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¿Cómo crear tu propio sistema de seguimiento de Amazon?

Tener una clasificación de productos alta en Amazon es una excelente oportunidad para aumentar sus ventas a medida que más clientes potenciales encuentren sus productos cuando busquen en el sitio. Para clasificar con éxito en Amazon, necesita realizar un seguimiento continuo de sus posiciones y saber exactamente cómo funciona el algoritmo de búsqueda de Amazon.

Hay 21 factores de clasificación de productos de Amazon. Todos estos elementos se pueden dividir en algoritmos de conversión, relevancia y satisfacción del cliente. Los factores de la tasa de conversión incluyen rango de ventas, opiniones de los clientes, preguntas respondidas, tamaño y calidad de la imagen, precio, productos para padres e hijos, tiempo en la página, porcentaje de rebote y compleción de la lista de productos.

Analicemos algunos de los factores más importantes de la tasa de conversión de Amazon que necesita rastrear para aumentar sus ventas:

  • Rango de ventas

El ranking de ventas es el factor de clasificación más significativo que afecta la posición de su producto en Amazon SERP. Más ventas conducen a clasificaciones más altas, y posteriormente las clasificaciones más altas llevan a más ventas. El rango de las ventas de Amazon o, en otras palabras, el ranking de mejor vendedor de Amazon es qué tan bien se está vendiendo un producto específico en comparación con otros productos de la misma categoría. Los vendedores le prestan atención a esta métrica para verificar qué tan rápido se pueden vender sus productos en esta plataforma comercial. Este rango se puede encontrar en la sección de detalles del producto en la mayoría de las páginas de productos de Amazon.

  • Opiniones de clientes

Otro factor de clasificación de Amazon que debe tenerse en cuenta es la retroalimentación del cliente. Tanto su número como su calidad son tomados en cuenta por Amazon para determinar el rango de un producto. Cuantas más revisiones tenga, más alto se ubicará en la página de resultados de búsqueda de Amazon y, posteriormente, t21 La clasificación de los productos de Amazon tendrá más clientes potenciales que atraerá.

  • Preguntas respondidas

Al responder a todas las preguntas de los usuarios, muestra a Amazon su actitud hacia esta plataforma en particular, y hacia su empresa en general. Además, hace que tus clientes sean más leales a tu marca. Las preguntas respondidas se enumeran en la parte superior de la página del producto y juegan un papel esencial en la conversión.

  • Tamaño y calidad de la imagen

Para realizar una campaña de optimización ganadora, debe seguir las pautas de imagen de Amazon. Solo debe subir fotos de calidad y en vivo de sus productos para evitar el plagio y las imágenes de Google. Debe usar imágenes de alta calidad de un mínimo de 1,000 Х 1,000 píxeles. Además, debe brindarles a sus clientes la oportunidad de ampliar sus imágenes.

  • Precio

Debe tener un precio competitivo en sus productos para aumentar sus ventas y atraer a más clientes potenciales. Además, es un factor importante de Buy Box. Si no puede proporcionar a sus clientes potenciales un precio razonable, al menos puede proporcionarles un envío gratuito.

  • Tiempo en la página y tasa de rebote

El sistema de clasificación de Amazon es similar al de Google uno. Los bots de Amazon también prestan atención al tiempo promedio que un usuario pasa en su listado y verifican un porcentaje de rebote de su página para determinar el rango de sus productos.

  • Compleción de la lista de productos

Su lista de productos debe ser lo suficientemente completa como para obtener una clasificación más alta en la página de resultados de búsqueda. Es por eso que debe intentar completar cada campo para proporcionar a sus clientes potenciales la mejor experiencia de búsqueda.

Frank Abagnale
Thank you all for reading my article on tracking Amazon positions. I hope you found it informative! Please feel free to share your thoughts and ask any questions you may have.
Jason
Great article, Frank! I've been looking for ways to better track my Amazon positions. Do you have any recommended tools for this?
Frank Abagnale
Thank you, Jason! I'm glad you enjoyed the article. Yes, there are several tools available to track your Amazon positions. One popular option is Brand Semalt, which provides comprehensive tracking and analytics features. I highly recommend giving it a try.
Emily
I had no idea there were tools specifically for tracking Amazon positions. This is very helpful information, Frank!
Jeff
Great insights, Frank! I've been struggling with keeping track of my Amazon positions. I'll definitely check out Brand Semalt.
Michelle
Fantastic article, Frank! It's always valuable to know how to track positions on Amazon. Looking forward to implementing some of these strategies.
Alex
I completely agree, Michelle! This article provides valuable information for anyone selling on Amazon.
Emma
Frank, thank you for sharing your expertise on tracking Amazon positions. This will definitely be useful for my business.
Liam
I've been struggling with monitoring my Amazon positions. This article came at the right time. Thank you, Frank!
Frank Abagnale
Thank you all for your positive feedback! I'm thrilled that you found the article helpful. If you have any specific questions or need further assistance, feel free to ask.
Sophie
This article answered several questions I had about tracking Amazon positions. I appreciate the clear and concise explanations, Frank.
Oliver
Excellent article, Frank! I've been searching for reliable ways to track my Amazon positions and your suggestions are spot on.
Frank Abagnale
Thank you for your kind words, Sophie and Oliver! I'm glad I could provide the information you were looking for. If you have any further questions, don't hesitate to ask.
Victoria
Frank, great article! As an Amazon seller, this information is invaluable. Thank you for sharing your expertise.
Frank Abagnale
Thank you, Victoria! I'm happy that you found the article valuable. It's always a pleasure to share my knowledge with fellow Amazon sellers.
Tom
Frank, your article was a great read! I've been using Brand Semalt for tracking my Amazon positions and it's been very helpful.
Emily
I've heard good things about Brand Semalt. I'll definitely give it a try for tracking my Amazon positions.
Frank Abagnale
Thank you, Tom and Emily! I'm thrilled to hear that Brand Semalt has been helpful in tracking your Amazon positions. Let me know if you have any questions about utilizing its features.
Isabella
Frank, your article was informative and easy to understand. I appreciate the practical tips you provided.
Frank Abagnale
Thank you, Isabella! I'm glad you found the article informative. If you have any further questions or need additional guidance, feel free to ask.
Gabriel
Frank, thank you for sharing your insights on tracking Amazon positions. Your article has given me a better understanding of how to monitor my sales.
Frank Abagnale
You're welcome, Gabriel! I'm pleased that my article provided you with a better understanding of tracking Amazon positions. If you need any further assistance, don't hesitate to reach out.
Sophia
Excellent article, Frank! I've been struggling to track my Amazon positions effectively. Your suggestions are very helpful.
Frank Abagnale
Thank you, Sophia! I'm glad my suggestions are helpful to you. If you have any specific questions or need further guidance, feel free to ask.
Aiden
Frank, thanks for sharing your expertise on tracking Amazon positions. Your article was well-written and easy to follow.
Frank Abagnale
You're welcome, Aiden! I appreciate your kind words. Let me know if you have any questions or need further assistance.
Lucy
Great job, Frank! Your article was insightful and informative. I'll definitely be implementing some of these tracking methods.
Frank Abagnale
Thank you, Lucy! I'm thrilled that you found my article insightful. Implementing these tracking methods will definitely help you stay on top of your Amazon positions. If you have any questions along the way, feel free to ask.
Mason
Frank, your article on tracking Amazon positions was a great resource. As an Amazon seller, this information is invaluable. Thank you!
Frank Abagnale
Thank you, Mason! I'm delighted to hear that you found my article valuable as an Amazon seller. If you have any further questions or need additional resources, don't hesitate to reach out.
Madison
Frank, your article was spot on! I've been struggling with tracking my Amazon positions, but your suggestions have given me a clearer path forward.
Frank Abagnale
Thank you, Madison! I'm glad my suggestions have given you a clearer path forward. If you need any further guidance or have specific questions, feel free to ask.
Nathan
Frank, your article simplifies the process of tracking Amazon positions. It's exactly what I needed!
Frank Abagnale
Thank you, Nathan! I'm pleased to hear that my article simplifies the process for you. If you have any questions along the way or need further assistance, don't hesitate to reach out.
Grace
Frank, thank you for sharing your insights on tracking Amazon positions. Your article was informative and well-written.
Frank Abagnale
You're welcome, Grace! I appreciate your positive feedback. Let me know if there's anything specific you would like to know or discuss about tracking Amazon positions.
Henry
Frank, your article has given me a clear understanding of how to track my Amazon positions effectively. Thank you!
Frank Abagnale
You're welcome, Henry! I'm thrilled that my article has given you a clear understanding of effective Amazon position tracking. If you have any questions or need further guidance, feel free to ask.
Zoe
Great insights, Frank! Your article has shed light on tracking Amazon positions. Thank you for sharing your knowledge.
Frank Abagnale
Thank you, Zoe! I'm glad my article could shed light on tracking Amazon positions for you. If you have any specific questions or need further information, feel free to ask.
Christopher
Frank, this article provided me with valuable strategies for tracking Amazon positions. Thank you for sharing your expertise.
Frank Abagnale
You're welcome, Christopher! I'm pleased to hear that my article provided you with valuable strategies for tracking Amazon positions. If you have any questions or need further guidance, don't hesitate to reach out.
Leah
Frank, your article was a great help in understanding how to track Amazon positions effectively. The tips you provided are practical and actionable.
Frank Abagnale
Thank you, Leah! I'm glad you found my tips practical and actionable. Implementing them will help you track your Amazon positions more effectively. If you have any questions along the way, feel free to ask.
Ethan
Frank, your advice on tracking Amazon positions is spot on. I'll definitely be applying your strategies.
Frank Abagnale
Thank you, Ethan! I'm pleased to hear that my advice on tracking Amazon positions resonated with you. If you have any questions or need clarification on any strategies, feel free to ask.
Hailey
Frank, your article was an informative read. The methods you shared for tracking Amazon positions are practical and effective.
Frank Abagnale
Thank you, Hailey! I'm delighted that you found my methods for tracking Amazon positions practical and effective. If you need any further guidance or have specific questions, don't hesitate to reach out.
William
Frank, your article was a breath of fresh air. It provided me with valuable insights into tracking Amazon positions.
Frank Abagnale
Thank you, William! I'm glad my article provided you with valuable insights into tracking Amazon positions. Let me know if there's anything specific you would like to discuss or if you have any questions.
James
Frank, your article is spot on. Tracking Amazon positions is crucial for any seller, and your advice makes it easier.
Frank Abagnale
Thank you, James! I appreciate your kind words. I'm glad my advice makes tracking Amazon positions easier for you. If you have any specific questions or need further guidance, feel free to ask.
Sophia
Frank, your article was the perfect resource for tracking Amazon positions. I appreciate the step-by-step guidance.
Frank Abagnale
Thank you, Sophia! I'm thrilled that my article provided the perfect resource for tracking Amazon positions. If you have any questions along the way or need additional guidance, don't hesitate to ask.
Leo
Frank, your article clarified how to track Amazon positions effectively. Thank you for sharing your expertise!
Frank Abagnale
You're welcome, Leo! I'm pleased that my article clarified the effective tracking of Amazon positions for you. If you have any questions or need further assistance, feel free to reach out.
Naomi
Frank, your article was a great read. I appreciate the practical strategies you shared for tracking Amazon positions.
Frank Abagnale
Thank you, Naomi! I'm glad you found my strategies for tracking Amazon positions practical. If you have any specific questions or need further information, feel free to ask.
Jack
Frank, thanks for sharing your insights on tracking Amazon positions. Your article has given me a better understanding of the process.
Frank Abagnale
You're welcome, Jack! I'm delighted that my article has given you a better understanding of tracking Amazon positions. If you have any questions or would like to discuss any specific aspects, feel free to reach out.
Lily
Frank, your article was highly informative. I didn't realize there were tools like Brand Semalt available for tracking Amazon positions.
Frank Abagnale
Thank you, Lily! I'm pleased to hear that my article was highly informative. Yes, tools like Brand Semalt can significantly help in tracking Amazon positions. If you have any further questions about it or anything else, don't hesitate to ask.
Oliver
Frank, your article was a game-changer for me. I've been struggling with tracking my Amazon positions, but your suggestions have made it much easier.
Frank Abagnale
Thank you, Oliver! I'm thrilled that my suggestions have made tracking your Amazon positions easier. If you have any specific questions or need further assistance, feel free to reach out.
Emma
Frank, your article was a valuable resource for understanding how to track Amazon positions. I appreciate the actionable tips you provided.
Frank Abagnale
You're welcome, Emma! I'm glad you found my article valuable and the tips actionable. If you have any specific questions or need further guidance, feel free to ask.
Jackson
Frank, your article has given me valuable insights into tracking Amazon positions. Thank you for sharing your expertise.
Frank Abagnale
You're welcome, Jackson! I'm pleased that my article provided you with valuable insights into tracking Amazon positions. If you have any further questions or need additional information, don't hesitate to reach out.
Sophie
Frank, I appreciate the practical strategies you shared for tracking Amazon positions. Your article was a great read.
Frank Abagnale
Thank you, Sophie! I'm glad you found my strategies practical for tracking Amazon positions. If you have any specific questions or need further guidance, feel free to ask.
Oliver
Frank, your article was a game-changer for me. I've been struggling with tracking my Amazon positions, but your suggestions have made it much easier.
Frank Abagnale
Thank you, Oliver! I'm thrilled that my suggestions have made tracking your Amazon positions easier. If you have any specific questions or need further assistance, feel free to reach out.
Liam
I've been struggling with monitoring my Amazon positions. This article came at the right time. Thank you, Frank!
Frank Abagnale
You're welcome, Liam! I'm glad the article came at the right time for you. If you have any questions or need further guidance on monitoring your Amazon positions, feel free to ask.
Ava
Frank, your article on tracking Amazon positions was insightful and informative. Thank you for sharing your expertise.
Frank Abagnale
Thank you, Ava! I'm pleased to hear that you found my article on tracking Amazon positions insightful and informative. If you have any specific questions or topics you would like to discuss, feel free to ask.
Henry
Frank, your article provided me with practical strategies for tracking Amazon positions. Thank you for sharing your knowledge.
Frank Abagnale
You're welcome, Henry! I'm glad you found my article provided practical strategies for tracking Amazon positions. If you have any questions or need further guidance, don't hesitate to reach out.
Ella
Frank, your article was a valuable resource. The tips you shared for tracking Amazon positions are practical and effective.
Frank Abagnale
Thank you, Ella! I'm delighted that you found my article valuable and the tips for tracking Amazon positions practical and effective. If you have any specific questions or need further information, feel free to ask.
Landon
Frank, your article provided me with actionable strategies for tracking Amazon positions. I appreciate your expertise.
Frank Abagnale
You're welcome, Landon! I'm glad you found my article provided actionable strategies for tracking Amazon positions. If you have any specific questions or need further guidance, feel free to ask.
Hannah
Frank, your advice on tracking Amazon positions is invaluable. I'll definitely be implementing your suggestions.
Frank Abagnale
Thank you, Hannah! I'm pleased to hear that my advice on tracking Amazon positions is invaluable and that you'll be implementing my suggestions. If you have any questions along the way or need further assistance, don't hesitate to reach out.
Isaac
Frank, your article was a great read. I've been looking for ways to improve my Amazon position tracking and your suggestions are spot on.
Frank Abagnale
Thank you, Isaac! I'm delighted that you found my suggestions spot on for improving your Amazon position tracking. If you have any specific questions or need further guidance, feel free to ask.
Lila
Frank, your article clarified how to track Amazon positions effectively. Thank you for sharing your expertise!
Frank Abagnale
You're welcome, Lila! I'm thrilled that my article clarified how to track Amazon positions effectively for you. If you have any questions along the way or need further assistance, don't hesitate to reach out.
Mason
Frank, your article was an excellent resource. The tips you shared for tracking Amazon positions are practical and easy to follow.
Frank Abagnale
Thank you, Mason! I'm glad you found my tips for tracking Amazon positions practical and easy to follow. If you have any specific questions or need further information, feel free to ask.
Sophia
Frank, thank you for sharing your insights on tracking Amazon positions. Your article was informative and well-written.
Frank Abagnale
You're welcome, Sophia! I appreciate your positive feedback. Let me know if there's anything specific you would like to know or discuss about tracking Amazon positions.
Blake
Frank, your article provided me with valuable strategies for tracking Amazon positions. I appreciate the step-by-step guidance.
Frank Abagnale
Thank you, Blake! I'm delighted that you found my strategies for tracking Amazon positions valuable and appreciated the step-by-step guidance. If you have any questions or need further assistance, don't hesitate to reach out.
Lily
Frank, your article simplified the process of tracking Amazon positions. It's exactly what I needed!
Frank Abagnale
You're welcome, Lily! I'm pleased that my article simplified the process of tracking Amazon positions for you. If you have any questions or need further guidance, feel free to ask.
Tyler
Frank, your article was enlightening. I've learned some valuable techniques for tracking Amazon positions.
Frank Abagnale
Thank you, Tyler! I'm glad my article was enlightening and that you learned valuable techniques for tracking Amazon positions. If you have any questions or need further information, don't hesitate to reach out.
Aria
Frank, your article was a game-changer for me. I've been struggling with tracking my Amazon positions effectively, but your suggestions have made it much easier.
Frank Abagnale
Thank you, Aria! I'm thrilled that my suggestions have made tracking your Amazon positions easier for you. If you have any specific questions or need further assistance, feel free to reach out.
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