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Wie hoch ist der durchschnittliche Preis für nationale SEO-Pakete?

Wenn Sie an Optimierungsdiensten interessiert sind, sollten Sie wissen, wie Suchmaschinenoptimierung Ihnen helfen kann, die neuen Höhen zu erreichen. Der moderne digitale Markt ist mit verschiedenen Optimierungsagenturen und SEO-Paketen überfordert. Daher kann es schwierig sein, die beste zu finden, die Ihren geschäftlichen Anforderungen entspricht. Diejenigen, die neu in einem digitalen Markt sind, wählen normalerweise fälschlicherweise die SEO-Pakete, die nichts mit ihren geschäftlichen Bedürfnissen und Zielen zu tun haben. Es kann erhebliche Geld- und Zeitverluste verursachen. Um negative Subsequenzen zu vermeiden, müssen Sie daher Ihre Optimierungsziele festlegen und umfassende Recherchen durchführen, bevor Sie ein SEO-Unternehmen oder einen Berater einstellen.

Im Allgemeinen kann SEO in lokale, nationale und globale unterteilt werden. Zwischen diesen Optimierungsrichtungen besteht eine eindeutige Trennung. Jeder von ihnen erfordert einen bestimmten Ansatz und unterschiedliche Zeit- und Geldausgaben. In diesem Artikel werden wir die Preise für nationale SEO-Pakete näher betrachten. Aber lassen Sie uns zuerst besprechen, was das nationale SEO ist und warum wir es für unsere on-line-Geschäftsentwicklung brauchen.

Nationales SEO konzentriert sich auf das Ranking für allgemeine Suchbegriffe. Diese Art von SEO ist mit der hohen Wettbewerbsfähigkeit verbunden, da die Anzahl der Unternehmen auf nationaler und globaler Ebene viel größer ist, insbesondere bei den häufig verwendeten Suchbegriffen mit hohem Volumen. Die nationale Suchmaschinenoptimierung benötigt also mehr Zeit und Ressourcen. Deshalb kostet es mehr als lokales und projektbasiertes SEO. Die Fähigkeit, Ihre Geschäftskraft in Ihrem Land zu erweitern, kann jedoch Ihren Kundenstamm erheblich erweitern und Ihnen eine hohe Kapitalrendite in Form von neuen Leads, Verkäufen und Gesamtgewinn bringen.

National SEO eignet sich perfekt für kleine bis mittlere Unternehmen, insbesondere für diejenigen, die E-Commerce-Orientierung haben. Nationales SEO bietet die Möglichkeit, die Geschäftsmacht über ganze Länder oder sogar den gesamten Globus auszuweiten. Mit dieser Art von SEO können Sie Ihren Kundenstamm drastisch erweitern und mehr Verkäufe gewinnen. Da mehr als 93% der Menschen online einkaufen, müssen Sie die Stärke der nationalen SEO für Ihr E-Commerce-Geschäft verstehen.

Der moderne digitale Markt ist eine äußerst wettbewerbsintensive Landschaft für E-Commerce-Unternehmen. Diejenigen, die mehr Sichtbarkeit haben, gewinnen die meisten Verkäufe, und diese Sichtbarkeit wird in erster Linie davon bestimmt, wer die am besten optimierte Website für eine Suchanfrage hat. Also, nationale SEO ist Ihre Chance, sich von Ihren Marktnischen-Konkurrenten zu unterscheiden.

Was ist das Hauptprinzip der nationalen SEO-Arbeit?

Nationales SEO dient dazu, das Online-Geschäft auf der Google-Suchergebnisseite sichtbarer zu machen. Diese Aufgabe kann mit Hilfe von On- und Offsite-Optimierungsdiensten durchgeführt werden. Um die verschiedenen Aspekte Ihrer Website zu optimieren, spielt die Link-Erstellung eine wichtige Rolle für die Wahrnehmung Ihrer Website. Sie müssen relevante und autorisierte Backlinks erstellen, um Suchmaschinen mitzuteilen, dass Ihre Site in einem bestimmten Feld vertrauenswürdig und autoritativ ist.

In der Regel besteht die nationale SEO-Kampagnenausführung aus den Baumoptimierungsphasen:

  •  Grundlegung 

Auf der Anfangsphase des nationalen Optimierungsprozesses sammeln SEO-Spezialisten alle erforderlichen Informationen über die Website eines Kunden. Sie betreiben Nischenforschung und analysieren TOP-Wettbewerber. Es hilft ihnen, die Stärke, Schwächen, mögliche Auswege und Bedrohungen des Projekts zu bestimmen.

  •  Implementierung 

Sobald die Optimierungsstrategie für Ihr Online-Geschäft festgelegt ist, beginnen SEO-Spezialisten mit der Optimierung Ihrer Website. Sie führen Keyword-Recherchen durch und integrieren sie in Ihre Inhalte. Darüber hinaus arbeiten sie unter Ihrer Website innere Struktur, Verkettung und Meta-Tags Optimierung. Besondere Aufmerksamkeit sollte Ihrer Linkbuilding-Kampagne geschenkt werden, da deren Qualität und relevante Links Ihre Markenautorität verbessern und Ihren Website-Rang auf der Suchergebnisseite erhöhen können.

  •  Laufende Optimierung und Metriken 

SEO ist ein ständiger Kampf um die Dominanz im Internet. Wenn Sie aufhören, SEO zu machen, erhalten Ihre Konkurrenten eine Chance, Sie auszutricksen und Ihren Standort auf SERP zu nehmen. Nach der ersten Optimierungsphase müssen Sie daher eine langfristige, branchenspezifische Linkbuilding-Kampagne starten, die Ihnen einen hohen ROI und eine nachhaltige Wirkung bringt. Während des gesamten Prozesses sollten SEO-Spezialisten die Kennzahlen überwachen, um den Erfolg Ihrer SEO-Kampagne zu messen. Alle diese Daten sollten in Form eines Berichts an den Kunden gesendet werden.

Nationaler SEO-Paketpreis

Einen durchschnittlichen Preis für nationale SEO-Pakete zu ermitteln, ist schwierig. Jedes Unternehmen hat seine Geschäftsziele und Ziele sowie eine Wettbewerbsbedingung, die eine Optimierung der Kundenanforderungen erfordert. Dies bedeutet, dass der Preis für nationale Optimierungsdienste von Branche zu Branche variieren kann. Wenn beispielsweise ein Unternehmen in einer wettbewerbsintensiven Nische einen hohen Stellenwert für breite Suchbezeichnungen anstrebt, sind erhebliche Investitionen erforderlich. Darüber hinaus kann die Preisgestaltung davon abhängen, ob die Kampagne national oder international ist. Internationale Optimierung benötigt mehr Zeit und erfordert mehr Personal. Wenn der Kunde zusätzlich zu SEO Marketing- und Werbedienstleistungen erhalten möchte, wird seine nationale SEO-Paketpreisgestaltung zwei Mal höher als der Durchschnitt sein. Der Preis hängt auch von der Wettbewerbsfähigkeit des Keyword-Marktes und der Anzahl der Seiten ab, die bewertet werden sollen.

Die Faktoren, die unsere Optimierungsagentur verwendet, um die Kosten nationaler Optimierungsdienste zu ermitteln:

  • Ob eine Website neu oder langlebig ist?
  • Hat die Website eine Sanktion, wenn ja, welche Art von Sanktionen hat sie?
  • Wie hoch ist die Nischenwettbewerbsfähigkeit?
  • Wie viele Webseiten sollten in Google eingestuft werden?
  • Auf wie viele Suchbegriffe möchte der Kunde zielen?
  • Ist die SEO des Kunden vor Ort in Ordnung?
  • Welchen Rang der Rangfolge möchte der Kunde in einem Ergebnis erzielen?

Lassen Sie uns einige Worte über die Zahlen sagen. Laut der aktuellen Marktstudie von über 150 Suchmaschinen-Optimierungsunternehmen geben mehr als die Hälfte aller Kunden rund 3.800 US-Dollar pro Monat für nationale SEO-Dienstleistungen aus, während der Mindestpreis für die meisten SEO-Agenturen 850 US-Dollar pro Monat beträgt. Für dieses Geld erhalten Sie Vor-Ort-Optimierungsdienste (Website-Architektur, Verbesserung der Codefehler, Optimierung der internen Website-Struktur, Verkettung, Schreiben von SEO-Inhalten, Optimierung von Meta-Tags, Verbesserung visueller Aspekte); Forschungsdienstleistungen (Keyword-Recherche, Markt- und Wettbewerbsanalyse); Off-Site-Optimierung (Linkbuilding, Blog-Posting, Social-Media-Marketing, PPC, etc.).

Frank Abagnale
Thank you all for taking the time to read my article on National SEO Package Pricing. I appreciate your interest and would be happy to answer any questions or address any comments you may have.
Emily
I found this article to be quite informative and helpful. It provides a clear understanding of the factors to consider when determining the right pricing for national SEO packages. Thank you for sharing your expertise, Frank.
Frank Abagnale
Thank you, Emily. I'm glad you found the article helpful. If you have any specific questions or would like further clarification on any point, feel free to ask!
David
I've been considering investing in national SEO for my business, but I'm not sure how much I should expect to pay. This article has given me a good starting point and helped me understand the factors that influence the pricing. Thank you, Frank!
Frank Abagnale
You're welcome, David. It's great to hear that the article has provided you with valuable insights. If you have any specific questions or need further guidance, I'm here to help!
Sarah
I appreciate the breakdown of the different SEO pricing models discussed in the article. It helps in understanding the typical cost structures and what to expect when working with SEO agencies. Thanks, Frank!
Frank Abagnale
Thank you for your comment, Sarah. I'm glad you found the breakdown of SEO pricing models useful. If you have any further questions or need more information, please let me know!
Michael
As someone who has been in the SEO field for a while, I can say that this article provides an accurate overview of national SEO package pricing. Well written, Frank!
Frank Abagnale
Thank you, Michael. I appreciate your kind words. It's always great to receive positive feedback from fellow professionals. If you have any additional insights or thoughts to share, feel free to do so!
Sophia
This article is incredibly helpful for small businesses like mine. I now have a better understanding of what to consider when choosing SEO package pricing. Thank you, Frank!
Frank Abagnale
You're welcome, Sophia. I'm glad the article was beneficial to you as a small business owner. If you have any specific questions or need further assistance, please don't hesitate to ask!
Jessica
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