Can you show me how to make mobile-friendly website for Google SEO?
Yes, I can help you understand how to make mobile-friendly website and stay up-to-date with your current strategy in the Search Engine Optimization. And that’s the right question, which must be addressed now by every website or blog owner. Otherwise, you might as well be missing arguably a half of your potential traffic gains – simply because the recent global survey has told us about 52.7 of online users, who are already considering the Internet browsing via smartphones and tablets as the indispensable part of their everyday online experience. That’s why having a well-optimized version for your pages, which would be specifically tailored for portable devices, is no more a feature or anyhow additional option. Therefore, getting well-informed on how to make mobile-friendly website has already become a matter of survival, drawing the line between a flourishing online business, and a failing one. All that being said, let’s finally see how to make your mobile-friendly website best way possible. Here are several main approaches and considerations to that point.
How to Make Mobile-Friendly Website or Blog
Before anything else, I recommend you to check the existing level of mobile-friendly browsing experience you can provide with your own website so far. And you can quickly check everything using Google’s Mobile Friendly Test Tool available in open access on the official site of the world’s search giant. Doing so, you will have the following three ways of getting your website optimized for mobile devices. Here they are:
- Responsive Web Design – is the first option, which is recommended by Google search engine itself over the rest of mobile-friendly solutions. Responsive web design technology is easily applicable for website owners, mainly because you don’t even have to touch your URL and HTML structure – they will be kept the same. At the same time, this option is readily accessible for all users, and secure for sufficiently safe browsing experience.
- Dynamic Serving – another solution available for mobile-friendly optimization so far. I will not go into greater detail, just note that dynamic serving is designed to serve different HTML code depending on a given device, but staying on the same URL.
- Separate URLs – this type of website configuration is based on using different HTML code and separate URL structures to serve mobile-optimized content on all mobile devices, and even tablets. That’s it.
Mobile Responsive Web Design
This option is currently recognized as arguably the most reasonable one for getting well-optimized in mobile search. So, here are some bullet points for your further consideration:
- Use Mobile-First Approach – it’s designed mainly for smaller screens, to be further modified for supporting more features and additional content for the bigger ones.
- Focus on using more static social buttons, eliminating too large graphics at the same time.
- Provide a ready-accessible on-page content – get rid off too annoying Pop-Ups that may sometimes cause obstacles to correct mobile page view and the user interaction.
- Google recommends using small images and HTML-based banners, as well as app banners supported by browser extensions (like Chrome), or Android-based app indexing banners.
- Make your website headings and titles as short/simple as possible, in line with optimizing tap buttons.
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