that the section on long-tail keywords in the article stood out to you. They can indeed be an effective strategy. If you have any further questions or need specific examples, don't hesitate to reach out.
Charlotte
Ross, your article was a game-changer for me. The strategies and tools you mentioned will undoubtedly take my Amazon listings to the next level. Thank you!
Ross Barber
I'm thrilled that the article was a game-changer for you, Charlotte! The strategies and tools mentioned can indeed help take your Amazon listings to the next level. If you have any specific questions or need further guidance, feel free to ask.
Henry
Ross, your article was invaluable for me. The insights on utilizing customer reviews as a keyword resource were eye-opening. Thank you!
Ross Barber
You're welcome, Henry! I'm delighted to hear that the insights on utilizing customer reviews as a keyword resource were eye-opening for you. They can provide valuable information. If you have any further questions or need specific examples, don't hesitate to reach out.
Amelia
Ross, your article was a lifesaver. The keyword research strategies you shared will undoubtedly improve my Amazon product pages. Thank you!
Ross Barber
You're most welcome, Amelia! I'm thrilled that the keyword research strategies shared in the article will undoubtedly improve your Amazon product pages. If you need any specific examples or have further questions, feel free to ask.
David
Ross, your article presented a comprehensive guide to Amazon keyword research. The step-by-step process is incredibly helpful. Thank you!
Ross Barber
Thank you, David! I aimed to provide a comprehensive guide to Amazon keyword research in the article. Breaking down the process into steps can indeed make it more manageable. If you have any further questions or need specific guidance, feel free to ask.
Penelope
Your article was a game-changer for me, Ross! The keyword research insights you shared will undoubtedly improve my Amazon listings. Thank you!
Ross Barber
I'm delighted to hear that the keyword research insights in the article were a game-changer for you, Penelope! Implementing them can indeed improve your Amazon listings. If you have any further questions or need specific guidance, let me know.
Jessica
Ross, your article was incredibly insightful. The section on competitor analysis was eye-opening, and I can't wait to apply the strategies. Thank you!
Ross Barber
Thank you, Jessica! I'm glad you found the section on competitor analysis in the article insightful and eye-opening. Applying the strategies can indeed provide valuable insights. If you have any specific questions or need further information, feel free to reach out.
Eli
Ross, your article was a lifesaver for me. The step-by-step approach you provided makes keyword research much more manageable. Thank you!
Ross Barber
You're welcome, Eli! I'm glad that the step-by-step approach in the article makes keyword research more manageable for you. If you have any specific questions or need further guidance, don't hesitate to ask.
Aria
Ross, your article was a breath of fresh air. The insights and techniques you shared have given me renewed motivation for keyword research. Thank you!
Ross Barber
I'm thrilled to hear that the insights and techniques shared in the article have given you renewed motivation for keyword research, Aria. It's an essential aspect of Amazon selling. If you need any specific examples or have further questions, feel free to ask.
Jaxon
Ross, your article was incredibly valuable. The tips you shared on leveraging related search suggestions were eye-opening. Thank you for sharing your expertise!
Ross Barber
You're welcome, Jaxon! I'm delighted that the tips on leveraging related search suggestions in the article were valuable to you. They can provide insightful keyword ideas. If you have any further questions or need specific examples, don't hesitate to reach out.
Scarlett
Ross, your article was a game-changer. The step-by-step process and examples you provided demystified keyword research for me. Thank you!
Ross Barber
I'm thrilled to hear that the step-by-step process and examples in the article demystified keyword research for you, Scarlett. Making it more approachable is one of the article's goals. If you have any specific questions or need guidance along your keyword research journey, feel free to ask.
Maya
Ross, your article was a lifesaver. The keyword research techniques you shared will undoubtedly help me improve my Amazon listings. Thank you!
Ross Barber
You're most welcome, Maya! I'm thrilled that the keyword research techniques shared in the article will undoubtedly help you improve your Amazon listings. If you have any specific questions or need further guidance, feel free to ask.
Lucas
Ross, your article was incredibly informative. The tips and strategies you provided will undoubtedly enhance my Amazon product pages. Thank you!
Ross Barber
Thank you, Lucas! I'm pleased that you found the tips and strategies in the article informative. They can indeed enhance your Amazon product pages. If you have any further questions or need specific examples, don't hesitate to reach out.
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