SEO by location is a strategy that focuses on optimizing a website for local searches. In this article, we will discuss SEO by location in Tyldesley, England, United Kingdom.

Tyldesley is a town located in the Metropolitan Borough of Wigan, Greater Manchester, England. It has a population of approximately 35,000 people and is known for its industrial heritage and mining history. The town has several small businesses and shops that cater to the local community.

SEO by location can help businesses in Tyldesley improve their online visibility and attract more customers from the local area. Here are some tips on how to optimize your website for local searches:

1. Optimize your website for local keywords

The first step in SEO by location is to optimize your website for local keywords. Local keywords are search terms that include the name of your town or city. For example, if you own a bakery in Tyldesley, you may want to target keywords such as "bakery Tyldesley" or "cakes Tyldesley".

To optimize your website for local keywords, you should include them in your page titles, meta descriptions, headings, content and URLs. This will help search engines understand what your website is about and improve its relevance for local searches.

2. Claim and optimize your Google My Business listing

Google My Business (GMB) is a free tool provided by Google that allows businesses to manage their online presence across Google's platforms including Search and Maps.

To claim your GMB listing:

- Go to google.com/business
- Click on "Start now"
- Enter your business name
- Follow the prompts to verify ownership

Once you have claimed your GMB listing:

- Add accurate information about your business including address, phone number and opening hours
- Add photos of your business, products and services
- Encourage customers to leave reviews on your GMB listing

Optimizing your GMB listing can help improve your visibility in local search results and attract more customers to your business.

3. Build local citations

A citation is a mention of your business name, address and phone number (NAP) on other websites. Building local citations can help improve the authority and relevance of your website for local searches.

To build local citations:

- List your business in online directories such as Yelp, Yellow Pages and Thomson Local
- Get listed in industry-specific directories such as TripAdvisor for restaurants or Houzz for home improvement businesses
- Reach out to other businesses in Tyldesley and ask them to link to your website or mention you on their website

Building high-quality local citations can help improve the visibility of your website in search results.

4. Create locally-focused content

Creating locally-focused content can help attract more visitors from Tyldesley to your website. This could include blog posts about events happening in the town, news about new businesses opening up or guides to the best places to eat or shop.

When creating locally-focused content:

- Use local keywords in the title, headings and content
- Include images that are relevant to Tyldesley
- Share the content on social media platforms such as Facebook, Twitter and Instagram

Creating high-quality locally-focused content can help improve engagement with visitors from Tyldesley and increase their likelihood of becoming customers.

5. Get backlinks from other websites

Backlinks are links from other websites that point back to yours. Getting backlinks from high-quality websites can help improve the authority of your website for search engines.

To get backlinks:

- Reach out to other businesses or organizations in Tyldesley and ask them if they would be willing to link back to you
- Create shareable content that others will want to link to
- Participate in local events or sponsor local organizations and ask for a backlink in return

Getting high-quality backlinks can help improve the visibility of your website in search results.

In conclusion, SEO by location is an important strategy for businesses in Tyldesley looking to improve their online visibility and attract more customers from the local area. By optimizing your website for local keywords, claiming and optimizing your GMB listing, building local citations, creating locally-focused content and getting backlinks from other websites, you can improve the authority and relevance of your website for local searches.