Stop guessing what′s working and start seeing it for yourself.
Anmelden oder registrieren
Q&A
Question Center →

Wat moet ik weten over zoekwoordonderzoek bij Amazon om een ​​goede verkoper te worden?

Elke ervaren online verkoper die op Amazon verkoopt weet dat onderzoek een solide basis kan worden voor een bloeiende drop-shipping business. En laten we het tegelijkertijd onder ogen zien - klantgewoonten op Amazon hebben onderzoek en diepgaand inzicht nodig, natuurlijk, als u wilt dat uw productvermeldingen goed worden geoptimaliseerd en worden weergegeven bij de beste zoekresultaten. Uiteindelijk - om u meer verkeer te genereren uit de relevante zoekwoorden, waardoor uw conversies toenemen. Maar het ding is dat in tegenstelling tot de grote zoekmachines (zoals Google zelf, evenals Yahoo of Bing) het zoekrangschikkingsalgoritme van Amazon zijn eigen 'productgerichte' eigenaardigheden heeft. Het betekent dat het vanuit het oogpunt van de Search Engine Optimization (SEO) niet aan te raden is om te blijven gokken op Google AdWords, althans als het gaat om onderzoek met Amazon-zoekwoorden. Het punt is dat de Keyword Planner best goed is om de echte zoektrends van live shoppers te begrijpen. Tegelijkertijd kan deze basistool echter nooit een volledig nauwkeurige gegevens verzamelen die nodig zijn om een ​​perfect gerichte sleutelwoordselectie te maken voor goed geoptimaliseerde productvermeldingen die altijd bovenaan de zoekopdracht blijven.

Amazon SEO en Product Ranking Algorithm

Laten we dieper ingaan op de materie en zien hoe A9 werkt (Amazon's belangrijkste algoritme voor het rangschikken van zoekresultaten). Gezien het feit dat A9 er echt om geeft om de totale aankopen op dit erg drukke online verkoopplatform te vergroten, is de lijst van de SERP's gebaseerd op de volgende twee primaire factoren:

  • De prestatiefactor - betekent dat elk item met een goede reputatie en vertrouwde verkoophistorie waarschijnlijk dichter bij de top van Amazon-producten wordt weergegeven. De belangrijkste prestatiestatistieken zijn CTR (click-through-rate), CR (conversion rate) en natuurlijk de netto-omzet.
  • De factor van relevantie - veronderstelt dat een correct gemaakte producttitel, beschrijving en de kogels goed zijn geoptimaliseerd voor best presterende zoekwoorden (dat wil zeggen, die overeenkomen met zoekopdrachten die zijn aangevraagd door de kopers van live muziek) - zal ook een sterke kans hebben om prominent getoond te worden in de productzoekopdracht van Amazon.


Amazon Keyword Research met Special Tool

Laten we eerlijk zijn - onderzoek met Amazon-zoekwoorden heeft behoefte aan een meer individuele benadering (in plaats van conventionele trefwoordanalyse in SEO). En de relevantiefactor is precies waar op moet worden gefocust vóór iets anders. Daarom raad ik aan de juiste zoekwoordtool voor Amazon te kiezen en onderzoek te doen naar winnende zoekcombinaties waarmee u echte conversies kunt genereren met actuelere deals. Wat mijzelf betreft, ik gebruikte persoonlijk Sonar Amazon keyword research tool. Het is natuurlijk alleen aan u om te beslissen welke tool of online framework u moet kiezen. Hoe dan ook, met Sonar heb ik enkele echt overtuigende voordelen, zoals het schalen van een snelle hoofdlijst van best presterende zoekwoordsuggesties (die een geweldig startpunt leek te zijn), concurrerend onderzoek (het grijpen van best presterende zoekfrases - rechtstreeks van de toonaangevende verkopers was echt geweldig), waardevolle inzichten en overwegingen over mogelijk winnende zoekcombinaties die hier en nu worden aanbevolen, en zelfs meer.

Alexander Peresunko
Thank you all for your comments and feedback! I'm glad you found the article on SEO for Amazon useful. If you have any questions or need further clarification, feel free to ask.
Carlos Rodriguez
Great article, Alexander! SEO is crucial for optimizing product listings on Amazon. It's important to find the right keywords to increase visibility and drive sales. Thanks for sharing these insights!
Simone Müller
I've been struggling with SEO for my Amazon listings. This article gave me some helpful tips on finding the best keywords. Can you provide more information on how to optimize the product descriptions?
Alexander Peresunko
Hi Simone! I'm glad the article was helpful. Optimizing product descriptions is indeed crucial. You can start by including relevant keywords naturally throughout the description. It's also important to have a clear and compelling product description that highlights the key features and benefits. Including customer reviews and social proof can also help boost conversion rates.
Emma Johnson
Thanks for this informative article, Alexander! I've been struggling to choose the right keywords for my Amazon listings. Can you suggest any tools or techniques to identify the most relevant keywords for my products?
Alexander Peresunko
Hi Emma! Glad you found the article informative. There are several tools you can use to identify relevant keywords for your Amazon listings. Some popular ones include Google Keyword Planner, SEMrush, and Ahrefs. These tools can help you discover search volume, competition, and related keywords. Additionally, you can also analyze the keywords used by your competitors and leverage those insights for your own listings.
Victor Silva
I've been using some SEO techniques for my Amazon listings, but I'm not seeing significant results in terms of sales. Any suggestions on how to improve?
Alexander Peresunko
Hi Victor! Optimizing SEO for Amazon can be an ongoing process. In addition to choosing the right keywords, make sure your product images are high-quality and visually appealing. Encourage customers to leave reviews and ratings, as they can positively impact your visibility and sales. Monitoring and analyzing your data, experimenting with different strategies, and constantly optimizing your listings based on customer feedback can also help improve your results over time.
Sophia Lee
I've heard that using backend search terms on Amazon can also improve SEO. Is that true?
Alexander Peresunko
Hi Sophia! Yes, using backend search terms can help improve your Amazon SEO. These are hidden search terms that are not visible to customers but are used by Amazon's search algorithm to match relevant products. Including relevant keywords in the backend search terms can increase your product's visibility. However, make sure to follow Amazon's guidelines and avoid using irrelevant or excessive search terms.
Liam Smith
I found this article very insightful. It's essential to understand how Amazon's search algorithm works and how to optimize our listings accordingly. Thanks, Alexander!
Alexander Peresunko
You're welcome, Liam! Understanding Amazon's search algorithm and optimizing your listings can definitely give you a competitive edge. If you have any specific questions or need further assistance, feel free to ask.
Anna Bennett
I have a small business selling handmade products on Amazon, and I struggle to compete with bigger brands. How can I improve my SEO to stand out in search results?
Alexander Peresunko
Hi Anna! It can be challenging to compete with bigger brands, but SEO can still help you stand out. Focus on niche keywords that are relevant to your handmade products and have less competition. Optimize your product titles, descriptions, and backend search terms with these keywords. Utilize high-quality images and leverage customer reviews to build trust and credibility. Additionally, promoting your products through social media and Amazon's advertising options can also help increase your visibility.
Daniel Williams
I have a question regarding Amazon's A9 algorithm. How frequently does it change, and how can sellers adapt to its updates?
Alexander Peresunko
Hi Daniel! Amazon's A9 algorithm does undergo updates periodically. While the exact frequency is not disclosed, it's important for sellers to stay updated with any algorithm changes. Monitor your listing's performance, keep an eye on industry news and forums, and adapt your SEO strategies accordingly. Maintaining a strong relevance between your keywords, product content, and customer behavior can help you adapt to any algorithm updates and maintain a competitive position.
Michelle Thompson
This article provided valuable insights into optimizing product listings on Amazon. Thank you, Alexander!
Alexander Peresunko
You're welcome, Michelle! I'm glad you found the insights valuable. If you have any more questions or need further assistance, feel free to ask.
Oliver Davis
As a beginner seller on Amazon, I found this article extremely helpful in understanding how to optimize my product listings. Thank you!
Alexander Peresunko
You're welcome, Oliver! It's great to hear that the article was helpful for you as a beginner seller. If you have any specific questions or need further guidance, feel free to ask. Best of luck with your Amazon journey!
Sophia Lee
Thank you for clarifying the importance of backend search terms, Alexander. I'll make sure to optimize them for better visibility.
Alexander Peresunko
You're welcome, Sophia! Optimizing backend search terms can definitely improve your product's visibility on Amazon. If you have any more questions, feel free to ask. Good luck with your SEO efforts!
Emma Johnson
Can you provide any tips on how to encourage customers to leave reviews, Alexander? I've been struggling to get reviews for my products.
Alexander Peresunko
Hi Emma! Encouraging customers to leave reviews can be challenging but not impossible. One effective way is to follow up with customers after their purchase with a polite and personalized email requesting a review. You can also offer incentives such as discounts or exclusive content to customers who leave a review. Additionally, ensure that your product and customer service quality are top-notch, as happy customers are more likely to leave positive reviews. However, remember to comply with Amazon's guidelines regarding incentivized reviews.
Carlos Rodriguez
I've implemented some of the strategies mentioned in the article and seen a significant improvement in my Amazon sales. Thank you, Alexander, for sharing your expertise!
Alexander Peresunko
You're welcome, Carlos! I'm thrilled to hear that implementing the strategies mentioned in the article has led to a significant improvement in your sales. If you have any more questions or need further guidance, feel free to ask. Keep up the great work!
Daniel Williams
Thank you, Alexander, for providing insights into Amazon's A9 algorithm and how sellers can adapt to its updates. This knowledge will be invaluable for my Amazon business.
Alexander Peresunko
You're welcome, Daniel! I'm glad the insights into Amazon's A9 algorithm and adapting to its updates will be valuable for your Amazon business. If you have any more questions or need further assistance, feel free to ask. Best of luck with your endeavors!
Liam Smith
I've started implementing backend search terms and noticed a positive impact on my product's visibility. Thanks, Alexander!
Alexander Peresunko
That's great news, Liam! Implementing backend search terms can indeed have a positive impact on your product's visibility. If you have any more questions or need further guidance, feel free to ask. Keep up the good work!
Victor Silva
Thank you, Alexander, for your suggestions on improving sales. I'll try implementing them and monitor the results closely. Much appreciated!
Alexander Peresunko
You're welcome, Victor! I'm glad you found the suggestions on improving sales helpful. Implement the strategies and closely monitor the results to refine your approach further. If you have any more questions or need further assistance, feel free to ask. Best of luck with your sales optimization!
Amy Wilson
This article was spot on, Alexander! I've been struggling with SEO for my Amazon products, and your insights have given me a clear direction to follow.
Alexander Peresunko
I'm glad to hear that, Amy! Clear direction is crucial when it comes to SEO for Amazon products. If you have any specific questions or need further guidance along the way, feel free to ask. Best of luck with optimizing your products!
Michelle Thompson
I appreciate your response, Alexander. I'll definitely reach out if I have any more questions. Thanks again for sharing your expertise!
Alexander Peresunko
You're welcome, Michelle! Don't hesitate to reach out if you have any more questions or need further assistance. Sharing expertise and helping fellow sellers is what it's all about. Best of luck with your Amazon journey!
Sophia Lee
Thank you, Alexander, for answering my question regarding backend search terms. I'll make sure to follow your suggestions!
Alexander Peresunko
You're welcome, Sophia! Following the suggestions regarding backend search terms will help improve your product's visibility on Amazon. If you have any more questions or need further guidance, feel free to ask. Good luck with your SEO efforts!
Carlos Rodriguez
The tips on optimizing product descriptions in your response were very helpful, Alexander. I'll work on improving mine. Thanks!
Alexander Peresunko
You're welcome, Carlos! I'm glad the tips on optimizing product descriptions were helpful. Improving those descriptions can certainly make a difference. If you have any more questions or need further assistance, feel free to ask. Best of luck with optimizing your listings!
Daniel Williams
Thank you, Alexander, for your insights on the A9 algorithm. Adapting to its updates will be crucial for staying competitive on Amazon.
Alexander Peresunko
You're welcome, Daniel! Adapting to the updates of Amazon's A9 algorithm is indeed crucial for staying competitive. If you have any more questions or need further assistance, feel free to ask. All the best with your Amazon business!
Oliver Davis
I'm grateful for your response, Alexander. Your guidance will undoubtedly help me optimize my Amazon listings effectively.
Alexander Peresunko
You're welcome, Oliver! I'm glad to hear that the guidance provided will help you optimize your Amazon listings effectively. If you have any specific questions or need further assistance, feel free to ask. Best of luck with your optimization efforts!
Anna Bennett
Thank you for your suggestions, Alexander. I'll implement them and hope to see better results soon.
Alexander Peresunko
You're welcome, Anna! Implementing the suggestions and being proactive can definitely lead to better results. If you have any more questions or need further guidance, feel free to ask. Wishing you success with your Amazon business!
Emma Johnson
Thank you, Alexander, for providing recommendations on keyword research tools. I'll check out Google Keyword Planner and SEMrush to improve my keyword research.
Alexander Peresunko
You're welcome, Emma! Both Google Keyword Planner and SEMrush are powerful tools for keyword research. They can provide valuable insights to improve your listing's SEO. If you have any more questions or need further assistance, feel free to ask. Happy keyword research!
Simone Müller
Thank you, Alexander, for your advice on optimizing product descriptions. I'll follow your recommendations to improve my listings.
Alexander Peresunko
You're welcome, Simone! Optimizing product descriptions based on the recommendations can definitely make a difference. If you have any more questions or need further assistance, feel free to ask. Best of luck with optimizing your listings!
Victor Silva
Thanks for your response, Alexander! I'll focus on improving my product images and encourage more customer reviews to boost sales.
Alexander Peresunko
You're welcome, Victor! Improving product images and encouraging customer reviews are excellent strategies to boost sales. If you have any more questions or need further guidance, feel free to ask. Best of luck with your sales optimization!
Michelle Thompson
Thank you for your kind response, Alexander. I'll make sure to reach out if I need any further assistance. Best wishes!
Alexander Peresunko
You're welcome, Michelle! Don't hesitate to reach out if you need any further assistance. Best wishes to you too!
Liam Smith
I'm grateful for your response, Alexander. Your expertise provides valuable guidance for sellers like myself. Thank you!
Alexander Peresunko
You're welcome, Liam! I'm glad to be able to provide valuable guidance to fellow sellers. If you have any specific questions or need further assistance along the way, feel free to ask. Wishing you success with your Amazon journey!
Anna Bennett
Thank you, Alexander, for your suggestions on how to compete with bigger brands. I'll focus on niche keywords and leverage customer reviews.
Alexander Peresunko
You're welcome, Anna! Focusing on niche keywords and leveraging customer reviews can definitely help you compete with bigger brands. If you have any more questions or need further guidance, feel free to ask. Best of luck with your Amazon business!
Daniel Williams
Thank you, Alexander, for your response on the frequency of Amazon's A9 algorithm updates. Being informed about these changes is crucial for sellers.
Alexander Peresunko
You're welcome, Daniel! Staying informed about the frequency and changes of Amazon's A9 algorithm is indeed crucial for sellers' success. If you have any more questions or need further assistance, feel free to ask. All the best with your Amazon endeavors!
Oliver Davis
Thank you for your prompt response, Alexander. I'll put your suggestions into practice and work on optimizing my Amazon listings effectively.
Alexander Peresunko
You're welcome, Oliver! Implementing the suggestions and optimizing your Amazon listings effectively can yield positive results. If you have any specific questions or need further guidance, feel free to ask. Best of luck with your optimization efforts!
Sophia Lee
Thank you, Alexander, for your recommendations. I'll follow them to drive better results for my Amazon business.
Alexander Peresunko
You're welcome, Sophia! Following the recommendations can definitely drive better results for your Amazon business. If you have any more questions or need further assistance, feel free to ask. Wishing you success!
Emma Johnson
Thanks, Alexander, for the insights on encouraging customer reviews. I'll try implementing those strategies to improve my review count.
Alexander Peresunko
You're welcome, Emma! Implementing the strategies mentioned to encourage customer reviews can certainly improve your review count. If you have any more questions or need further guidance, feel free to ask. Best of luck!
Carlos Rodriguez
Thank you, Alexander, for your kind response and valuable insights. I'll keep experimenting and optimizing my listings based on customer feedback.
Alexander Peresunko
You're welcome, Carlos! Experimentation and optimization based on customer feedback are essential for continual improvement. If you have any more questions or need further assistance, feel free to ask. Best of luck with your ongoing optimization!
Daniel Williams
I appreciate your response, Alexander. Monitoring and analyzing data is crucial for understanding what works and what doesn't. Thanks for the guidance!
Alexander Peresunko
You're welcome, Daniel! Monitoring and analyzing data provide valuable insights to optimize your Amazon business. If you have any more questions or need further guidance, feel free to ask. Best wishes!
Oliver Davis
Thank you, Alexander, for your suggestions on how to optimize product images and leverage customer reviews. I'll implement those strategies.
Alexander Peresunko
You're welcome, Oliver! Optimizing product images and leveraging customer reviews are strategies worth implementing. If you have any more questions or need further assistance, feel free to ask. Best of luck with your optimization efforts!
Sophia Lee
Thank you, Alexander, for your response and good wishes. I'll reach out if I need any further guidance. Best wishes to you too!
Alexander Peresunko
You're welcome, Sophia! Don't hesitate to reach out if you need any further guidance. Best wishes to you and your Amazon business!
Emma Johnson
Thank you, Alexander, for your kind response. I'll implement your suggestions regarding keyword research tools and work on improving my Amazon listings.
Alexander Peresunko
You're welcome, Emma! Implementing the suggestions and working on improving your Amazon listings can yield positive results. If you have any more questions or need further guidance, feel free to ask. Best of luck with your optimization!
Simone Müller
Thank you, Alexander, for your response on optimizing product descriptions. Your guidance will be invaluable as I work on improving my listings.
Alexander Peresunko
You're welcome, Simone! I'm glad to hear that the guidance on optimizing product descriptions will be invaluable for you. If you have any more questions or need further assistance, feel free to ask. Best of luck with improving your listings!
Victor Silva
Thank you, Alexander, for your suggestions on improving sales. I'll work on implementing them and keeping an eye on customer feedback.
Alexander Peresunko
You're welcome, Victor! Implementing the suggestions and monitoring customer feedback can help improve your sales. If you have any more questions or need further guidance, feel free to ask. Best of luck with your sales optimization!
Michelle Thompson
Thanks for your response, Alexander! I'll reach out if I need any further assistance. Best wishes to you too!
Alexander Peresunko
You're welcome, Michelle! Don't hesitate to reach out if you need any further assistance. Best wishes to you and your Amazon journey!
Liam Smith
Thank you for your response, Alexander. It's great to have someone knowledgeable like you providing insights for sellers. Much appreciated!
Alexander Peresunko
You're welcome, Liam! I'm glad to be able to provide insights and help fellow sellers. If you have any specific questions or need further assistance, feel free to ask. Best of luck with your Amazon endeavors!
Anna Bennett
Thank you, Alexander, for your suggestions on competing with bigger brands. I'll work on incorporating them into my strategy.
Alexander Peresunko
You're welcome, Anna! Incorporating the suggestions on competing with bigger brands into your strategy can give you a competitive edge. If you have any more questions or need further guidance, feel free to ask. Best of luck with your Amazon business!
Daniel Williams
Thank you, Alexander, for your response regarding Amazon's A9 algorithm updates. Adapting to changes is necessary to stay ahead. Much appreciated!
Alexander Peresunko
You're welcome, Daniel! Adapting to Amazon's A9 algorithm updates is crucial to stay ahead in the competitive landscape. If you have any more questions or need further assistance, feel free to ask. Best wishes for your Amazon business!
Oliver Davis
Thanks for your response, Alexander. I'll follow the suggestions and work on optimizing my Amazon listings effectively. Much appreciated!
Alexander Peresunko
You're welcome, Oliver! Following the suggestions and effective optimization will bring positive outcomes to your Amazon listings. If you have any specific questions or need further guidance, feel free to ask. Best of luck with your optimization efforts!
Sophia Lee
Thank you, Alexander, for your response and good wishes. Your guidance will be invaluable on my journey to improve my Amazon business.
Alexander Peresunko
You're welcome, Sophia! I'm glad to hear that the guidance provided will be invaluable on your journey to improve your Amazon business. If you have any specific questions or need further guidance, feel free to ask. Best of luck with your Amazon endeavors!
Emma Johnson
Thank you, Alexander, for your kind response. I'll implement your suggestions on keyword research tools to enhance my Amazon listing's visibility.
Alexander Peresunko
You're welcome, Emma! Implementing the suggestions on keyword research tools can definitely enhance your Amazon listing's visibility. If you have any more questions or need further assistance, feel free to ask. Best of luck with your optimization!
Carlos Rodriguez
Thank you for your prompt response, Alexander. I'll put your suggestions into practice and work on optimizing my product descriptions effectively.
Alexander Peresunko
You're welcome, Carlos! Implementing the suggestions and working on optimizing your product descriptions effectively can make a significant difference. If you have any more questions or need further assistance, feel free to ask. Best of luck with your listings!
Daniel Williams
I appreciate your response, Alexander. Monitoring and analyzing data play a crucial role in optimizing business strategies. Thanks for the guidance!
Alexander Peresunko
You're welcome, Daniel! Monitoring and analyzing data provide valuable insights for optimizing business strategies, including Amazon listings. If you have any more questions or need further assistance, feel free to ask. Best wishes!
Oliver Davis
Thank you, Alexander, for your kind response. I'll make sure to reach out if I need any further assistance. Best wishes to you too!
Alexander Peresunko
You're welcome, Oliver! Don't hesitate to reach out if you need any further assistance. Best wishes to you and your Amazon business!

Post a comment

Post Your Comment

Skype

semaltcompany

WhatsApp

16468937756

Telegram

Semaltsupport