How to make most out of my Amazon ecommerce business in India?

Nowadays, the modern ecommerce industry has grown a lot all over the world, mainly owing to the increasing usage of the Internet and smartphones/tablets. As for me, I greatly advanced with my Amazon drop-shipping store too, mainly because now more and more online retailers are using this world's top prevalent business platform to their own advantage as successful sellers. And such a booming trend calls for a rapid exponential growth, particularly in India. That’s why if you are planning to launch your own web store on that really crowded online marketplace, you’re already in the right place – as below I’m going to show you the way I had launched my Amazon project, something around a year and a half ago. So, here is what helped me a lot to launch my own Amazon ecommerce business – use the following tips and suggestions to maximize your commercial growth over there, as well as to make most out of your income-generating potential over there. 

Tips & Tricks Based On My Amazon Selling Experience

So, given that now it’s a definitely favorable moment to get involved in this incredibly promising industry of online retails, below are some useful tips for you to start your own endeavor. In addition, given that such simple ideas are based on my Amazon past selling experience and are pulling together only my best findings – I believe you can also feel safe to consider the supporting your own endeavor with the following.

Understanding the Main Peculiarities of the Indian Marketplace

Those sellers who are already bearing a certain experience as online retailers running their small business projects in India, will know it for sure – India is a definitely different country. I mean there are a lot of specific peculiarities, namely when it comes to the most common shopping trends, as well as the major patterns of the customer behavior seen over there (particularly during the holiday shopping experience). That’s why before getting down to my Amazon business, I had been running a rather deep marketing research and even partially applied for the expert consulting service, related namely to understanding the main shopper needs and intents. So, I suggest trying at least those high-end tools and online research platforms to help you with that. Getting a deep delve into the local realm of social media popular in India will do you good too, as there is probably no better place than public channels and social networks for conducting all the necessary customer surveys and practical consideration to determine a really must-winning product that will have more chances of generating you better profits – don’t skimp on paying some time and effort to get well-informed before taking your final selling decision and getting listed on Amazon with your own products offered for sale.

Be Unique and Think Unique to Stay out of Violent Market Competition

Given that I was launching my first Amazon business when it had been already seen as a very challenging place to start selling well from the day one, now the situation is getting even worse over there. I mean that under a really severe market competition (sometimes even coming to a real cutthroat level), it’s very important for every novice seller to join the community being well-prepared in advance and already having something really unique to be offered for sale. In fact, however, all you need to successfully stay out of that violent market competition is actually offering those products which are neither too common, nor too precisely oriented to a given niche. For example, a good way of selling on Amazon’s Indian marketplace is offering something that is gaining momentum or already seen popular within a limited local region – in line with being still not available in full elsewhere throughout the rest of the state. Doing so, you will have much better chances of benefitting from addressing to a really wide range of potential customers. Of course, given that your product offers are unique enough to stay out of the competition and capture a great attention from the live shoppers looking for what they need over there.

Don’t Hesitate to Offer Reasonable Discounts as Often as You Can

Among the others, earning user’s trust and customer loyalty from the very beginning is probably one of the most challenging things I had faced during my Amazon business startup. And as for now, I believe that nothing has changed dramatically – you will have to think well and be wise to start offering sustainable discounts and special offers just from your day one as Amazon seller. Doing so, you will have better chances of getting preferred by more live shoppers on a short-term basis, in line with having a solid foundation to successfully take the lead over your closest market rivals in the longer run. As for my Amazon business startup itself, I started putting the strongest emphasis and giving my top priority to nothing but building wider customer awareness (product page SEO), constantly managing customer feedback and monitoring negative reviews from the buyers to have them tackled as soon as possible, as well as earning a certainly stronger buyer’s trust and loyalty by paying a really precise attention in order to provide only superior customer service. 

That way, by keeping a reasonable compromise (namely on your expected profit margins), don’t hesitate to provide sustainable discounts, limited purchases offered to the target audience within a reasonably short timeframe (i.e., expiring with every second of the buyers’ delay, when it comes to taking their final decision to make a purchase), as well as other means of product promotion (such as Amazon’s Sponsored Products, CPC ads, and so on). Doing so, don’t forget that selling well on Amazon’s Indian marketplace commonly means that the vendor should afford a COD (cash-on-delivery mode of payment). In other words, being probably one of the most popular sought-after payment methods in India, a COD will help you to capitalise on that particular patterns of buying behaviour – ultimately, to provide a completely safe shopping experience to all potential customers, and therefore have much better chances of converting them into the real buyers and even gaining a measurable customer retention in the longer run.