Is it possible to double my current performance in SEO with advanced techniques of optimization?

The short answer is yes, I’ve got a couple of pretty good approaches to SEO and advanced techniques of optimization to help you with that. But before we start, let’s delve into the modern reality of the Search Engine Optimization with just a couple of hard cold figures. Here are some generalized statistical data recently pulled together from the world’s most recognized global survey organizations, such as HubSpot, SearchEngineJournal, Imforza, etc. And here is why I believe that every website and blog owner should have a proper SEO strategy using advanced techniques of optimization.

Eye-Popping SEO Statistics (estimate based on global surveys)

• User’s Search Query – can now give a starting point for nearly 80% of a website’s or blog’s organic web traffic.
• Google Itself – the world’s online search giant is performing over 3.5 billion unique searches daily.
• Buying Online – in the United States, researching products/services before taking the final decision to purchase was reconfirmed by about 75% of local online users.
• First Page of Google’s SERPs – getting there has recently become a real matter of survival for every online business, rather than the ultimate goal or best-case scenario. As now staying maximum close to the top in the relevant search has become even more critical, simply because something around 70-80% of online users don’t even click the second pages of the list.
• Top-3 Ranking Positions – today they are the sweetest spots for every online project to plug into at all cost. The thing is that the first three web sources relevant to the user’s request are estimated to be always getting over 60% of all organic web traffic.

Looks impressive, right? With all that in mind, below let’s finally outline some of my best findings in SEO and advanced techniques of optimization to help you with getting traffic. Of course, there is much more than actually falls into conversion optimization for business – that just getting targeted organic web traffic. I mean that every online project, disregarding its main topic/industry or commercial component, will also have to do a lot of other working stuff related more to the sphere of Digital Marketing, rather than to the Search Engine Optimization itself. For example, such as creating a clear lead capture form, a compelling sales page, fine looking and fully descriptive unique availability pages (otherwise, product/service catalogs), and so on. 

When implemented properly and handled the right way, they can help you with getting a measurable increase in organic search traffic – pumped directly to your own business website or supportive blog pages. But below I’m going to concentrate solely on the concept of SEO and advanced optimization techniques needed to achieve the maximum level of online exposure in the relevant organic search. Why so? Simply because your online business can’t sell to people, who aren’t there. That’s it. 

Organic SEO: Advanced Optimization Techniques for Ranking Promotion

Website SEO Audit

Complete a comprehensive SEO audit on your business website to get a big picture of your general online performance in the relevant search. Put simply, auditing your web pages will help you quickly locate the weakest spots, errors, or malfunctions that can potentially result in different obstacles that may prevent you from receiving enough search traffic that you actually deserve. Make a quick-fix on everything that can be instantly repaired, and start responding to the rest of more comprehensive issues may need your ongoing effort. Ideally, a complete website SEO audit can easily become a real “growth hacking technique” for your business, saving you a lot of money and attracting/retaining a much broader audience of potential/loyal clients.

 So, here are the main things for you to concentrate on with your first website SEO audit:

• Make sure every single web page has well-optimized Meta Titles and Meta Descriptions.
• Next, check whether every shred of your on-page content is appropriately optimized for the main set of your top relevant target keywords.
• Evaluate the structure of your URLs, and don’t forget to have every separate URL customized and embedded with the right keyword – based on the relevance to the main topic/category, or what actually a related web page is all about.
• Don’t forget to get all your on-page images embedded with the right ALT tags, each containing a single relevant keyword or sometimes even long-tail search term.
• Pay strong attention to your contextual links – both internal link structure, and your website’s external profile of high-quality backlinks – to make sure everything is created organically, and is dropped in the right location within your body page content.
• Get a proper content formatting for each major element found on your web pages. I mean that each page should be broken up with headings/subheadings, in line with bearing the right H1 and H2 tags. Don’t forget to have paragraphs involving around 2-4 separate sentences each, enticing and sufficiently attractive Call-To-Action, as well as the most important points employing bold or italic text fonts.

Miscellaneous Stuff

After all, below comes the rest of miscellaneous stuff related to SEO and advanced techniques of website optimization. Here are some practical suggestions and simple tactics that can dramatically improve your online performance. 

Just consider the following ideas:

• Learn Your User – understanding the main user intent behind the search is a great way of giving people exactly those type of content they want to see on your website. For fresh ideas about content opportunities, I recommend using Social Media platforms and popular data resources like Quora. 
• Improve User Engagement – you can also inspect your most visited and shared web pages through Google Analytics to see what exactly is at the peak of popularity among the target audience, and what probably needs reworking. Listen to user comments submitted on your supportive blog pages (if available).
• Create Custom Landing – don’t skimp your time and effort on writing unique and well-optimized landing pages for each marketing campaign, seasonal promotion, or just occasionally launched advancement or communication throwaway. Yes, with properly designed and always unique custom landing pages, you can benefit from getting measurable progress with your website’s sales or blog’s lead generation. They are so-called “gateways” that you are opening up for a vast flow of incoming organic search traffic – that’s why custom landing always pays off, definitely.