What is the reasonable pricing for SEO tools?

Search engine optimization is a process that requires constant involvement and enhancement. Whether you conduct SEO by yourself or with the help of optimization company, you should think over special optimization and research tools usage. They will save you a lot of time and help to get the most accurate research data. Fortunately, there are a lot of free and paid optimization tools available on the web. Everything you need is to find a tool that will ultimately meet your business needs. 

It can be challenging to decide which SEO tools to implement when it comes to your company or client’s search campaigns. Researching the net, you will find a great variety of similar optimization tools that provide a standard set of services. Some of them are often recommended, with good reason, and others that shouldn’t be discounted. It is worth to mention that almost each optimization tool has something unique that makes it useful in its way. 

In this article, I am going to enumerate the best-paid search and optimization tools that worth their money. I will talk only about paid optimization tools. However, in a case you have a limited budget, you can research some free SEO tools. Some of them are also valuable. 

Please note that some of these tools have free versions or provide trial periods, but for full functionality, you will want to go for the paid versions. 

Majestic SEO

The Majestic SEO is a tool that serves for website analysis and backlinks checking. This software offers pricing plans at the silver, gold, and platinum level. You can choose an appropriate variant based on your business needs and size of your optimization agency. 

This tool gives you access to detailed reports about a website’s citation flow, search terms, anchor text, and backlink history. The best part of it is that you can compare backlinks for up to five domains simultaneously.

One more thing which should be noted about Majestic SEO is that it offers Webmaster Tools that you can link to a Google Webmaster Tools account. 

Using Majestic SEO software, you can compare the backlink profiles of several web sources simultaneously. It will help you to see how your client’s site compares with a competitor. 

Advanced Web Ranking

This online optimization software is one of the most sophisticated search optimization packages available on the web. It provides a lot of helpful tools and features including rank tracking, link building analytics, social media monitoring, keyword research, competitor analysis, and website optimization. 

Advanced Web Ranking tool gives you an opportunity to track where your web source ranks for a specific search term on a particular search engine, as compared with TOP niche competitors. 

There is no limit to the number of search terms, web sources or search engines you can your optimization reports on. The obtained research data you can export in a suitable format including HTML, PDF, XML, TXT, CSV, and others. There is also a function of automated report generation.

This tool can be synchronized with the multiple Google Analytics accounts. It is convenient for those who want to keep all their traffic information in one place.